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Nerdio ITaaS Helps Maximize MSP Profits

June 5, 2018

As customers continue to embrace cloud, MSPs and IT providers can look at the transition as an opportunity or a competitor.

One of the biggest challenges for MSPs is dealing with the increased cost of employees without being able to pass these costs on easily to customers. When benefits are factored in, increases can be 5-10+% each year.

One option is to hire less expensive workers but you get what you pay for many MSPs don't want the cheapest workers they can find servicing their customers.

Another way to handle the challenge is to automate but there is a limit to how much automation can be applied to installing servers and desktops.

This is where Nerdio comes in. They provide easy IT automation for managed service providers and their customers. Nerdio for Azure provides IT automation technology that delivers pricing, provisioning, management, and cost-optimization of hybrid and full IT environments on the Microsoft Cloud, allowing MSPs to build and rapidly grow their IT practices in Azure.

In a telephone interview, Nerdio CEO Vadim Vladimirskiy said, "Many MSPs are looking to add advanced cloud services to their offerings and find alternatives to continued investment in their own infrastructures.










Cloudstudio with Your UCaaS, Would You Like Fries With That?

May 21, 2018



McDonald's is famous for asking customers if they want fries with their order and as a result, over the years, they have generated millions of dollars of extra profit. We can all learn a little something from this worldwide purveyor of fast food.

Far less tasty but far more profitable could be the sale of on-hold, music and messages to your customers buying a PBX, UC or UCaaS. Whether you sell Mitel, Avaya, Cisco or just about all other phone solutions, you can also sell an on-hold solution.



Recently, we had an exclusive phone interview with Mick Sakakeeny, Division President, Cloud Services at Spectrio LLC. We met the company at the recent Ideacom event in Washington, DC where Your's Truly was a keynote speaker.



Spectrio product lines include Intellitouch, Cloudstream and Cloudstudio.











Martello Offers Unique SD-WAN Solutions

May 17, 2018

Martello Technologies has become one of the more interesting players in the SD-WAN space - by purchasing Elfiq - one of the first if not the first players in the space. From there, they combined SD-WAN with service assurance... From quality management to remediation.



According to Tracy King, Director of Marketing, "The layer 2 approach makes it easier to install." She continued, "You just drop in the box and it works."

She continued by explaining the company has subsecond failovers, hybrid WAN solutions, a UC site qualification tool and more. Customers can see in advance how many calls the network can concurrently support.

In addition, they offer a STREAM VPN engine which encrypts per flow and offers zero-touch provisioning.

The LBX700 Link Balancer provides throughput of 800 Mbps, 512 VPN tunnels and support for up to 14 ISPs

Tracy explained there is no limit to how many sites which can be meshed with their new ATLAS SDWAN solution.











New VTech Devices Bring SIP and Key System Functionality to Business

May 14, 2018

Sometimes you need to go backward to go forward is what we thought when we met for an exclusive interview with VTech execs to discuss a new line of products bringing together the best of Vtech with its recent acquisition, SNOM. The ET600  has the software stability and SNOM legacy with VTech desktop technology according to the company.




The new ErisTerminal VDP650 series cordless 4-line SIP phones are perfect for the small business market. By allowing cordless capability, extended range and SIP connectivity, these solutions give cost-saving benefits every business needs.

The VDP651 paired with a VDP650 base station is loaded with features such as DECT 6.0, seven days standby, four programmable LED backlit line keys, HD voice for the receiver and speakerphone.



Most importantly, they borrow from the past - and add key system functionality to the phone so every handset can display four virtual lines.








Jenne Becomes Leading UCaaS Value-Added Distributor

May 8, 2018

As resellers evolve from selling telecom hardware like PBXs to UCaaS, they often need help to figure out how to do it successfully. Beyond the financial challenges inherent in going from a CAPEX to a monthly recurring (MRR) model are the inherent difficulties in learning how to configure complete solutions which include the network and voice communications.

One company helping resellers and the channel making the switch is Jenne, Inc. They bill themselves as a truly value-added distributor according to Susan Elder, Senior Director of Marketing as she told us in an exclusive in-person interview.



In January of this year, TMCnet reported Jenne becoming a distributor of Zenitel Group. At the time, Patrick Howard, senior director of product management at Jenne said that Zenitel’s intelligent communication solutions for operational risk and resilience, as well as essential operational needs are critical to bridging the last mile in this market.

In February, we reported on a Jenne deal with Jive Communications. At the time, Patrick said, "Jenne’s high touch, fast response,’ model and UCaaS offerings will complement Jive’s scalable, flexible, and reliable cloud-based phone systems and unified communications services, and their stellar customer service." 

