Global IP Sound (GIPS) announced Q3 licensing deals with three leading chip manufacturers and a major handset manufacturer.

The three semiconductor companies, which include Waveplus Technology Corp. and Marvell Semiconductor, have set their sights on the rapidly growing IP phone, mobile handset, ATA, and gateway segments of the VoIP market

“We are currently on the cusp of unprecedented growth in the VoIP hardware market. If semiconductor companies and ODMs are to succeed in capturing the early market share, they must deliver products that not only provide the highest and most consistent call quality available, but also exceed the expectations of end users. GIPS is positioned to be the vendor of choice for these companies for whom quality will be the hallmark of their offerings,” said Gary P. Hermansen, President and CEO of Global IP Sound.

GIPS has been making lots of headlines lately. The Stockholm- and San Francisco-based company extended their deal with Skype, announced a partnership with Earthlink, built a SIP AV Software Development Kit (together with Pingtel and On2), turned up at the heart of AOL’s new VoIP offering… You get the picture.

Considered by many to be the de facto standard for voice processing, Global IP Sound is certainly making it known that they plan to be a serious player in the VoIP hardware space.