Recently in Conferencing Category

Skype is certainly a major symbol for the IP communications market and although it plays in a niche in the market - consumer VoIP/Video, it is now a household name and having it entangled in legal limbo does it or the industry no good. You may remember that the company was in the process of possibly going IPO and then eBay decided to sell it. But there was a sticking point consisting of Skype's p2p technology not being theirs and the original founders, Janus Friis and Niklas Zennström playing hardball to cease Skype from working until they got paid what they believe they were owed.

Thankfully the companies settled and as a result eBay announced that the investor group led by Silver Lake, which had previously entered into a definitive agreement to acquire a majority stake in Skype from the company, has reached a settlement agreement with Joltid Limited and Joost N.V. that gives Skype ownership over all software previously licensed from Joltid and ends all litigation currently pending against the investor group and eBay at the closing of the acquisition.

As part of the settlement agreement, Joltid and Skype founders Niklas Zennström and Janus Friis will join the investor group, contributing Joltid software and making a significant capital investment in exchange for a 14 percent stake in Skype. As a result, Silver Lake and other investors including Andreessen Horowitz and the Canada Pension Plan Investment Board (CPPIB), will together hold 56 percent of Skype and eBay will retain 30 percent. As previously announced, eBay will receive approximately $1.9 billion in cash upon the completion of the sale and a note from the buyer in the principal amount of $125 million. The deal, which values Skype at $2.75 billion and is expected to close in the fourth quarter of 2009.

I agree with Skype investor and Netscape founder and Ning co-founder Marc Andresen that Skype is one of the most important companies on the Internet.

Now let's see what they can do with this company which has massive potential to keep changing communications and highlighting how IP can disrupt an industry and shake it to its core. One area of exploration will hopefully be deep integration between Ning and Skype allowing the social network building service to leverage real-time communications more effectively. How much stickier will online communities be when participants can see each other and speak immediately. Does a Ning/Skype combination become the largest real-time directory in the world?

Now I really can't wait to hear Skype's Chief Strategy Officer Christopher Dean speak in a few months at ITEXPO in Miami.

We are thrilled to announce a slew of top notch keynoters for the upcoming ITEXPO which takes place in Miami, FL Jan 20-22, 2010. I will share them with you by first explaining why they were invited:

A keynote picture from ITEXPO East 2009 in Miami

Open Source

One of the biggest trends in tech this last decade has been open source and while you may not know this, I was a UNIX (the Linux precursor) system admin at TMC back in 1982 or so and I am a big fan of this OS which is reliable, stable and the strong basis for cost-effective solutions in a number of fields. Without a doubt, Asterisk is the major force in the open-source communications space and as such, Digium's CEO Danny Windham (the company behind Asterisk) was the perfect choice to address the audience of businesses, carriers and resellers. By the way, Digium Asterisk World (DAW) is collocated at this show and I hear it just sold out of exhibit spaces and my team is looking for ways to get the waiting list
of companies into an expanded DAW pavilion on the exhibit hall floor.

Digium Asterisk World Photos from ITEXPO East 2009 this year

Google Voice vs. AT&T

Google Voice has been one of the most disruptive influences in telecom these past years and this service has single-handedly become a point of public argument between the search leader and Apple and AT&T - with the FCC acting as referee of sorts. The argument revolves around net neutrality - the concept that carriers will apply discrimination to traffic on their networks based upon traffic, application type or source. Google obviously wants their services to run on any network in an unencumbered fashion while AT&T has said since 1995 when they were SBC that they want to charge for their pipes. AT&T actually then pointed out to the FCC that Google Voice does not terminate all calls on its free Google Voice service meaning it is not adhering to the principles of net neutrality. The reason of course as Google points out is traffic pumping and bizarre intercarrier compensation rules which allow some rural carriers to charge exorbitant rates for calls terminating in their areas. Craig Walker founded Grand Central, the company purchased by Google and the basis for Google Voice and as the Group Product Manager for the Real Time Communications Group at Google, he was a natural person to invite to speak with us at the show. It seems his accomplishments have unleashed a firestorm of controversy which should hopefully clean up some of the ugly mess that is telecom policy and regulation.

Exhibit hall pictures from ITEXPO East 2009 in Miami

HD Voice/SIP and Video

Another major trend in our markets is that of HD voice, video adoption and of course SIP endpoints. AT ITEXPO last year, we had the first panel in the world focusing on HD voice (video) and since then I am excited to see other conference organizers throwing their hat in the HD ring. A major player in all of the above spaces is Polycom and they have done an amazing job of working with disparate vendors on interoperability issues which has moved the market forward by reducing the friction caused by proprietary endpoints. In the world of video, the company has been a major player - developing telepresence systems all the way down to video phones. To get a bead on where this market is heading we invited Polycom Co-Founder, and the CTO of the Voice Communications Group Jeff Rodman to join us as a keynoter.