More recently, Jenne announced a new Cloud Master Agent Program for Avaya IP Office.









With Yeastar, Becoming a Telecom MSP is a Massive Arbitrage Opportunity

May 4, 2018

Recently we wrote about how telecom resellers are becoming MSPs, providing UCaaS solutions on their own, without the need to rely on an OTT provider such as RingCentral or 8x8.

In our discussions with MSPs making the switch from reselling a hardware solution like Toshiba to providing service themselves, they tell us how happy they are. They are making great margins and have much more control over their destiny.



We just had an in-person interview with David L. Puckett, Director of Business Development at Yeastar and the opportunity just grew in our minds as we spoke.

The company has 100 engineers and recently devoted themselves to taking all their hardware smarts and converting it to software. The result is the Yeastar Cloud PBX which was launched a few months back at ITEXPO. It's a monster, based on the Yeastar Management Plane or YMP, supporting 100 PBX instances, 2,000 users, and 500 concurrent calls.







3CX Aims to be Top 3 in UC Software

May 3, 2018

MSPs and resellers in telecom are going in three directions. The first is business as usual. They continue to sell boxes and/or cloud services. Sometimes they'll just refer the business to the UCaaS provider and other times, they'll do the install themselves.

Another direction is the reseller becoming an MSP.

FracTEL Advances Conference Call Security

April 30, 2018



Citing the common theft of conference call pin codes in places like political campaigns, Michael Crown, President of FracTEL told us in an exclusive interview, his company's SKRUM solution announced at ITEXPO earlier this year, securely calls participants instead of relying on them to enter pin codes. He said, "Conference calls are expensive." He continued, "At the end, nothing happens. Calls aren't actionable."

This is why FracTEL is focusing on changing this. At the conclusion of a call, they perform recording and transcript analysis.



CSF Adds MMS, White Label Toll-Free Texting

April 30, 2018



Texting is becoming a crucial form of communications for companies and to help facilitate the transition, CSF Corporation has expanded its portfolio of solutions. The company now enables organizations to do B2B and B2C texting - allowing notifications to be transferred to phones and email accounts.

In an exclusive interview with Rich Scanlon, CEO, he explained, their Conversations app is flexible, seamless and can act as the hub of communications. He said, "It's an omnichannel approach to p2p messaging."

He continued to say, there is a real-time transition from a2p to p2p. In other words, if an entity was to send a broadcast test message (application to person or a2p), someone can respond to the SMS (person to person or p2p) and have it routed to the right person or people.

Rich explained, their native application, gateway and APIs route p2p conversations.

They also have a toll-free for MMS option allowing a picture or video to be sent to an 800 number.



Most importantly, CSF allows this service to be white-labeled, meaning a great and potentially lucrative recurring revenue opportunity for the MSP community.

In short, as more millennials interact with organizations, the need to text-enable all numbers will only continue to increase.















Bullseye Telecom Expands Channel Offerings

April 29, 2018



As telecom consolidation continues, a wave of mid-sized carriers are expanding their channel programs to take advantage of the opportunity to benefit from changes to these programs at the "big carriers."

One such company is BullsEye Telecom. Their  Channel Partner Programs offer three new opportunities for potential partners:
  • Referral Partner: best suited for IT consultants and those who are connected with organizations that may benefit from BullsEye’s full line of services.
  • MSP Program: ideal for Managed Service Providers, VARs and system integrators; provides an opportunity to grow a stable and predictable revenue stream by referring BullsEye’s portfolio of services to their clients.
  • Agent Channel: for technology solution providers with sub-agents or seasoned sales representatives with a track record of selling technology solutions throughout the U.S.

All of the Channel Partner Programs feature these and other benefits:

  • Priority BullsEye support
  • High commissions through BullsEye’s industry-leading compensation plan, offering upfront, residual and combo options
  • The ability to grow business services offerings – including VoIP, SD-WAN, Broadband and POTS – from a single provider
  • Dedicated, hands-on sales and marketing support to help drive business



In an exclusive in-person interview with Mark Sondergaard, national director of partner sales, BullsEye Telecom said, “With our robust offerings, industry-leading benefits and proven success system, we are laser-focused on helping our partners grow their businesses faster and more strategically than ever before.”

Mark explained they are adding pre-sales engineers, and have added 4-5 channel managers as well. He said they excel in providing multilocation service including POTs aggregation, broadband aggregation, various VoIP flavors and of course SD-WAN.

He told me, they are one of the few companies which can bring on a one-thousand location restaurant and first take control of the transferred numbers via a POTs to POTs transfer.







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