What would a wireless show be without an MVNO? And what would Orlando be without Disney?
I had the opportunity to touch base with Disney Mobile, a mobile virtual network operator (MVNO) that is geared to meeting the needs of parents and kids from the ages of 5–14.
Disney Mobile preannounced a series of services and enhancements to its suite of entertainment and family friendly features including an application featuring hooks into content featured on the Disney channel. They also announced a new Samsung handset, which sports a clamshell design and features a VGA camera and is Bluetooth enabled.
Some interesting forthcoming features and services that I discussed with Disney Mobile’s VP of business development strategy Mark Young, included the addition of a Photo application and a Family Calendar application that will be added to an existing set of apps (including a pervasive broadcast IP alert that can be sent to up to six phones; a GPS locator and parental call control options).
Disney Mobile is definitely playing to the company’s heritage with their entertainment applications with strong links to classic children’s content via a variety of media including Radio Disney, the Disney Channel and hooks into the company’s redesigned Web site at Disney.com.
Technorati
Del.icio.us
Slashdot
Digg
twitter
Recent Comments