HD Voice Panel I moderated from ITEXPO East 2009 in Miami

Skype

No matter how you break out the IP communications market, Skype is likely a factor in changing the market in a pro-consumer manner. By giving away global voice calling with quality which far exceeds the PSTN, they have disrupted while getting users used to better voice quality. On top of that, they give away video calling as well, making them a company which excites consumers and scares carriers and anyone else who dares compete with their network of hundreds of millions of subscribers.

Interview I had with Skype's Ian Robin

Skype has been making a major push into the enterprise and is working on enhancing relationships with carriers as well. They are even looking for channel partners who can share in the newly created revenue streams from a number of products like Skye for SIP. When you take all of this into account, it does make great sense to invite Skype Chief Strategy Officer Christopher Dean to speak, doesn't it?

Smartphones, Wireless and Smart Ecosystems

One of the biggest trends in the world of communications is smart devices and ecosystems. What is an ecosystem you ask? Well it is a group of companies who develop products which work with a product or service offered by a host company or companies. The iTunes App Store may be the best example but certainly Avaya's DevConnect or Cisco's Partner Programs are good examples as well. You may know that TMC has focused a tremendous amount of resources on educating the world on smart ecosystems via our new SPEC site. I truly believe ecosystems have a bright future.

In order to bring attendees up to speed on all these topics we invited two top keynoters to present on the matter. Sprint's Mathew Oommen is the vice president of device and technology development at the company and uniquely positioned to share with us his company's view on the future of wireless technology. Oh and by the way, be sure to check out my recent interview with Sprint's Wayne Ward who heads up the company's M2M activities (did I mention there is a collocated M2M conference at ITEXPO?).

To get a handle on wireless devices as they pertain to ecosystems we invited Brian Higgins the Executive Director for Ecosystem Development within Verizon Wireless to join us so we can learn where the company thinks the market is headed. Verizon has been very ambitious in its goal to develop an ecosystem of products and applications which interoperate in the hope of one-upping the iTunes App Store.

We continue to work to add fantastic new speakers to our roster and you can expect this ITEXPO to be the most comprehensive and educational ever and a must-attend. I personally hope to see you there.

Oh and by the way, we have secured great rates this year at the Loews Miami Beach Hotel - you can save $150/night if you book now - the rate is $249 vs. what is typically a $399 rate at prime season. There are many advantages to staying at the show hotel such as networking, etc - and I have always been a fan of the Loews. In fact I was a guest the first day the hotel opened about ten years ago or so.

I really excited to speak at the Illinois Institute of Technology Rice Campus for the VoIP Conference and Expo 2009. This will be my first time to this event and interestingly the third time in recent weeks in which I am in Chicago instead of Vegas for a show. Maybe the city didn't get the Olympics but they certainly seem to have gotten all the shows - WiMAX World, Supercomm and now this event.

Getting back to my talk - I am moderating a Keynote Panel titled: Are the "Bells" ringing for Carrier VoIP? And my panelists include Carl Ford, Crossfire Media; Anne Lee, ALU; Gaston Ormazabal, Verizon and Henning Schulzrinne, Columbia University at 4:00 pm this Thursday 10/29/2009. I hope to see you there. Here is the schedule with my panel in yellow at the bottom.

Here is the website for details.

I wanted to alert my readers to some exciting news happening at TMC. As you likely know TMC is among a handful of media companies growing at a time when the media landscape is in dramatic decline. As you might imagine this growth is primarily online. Over the last decade and especially in the last few years we have focused on building online communities (Channels and GOCs) for customers who sponsor these areas as they rapidly attract focused decision-makers from around the world.

The visitors who come to these communities benefit from a massive amount of free content which helps them make informed purchasing decisions. For example people looking for products in Call Recording, Smart Data Centers, IP communications, HD Voice, Fixed Mobile Convergence or Next Generation Communications can come to the respective communities focused on these topics and have access to hundreds and in most cases thousands of TMC written articles detailing the news in their specific area of interest. Our business model is straightforward; aggregate massive amounts of focused and quality content using custom-built content targeting technology - make it relevant and pertinent so as to attract the right readers who need this information as they research the products and services they are looking to buy.

For our sponsors, these communities allow them to rank high organically on search engines to get their message out to a focused audience while simultaneously being able to measure the traffic to ensure they can justify their spend to the sales and executive management teams.

