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Callvine Simplifies Mobile Conferencing

December 19, 2010

Yesterday I was at a party where one of the guests was telling me about her job managing real estate for her family. I inquired about where her office is and she held up her cell phone and said my car is my office. This conversation reminded me about a recent conversation with Callvine Founder and COO Mark Dzwonczyk who tells me his company has found the secret ingredient to take conferencing to the mobile professional. After a couple of years of work, the company has an app which I tried on an iPhone (iTunes preview) allowing you to quickly set up groups which you can use to SMS and conference.

Finally Headsets Get Smart

December 10, 2010

You get a call, you pick up the headset and put it on your ear and then turn on the headset to connect the call.

One of these steps is not needed.

The Apple iPhone popularized the motion sensor/accelerometer and Sonos uses this technology to keep its remote control powered down until it is picked up.

Now headsets can join the motion sensing party and the latest one from Plantronics, the Voyager UC Pro which ships early next year will acknowledge the fact you have picked it up by switching the call to the device.

What could be better than a world filled with smarter devices, making our lives easier? Thanks Plantronics... This is a really good idea.

TMC broke the story earlier today for more on this new bluetooth headset.









Google Now Ranks Based on CRM

December 2, 2010

This past weekend I was fairly amazed to read about how a retailer of glasses with very high rankings on Google seemed to thrive on providing service which is extremely aggressive and even hostile. The site, DecorMyEyes.com has an owner who goes by an alias Tony Russo (his real name is Vitaly Borker) and threatens customers by calling them names like bitch and and does things like sending them pictures of their homes as an intimidation tactic.

The amazing thing about the story is it explained that the more horrible the customer service level, the more complaints were generated on high-ranking sites such as RipoffReport.com which in turn increased the ranking of the site.

So basically a viral loop was set up where customers were drawn into using the site because of high rankings and the more customers, the more chance of having poor service issues and subsequently more links were created to the site.

From a consumer standpoint this is a nightmare but from the perspective of the retailer it encourages them to give worse service - or at least that is what the owner of the company believed.

A Google spokesperson referred the reporter at the New York Times who wrote the story to speak with Danny Sullivan, editor-in-chief of the blog Search Engine Land who ended up calling Google cagey and explaining that the company does not use sentiment analysis. Moreover he said if the world's leading search engine were to do so, it may be impossible to find a link to the White House if a lot of people hate the President and say so online.

He continued:

Google doesn’t need sentiment analysis to help people like Clarabelle Rodriguez [referred to as a victim of the company in the article]. It could simply become better at incorporating consumer reviews on the main page of its search results.
David Segal, the reporter behind the story - deserves a raise because this is a great investigative piece.











Cisco Social Video Ad I Like

December 1, 2010

Last week I shared a video ad from Calabrio I thought was great and a as a result, Ross Daniels shared a Cisco ad which is quite good as well. For the decades as I have covered the communications and tech space, I have been amazed at how dry marketing and PR can be. I am thrilled to see human interest being injected into promotional messages - making them more engaging and potentially viral.

Check the Cisco ad out below

 


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November 16, 2010

It isn’t often I start a product briefing with a Twitter feed – but when I spoke with Chuck Dietrich, CEO of SlideRocket we started out by looking at a live feed of Tweets describing how awful PowerPoint is. And while the idea isn’t new – after all, death by PowerPoint (Tweet stream) has been used for ages, many people who use the program often know there has to be a better way. And this is the exact area where SlideRocket focuses. But more on that later.

Microsoft Lync Server 2010 Impresses

November 14, 2010

TMC’s Tom Keating reported the fact that Microsoft OCS will be called Lync going forward and the name is much more conducive as a Skype alternative as asking someone to Lync you sounds much better than asking them to OCS you. Tom and I recently went to Manhattan with a group of analysts and other media to get a demo of the system at Microsoft's Technology center and put it through its paces. We had a chance to see about a dozen or more machines with various endpoints and spent time listening to Jamie Stark the Senior Product Manager walk us through what this new release will do for customers.

New Editorial Additions to TMC

November 3, 2010

Anana Enables Social Networking Dial-Tone

October 25, 2010

It was only a matter of time – social networking has permeated so many aspects of our lives that almost one-in-five divorces cite Facebook as part of the reason for the split! Moreover, in some countries a single text message is legal grounds for divorce. But wait, how did I get on this tangent? This was supposed to be a happy story about how social networking has integrated with telephone service like never before, enabling carriers to generate revenue by tapping into one of the most popular phenomenons on the planet.

Broadvox Buys Cypress - Advice to Acquirers

October 17, 2010

TMC blogger, Peter Radizeski may have set two records in breaking news of two acquisitions in one day. If that isn't a record, certainly the fact that both acquiring companies start with the same five letters has to make it into the Guinness Book.

First there was Broadsoft acquiring Casabi which I commented on last week. Next there was Broadvox acquiring Cypress Communications which Peter broke here and follwed up on here. TMC's Paula Bernier added her opinions to the mix and further reminds us of a slew of other acquisitions taking place in the market.

My thoughts on the matter are fairly simple and straightforward.



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