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Rich Tehrani
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| Communications and Technology Blog - Latest news in IP communications, telecom, VoIP, call center & CRM space

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Scott Galloway Nails it on Key to Apple's Success

October 10, 2017

Scott Galloway is one of the few college professors you'll hear that actually understands branding in technology and he is able to articulate his vision masterfully. We never feel like we are wasting time listening to him speak and we envy his students.



His thoughts on Apple's largest creator of shareholder value is that it's the stores, not the phone.

It makes a lot of sense. 

He goes on to say Samsung spends double on advertising than Apple while Apple has invested in leases.

He also points out the company has between $5-$6 billion in store leases which help customers consummate the relationship with the brand.



If we had to argue with the point at at all, we'd have to say that Apple was able to early on take the premium spot in the phone market. Their packaging, pricing and branding all screamed premium.

In fact, Apple's packaging has changed virtually all of the packaging in the entire market of products.















Metaswitch: UC and CC The New and Old Growth Area for Carriers

March 11, 2016

Adding contact center and unified communications to your offerings adds a 30% addressable market for carriers according to Chris Carabello of Metawitch networks. He then said, “We're very invested in service providers and given their broadband infrastructure, ability to own quality of experience and have an existing distribution channel.”

Moreover, Chris showed me research which cites carrier customers saying they would be happy to buy these services from the carrier if the price is right.



Carriers providing contact center or even business voice services is not necessarily a new idea.

Synaptics Shows Off Thinner Screens, No-Touch Displays And Flexible Biometrics

February 29, 2016

It’s always great to meet up with the people at Synaptics – like I did at Mobile World Congress (MWC16) to see what the future holds from a touch-interface standpoint. Andrew Hsu, Head of the Concept Prototyping Team had lots of great information to share. First off, the company’s acquisition of Renesas SP Drivers and fingerprint sensor company Validity means great things for the world of touch-intensive applications. By having biometric authentication, capacitive touch and display technologies under one roof, the company is able to allow fingerprint sensors on the side of phones.

Exclusive Interview with Aricent's Frank Kern at MWC 2015

April 3, 2015


It’s been a few years since I've covered Aricent (2012, 2009, 2006) but as fate would have it I was fortunate enough to interview Frank Kern, CEO at MWC 2015. This is one of the companies behind many of the products we use and one you likely don’t know a great deal about. It’s owned by KKR and Sequoia and is a pure-play product innovation services company – Kern explained his they don't do IT and BPO like others in the space.

Another differentiator is the company’s core strength is connectivity and there is a great demand for such services at the moment.

Blackberry to Pay You $550 for your iPhone

November 25, 2014

The smartphone wars have gotten out of control with Blackberry paying you up to $450 to switch to the company’s devices. As you can see from the chart below, they are not messing around… There is serious money to be had here for the iPhone user that is looking to switch.

 

 

Trade-In
Value

BlackBerry
Top-Up

Offer
Total

iPhone 4S

up to $90

$150

up to $240

iPhone 5

up to $150

$150

up to $300

iPhone 5C

up to $130

$150

up to $280

iPhone 5S

up to $235

$150

up to $385

iPhone 6

up to $400

$150

up to $550

 

Amazon too has tried to get people to switch to the Kindle Fire phone by giving away a year of Prime service and unlimited photo storage and bundling a Kindle Fire HDX 7” for only 99 cents.

Amazon Fire Phone Should be a Laptop

October 24, 2014

I’ve written a lot of headlines in my life but this one is among the oddest. Why on earth does a phone need to be a laptop? I know what you’re thinking... Rich Tehrani flew to Colorado to do a story on legalized marijuana which includes sampling.

Can Apple's Haunted Empire Still Make Hits?

March 20, 2014

Isn’t it funny how much of the world has changed thanks to Steve Jobs? As I sit here at my computer using a mouse and GUI, which Jobs popularized while listening to MP3s, another industry he revitalized, I am fascinated by how much this man changed computing. Over a decade ago, my company TMC launched a show in the biometrics space called BiometriTech and another in the tablet space, Tablet PC Summit. Both shows failed because the companies in the industries failed to make products in volumes that translated into marketing budgets which allowed for a successful conference.

How TextGen Converges Texting with Service

March 7, 2014

Face it, your customers don’t want to talk on the phone, they want to communicate with you the way they do with everyone else, using text. Sure, this is a generational issue but the young are getting older. Moreover, the parents and grandparents of all those kids have learned something very important in the past decade… If they want to communicate with their younger family members, they better buy a pair of reading glasses and learn to text.

But many companies aren’t prepared for a world where customers text them.

Blackberry's Smart Pivot to M2M

January 24, 2014

The machine to machine (M2M) market is growing rapidly – as sensors become cheaper to embed in our clothes, appliances, shipping containers and just about everything else. In fact, one estimate pegs the market as worth $88 billion in nine years from now. Hundreds of billions of sensors will soon be sold, presenting an opportunity like few others. More importantly, there is no market leader in the space big enough to block out everyone else.

Does Microsoft Need to Fire Bill Gates?

October 2, 2013

Steve Ballmer and Bill Gates are synonymous with Microsoft’s management and for many years the duo did a fantastic job creating value for customers, shareholders and employees. While the company is far from in trouble, possessing huge amounts of cash and cash flow, it has flopped in many areas which they saw as important. Phones and tablets are a few of these spaces and you may want to add search in as well. Unfortunately these are the products of the future.

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