Basically, this suite of communities replicates the trade show model online and just like a trade show that attracts more attendees as the exhibitor base grows; the 120 monthly sponsored communities on TMCnet attract a massive audience which in turn attracts more sponsors.

In short, I am very confident we can continue to provide free quality content in all the areas we enter. Meaning while other media companies are beginning to charge for their once free content and many others are reducing their editorial teams, TMC is adding to its editorial, sales and marketing teams as we have a model which works exceptionally well for our readers and sponsors.

We are growing our team as we enter a slew of new markets with our business model of providing laser-focused content - backed by over a decade of proprietary content targeting technology; essentially building targeted online communities which rank high on search engines as they attract large amounts of focused traffic.

Here is my quote from a press release we put out today mentioning the hire of a brand new position - VP of Business Development. Matt Weiner is filling this position and his background of working for Penton and Yahoo! make him a good fit for the position."Over the last decade, TMC has invested in the technology and people necessary to build a next-generation media company which creates communities online, in-print and in-person," Tehrani continued. "By providing our audience with top quality news, training and information, we have attracted global purchasing decision-makers to our communities. As TMC's global communities have increased in size and quality, they have attracted hundreds of advertisers and sponsors who receive regular measurable results for their marketing and SEO budgets. Our future strategy involves continuing to build communities which draw large amounts of targeted traffic as we continue to connect buyers and sellers -- and adding Matt to the team is an integral element of that strategy."

Aside from Matt, we have added a number of other positions and just as importantly we continue to ink partnership after new partnership as we enter new spaces where we leverage our community building engine in combination with the thought leadership of individuals and/or corporations in new markets.

Thank you for continuing to support our rapid growth - thanks to our readers and existing and news sponsors - we look forward to helping all of your companies grow with ours.

A fascinating bit of reporting from the Wall Street Journal confirms some things that many in the communications industry already knew and some things we didn't.

1. eBay doesn't get Skype - this is as obvious as it gets.
2. The current Skype Management and investors don't want to deal with Niklas Zennstrom or Janus Friis
3. Mike Volpi, past Joost CEO wanted to change Skype's underlying technology to SIP - knowing this would upset Skype's founders Zennstrom and Friis - Coincidentally about five years ago at ITEXPO Niklas Zennstrom was giving a keynote and at the end of the presentation Andy Voss, founder of Session Border Conrol company Sansay asked why Skype doesn't support SIP. Zennstrom replied accurately that there are far more Skype endpoints than SIP endpoints.

What amazes me the most about this situation is that to all the people who understand Skype, there is a tremendous amount of value in the company and it is worth fighting over tooth and nail. To those who don't understand it - eBay for example, there is limited value.

This story keeps getting more interesting.

In the last two weeks I drove (well I was in the car anyway) for more than 1,500 miles meeting with tech companies in Montreal, Ontario, Massachusetts, Rochester, NY, Los Angeles and San Diego. The last stop on my latest trip was at CTIA where I saw dozens of companies from around the globe.

Most of my travels involve learning about companies in the communications and technology space and often advising them on how they can be more successful. Sometimes I get to see some very innovative solutions which I can't share at the time for a multitude of reasons (embargos, etc) and other times I get a firsthand look at things which I share as soon as I can. In many cases, companies ask me about TMC's experience in helping companies with their thought leadership, branding and lead generation activities.

As CEO of a media company which builds online, in-person and print communities for millions of global purchasing decision-makers each month, I have an unusual role of also writing about many of the companies, products and services I see. What is fun for me is finding new ways to bring buyers and sellers together. Buyers want to quickly learn about which products they should consider before purchasing and sellers are looking to sell as much as they can while spending the least amount in doing so.

It is an amazing place to sit because extremely often I see industry-changing technology which languishes because an engineer sets the marketing budget and has the corporate communications skills of sheetrock. Remember, I have an engineering degree so I feel I am uniquely qualified to beat up my brethren. Then there are the companies I visit where their products shouldn't be accepted for free, yet they sell in volume and make massive margins because they are able to communicate the benefits properly.

Then there are a slew of "Hail Mary" companies which have really cool products but no business model to speak of. Sometimes I can convince the founder of such a company to modify their offerings to actually make money but other times the companies die on the vine because they think they know best - after all, I just meet a thousand companies plus like them a year - what do I know?. Sometimes though the amazing happens and they  get purchased by a Google, Cisco or Oracle and thus the "Hail Mary" designation.

