You Know You've Made it Big When...

Having been in this industry long before the mainstream sat up and took notice of what it is we do, I consider it a feather in our collective cap whenever I see a TV commercial or an ad in a consumer magazine (e.g., People magazine) for a residential VoIP service, or business services and so on…

Obviously we all now know that the the band that does the song that Vonage uses as their jingle is the 5, 6, 7, 8’s.

And if you’ve ever listened to Imus in the Morning, you may have heard the name Packet8.

Well, last night I was watching TV — the regular kind, no IP, no PC, albeit in full HD — and I saw a commercial for a cool-looking triple play bundle, and then a familiar logo came on the screen identifying the service as being offered by none other than the artist formerly known as Ma Bell: AT&T.

TMCnet’s Johanne Torres covers the announcement today of AT&T’s launch of their Homezone service, but here’s a quick recap straight from the keyboards of AT&T’s world-class PR machine:

With AT&T Homezone, the company is the first national telecommunications provider to offer seamlessly integrated video content and TV entertainment to the "digital living room," through both broadband and traditional satellite networks.

AT&T Homezone provides Internet-based video with satellite TV programming in a seamless in-home experience, giving consumers a powerful new way to extend the best of the Internet beyond the desktop to bring entertainment content to their TV screens and stereos. It features digital videorecording, movies on demand, photo- and music-sharing, storage for both, and it whets the anytime/anywhere generation's appetite with remote, Web-based access to the system.

What can I say? I still get a small rush out of seeing mainstream coverage and adoption of the products and services that we’ve been hearing about for years.

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