I am thrilled to act as a trusted advisor on PR and marketing issues and I figured it is unfair for me to only share information with people I choose to visit and subsequently I spoke on a webinar a month or so ago about hosted SEO which was well-attended and generated lot buzz in the industry. So many companies wonder about search engine optimization and what the trick is to ranking high. While there are lots of factors to consider, the basic premise is to write lots of content which people want to read and share with others.

SEO consultants get paid to help companies rank higher and in some cases they can boost a company's search rank for a while. But in the end, steady and relatively large amounts of content are what companies need to generate to rank high on various terms.

I could go on about building communities and improving SEO for hours - I am truly passionate about figuring out how to instantly bring a group of people with similar interests together on a single web portal. Coming from the world of magazines, it used to take TMC six months to build a mailing list and in many cases you really needed 18 months to do it right. Oh and did I mention you had to mail at least half a million subscription offers and it would cost you about $400,000 at a minimum to rent lists, print and mail your subscription forms? To show you how much things have changed, TMC has been involved in projects in the past few months where we built communities on new topics which are up and running and attracting hundreds of thousands of people in a matter of a few weeks. It is truly amazing to see how media has evolved through the use of news-generated, laser focused community building.

Again, these topics are a major passion of mine and something my team at TMC has gotten great at focusing on. The next webinar I will speak on takes place Thursday of this week, October 15^th at 12:00 PST and on it I will discuss how you can partner to boost your search engine marketing. I look forward to seeing you there. Be sure to register now so you don't miss it. As a reminder, you can view the archive if you aren't around at this exact time. Just be sure to register. Also, be sure to bring any questions you have. I look forward to answering them this week.

On a recent trip to Canada I sat down with Mitel CEO Don Smith and President and COO Paul Butcher to discuss the company, industry and future. The dynamic duo is exactly that, mixing copious amounts of humor and friendly verbal jabs (this time at each other and not me ;) ) with frank talk about technology and marketshare.

Avaya Purchasing Nortel

The issue of greatest importance was the demise of Nortel and sale to Avaya, since both are Canadian companies with a similar tradition of great engineering.

Don and Paul explained off the bat that they are excited to see two of their biggest competitors Nortel and Avaya merge as they have 100% channel/geographic/product overlap (may be a slight exaggeration but at least 85% is probably a "safer" estimate) and the two companies hated each other for 100 years. They say they are getting calls from not only the Avaya channel but the Nortel channel as the combined channel from the newly combined company will make it more difficult for these resellers to compete for business.

Software, the Strategic Direction

I must say, Siemens was probably the first large PBX company to sit me down years and explain that they believe the future of the business is software. Of course this idea has been the holy grail of startups and small companies alike. Altigen, Comdial and Televantage were just some of the pioneers in this space from a decade ago.

But Mitel has always been a strong engineering company and they took the PBX-as-software concept a step further by integrating tightly with VMware. What's that you say? VMware doesn't support real-time applications. Well, it seems Mitel worked closely with VMware engineers to get real-time working on a virtualized system. Specifically Mitel Communications Director software and Mitel real-time voice applications can run on the VMware vSphere™ 4 platform.

From there Don explained how more and more meetings with CIOs include discussions regarding how an increasing number of data center applications have to live in a virtualized world.

A Bigger Shift Than IP

What the execs said next was perhaps the most important... They explained that the shift from TDM to IP while dramatic is really a lot easier than the shift from hardware to virtualized systems. This explains why in 2001 the company spent 60% of its R&D on software but today it is over 90%. The question I have is when will other companies catch up and will lack of virtualization support be a deal-breaker for CIOs??

Avaya Going Down Wrong Path?

From there Paul explained the model Avaya is using of increasing the price of hardware while reducing the price of software is unsustainable and it will be difficult for Avaya to shift back. While I did not have time to independently verify Avaya raising hardware prices, the New Jersey-based enterprise communications market-share leader has been lowering prices on software-based UC solutions in the hopes of greater adoption. Interestingly Iwatsu, a smaller player in the PBX space has been giving away some software features such as UC in the past year or so.

The Power of Virtualization

The incredible power of virtualization reveals itself when you realize you can have a single server running different instances of your communications software. Imagine that one division can have one version of the software while another division uses a completely different version. In addition, each division has autonomy while data center functions such as backups etc can be centralized.

Smith said at this point, "Multiple Instance Communications Director, it doesn't roll off the tongue but that is what it is." And with that, a new a new telecom acronym, MICD opened its eyes for the very first time. ;)

Vonage Not a VoIP IPO Killer?

It was widely believed that the Mitel IPO of a few years back as squashed because Vonage tanked so badly and the stigma would be associated with Mitel. To this the company replied the reason the IPO was pulled was that they were able to raise the money quickly without an IPO and moreover they had a short window in which to acquire Inter-Tel as the company's founder Steve Mihaylo was in competition for the Arizona-based enterprise communications company.

What's next for the Mitel? Well for the short-term it is trying to figure out the optimum way to sell VMware-based telephony. In a business where resellers used to distinguish themselves by running wires neatly, we have seen a shift in the skillset necessary to be successful. First there was CTI, then VoIP, IP communications (including video) and now virtualization is the latest frontier. Expect more interconnects/resellers to hang up their hats as the complexity level eclipses their skills. Filling this void is the new opportunity for the channel.

After my meeting, I spent some time in Sir Terry Matthews incubator-land (Wesley Clover is a Terry Matthews company which also owns Mitel) where a slew of communications startups compete for time, attention and resources. My wife tells me I have an obsession With Sir Terry but I would call it a fascination with a person who can launch and invest in so many companies and maintain such a successful track record. At this point, the man is a legend and companies he starts have a head-start in the world. But when I compare sir Terry to different legends in tech I realize while others merge and slash jobs, Matthews keeps launching new companies, creating new equity and incentivizing new generations to build new companies which hire the engineers, marketers and salespeople of the future.

Here are some videos of my experience. I am still not as smooth as Larry King - but I am working on it.

Cisco has done a remarkable job pushing the telepresence market forward but on the low-end of the market the company left lots of room for smaller players such as Tandberg, Lifesize, etc to prosper while relying on Cisco's marketing and PR to carry them forward. Now Cisco is about to pick up Norway based Tandberg, a strong player in the video market for $3 billion in cash.

Obviously this deal is in line with the John Chamber's vision of video everywhere and moreover allows Cisco to control a large part of the video market. Cisco is now in the position now more than ever of being able to lower the prices of the video units it sells so as to move more routers and other data center products.

Companies like Polycom are not pleased with the situation. Stefan Karapetkov, Emerging Technologies Director for the company had this to say in his blog:

Cisco announced today that they will acquire Tandberg, and this will have significant impact on the video communications market. It will reduce competition, and limit customers' choices, especially in the telepresence space. It will, hurt Radvision who now fills the gap in Cisco's video infrastructure portfolio.

I am however more concerned about the standards-compliance that have been the pillar of the video communication industry for years. Tandberg and Polycom worked together in international standardization bodies such as ITU-T and in industry consortiums such as IMTC to define standard mechanisms for video systems to communicate.

Cisco on the other hand is less interested in standards, and considers proprietary extensions as a way to gain competitive advantage. The concern of the video communication industry right now should be that the combined company will be so heavily dominated by Cisco that standards will become last priority, far after integrating Tandberg products with Cisco Call Manager and WebEx.

Telling is the fact that both Tandberg and Cisco declined participating in interoperability events over the last few months.

While I am not as up to date on the travel schedule of Tandberg and Cisco - especially as it pertains to standards meetings, it is obvious that with this acquisition, Cisco will have a major, overshadowing position in video and this is bad for customers as there will be less room for competition.

As a Cisco investor, you should look at this move in a positive way as Cisco has had a good track record with M&A in the b2b space.

Still, the Tandberg acquisition is a large one and the larger the acquired company, the more chance for failure. This deal will be a tough one to screw up though as Cisco's sales channel has the right relationships to move lots of Tandberg s gear. Polycom is not a small company and they are well respected in voice and video. This deal will put pressure on them but could also open up gaps in the market which can be exploited as Cisco digests this large video meal.

Companies have spent hundreds of millions of dollars over the decades to ensure their contact centers are as efficient as possible. In a business where you have hundreds of agents in a call center you have to worry about any excess spending and you must minimize waste. Calling queues and skills-based routing are just some of the simple technologies call centers have used for decades to efficiently connect the right agent with a caller. Amazingly, the average healthcare worker makes 2-5 times as much as the average call center agent and we don't spend the money to automate healthcare processes the way we have in the contact center. Obviously hospitals use technology but their processes can be automated the way ACDs and predictive dialers have automated the contact center.

There is a tremendous opportunity to automate healthcare through unified communications and other related technologies and Nortel is one of the companies looking to seize this market. I recently visited the company's corporate campus and saw a demo of their solutions in action and yesterday I had a chance to speak with Wes Durow, VP Nortel Enterprise Solutions about how his company is helping hospitals and municipalities with their healthcare automation needs.

Have a listen.