Rich Tehrani : Communications and Technology Blog - Tehrani.com
Rich Tehrani
CEO
| Communications and Technology Blog - Latest news in IP communications, telecom, VoIP, call center & CRM space

Call Center

Callvine Simplifies Mobile Conferencing

December 19, 2010

Yesterday I was at a party where one of the guests was telling me about her job managing real estate for her family. I inquired about where her office is and she held up her cell phone and said my car is my office. This conversation reminded me about a recent conversation with Callvine Founder and COO Mark Dzwonczyk who tells me his company has found the secret ingredient to take conferencing to the mobile professional. After a couple of years of work, the company has an app which I tried on an iPhone (iTunes preview) allowing you to quickly set up groups which you can use to SMS and conference.

TMC Seeks Product Marketing Manager

December 13, 2010

How TMCnet Global Online Communities look online (Click to enlarge or go to TMCnet to see a larger version) (Channels run along the left border)


Due to great success achieved by TMC's customers, we have seen massive growth in our online community-building products and as a result, we are in the middle of a search for a product marketing manager - someone whose focus will be to articulate the value proposition of these products to a broader audience.

An established product-line, our keyword-based Global Online Communities (GOCs) and channels have grown to over 200 and many of our customers are coming to us to purchase more terms to help them with organic search engine rank, news search rank, community building, social network needs and numerous other reasons.

We believe we have the largest collection of sponsored, news-generated communities on the Internet and as a result it makes sense to focus more resources on this product-line so more companies in more industries can learn how such products can assist them in their growth.

These products are very dear to me as I knew in the nineties that every company would need someone to help them with content generation - text, audio and video. I realized every website had to eventually become broadcast TV stations and newspapers in one.

And now, that is exactly what TMC provides sponsors - a third-party content-generating machine which creates targeted news which in-turn brings a large, laser-focused audience based precisely on specific terms and concepts.

The benefit for readers is we continue to reinvest our resources - many of which come from this cloud-based community building and SEO model right back into more reporters, editors and designers meaning more targeted and in-depth news and analysis for people looking to make purchasing decisions.

What is most gratifying is the smallest companies choose to work with us to grow their brands and we also have major players as customers such as RIM and Alcatel-Lucent.

Obviously I am biased but I see this community concept as the most underestimated product on the Internet. Most people don't understand it.
















Finally Headsets Get Smart

December 10, 2010

You get a call, you pick up the headset and put it on your ear and then turn on the headset to connect the call.

One of these steps is not needed.

The Apple iPhone popularized the motion sensor/accelerometer and Sonos uses this technology to keep its remote control powered down until it is picked up.

Now headsets can join the motion sensing party and the latest one from Plantronics, the Voyager UC Pro which ships early next year will acknowledge the fact you have picked it up by switching the call to the device.

What could be better than a world filled with smarter devices, making our lives easier? Thanks Plantronics... This is a really good idea.

TMC broke the story earlier today for more on this new bluetooth headset.









Digium Asterisk World Returns to ITEXPO East 2011

December 10, 2010

Digium Asterisk World Demo Theater from Past ITEXPO Event in Miami, FL


TMC is thrilled to have Digium Asterisk World return to ITEXPO this February 2-4, 2011 in Miami, FL. Here is a quote from Digium from a press release which just went out today:
 “Hosting Digium|Asterisk World at ITEXPO East 2011 allows us to share the vision and power of Asterisk with a wide community of developers and carriers – even some who are not completely familiar with open source,” said Mark Spencer (News - Alert), CTO and founder of Digium, and the creator of Asterisk. “The upcoming Digium|Asterisk World will help developers, resellers, and anyone interested in Asterisk learn more about the opportunities emerging today. It will provide the hands-on training needed to capitalize on these opportunities,” he continued. 




FTC Do Not Track = Unintended Consequences?

December 3, 2010

Google Now Ranks Based on CRM

December 2, 2010

This past weekend I was fairly amazed to read about how a retailer of glasses with very high rankings on Google seemed to thrive on providing service which is extremely aggressive and even hostile. The site, DecorMyEyes.com has an owner who goes by an alias Tony Russo (his real name is Vitaly Borker) and threatens customers by calling them names like bitch and and does things like sending them pictures of their homes as an intimidation tactic.

The amazing thing about the story is it explained that the more horrible the customer service level, the more complaints were generated on high-ranking sites such as RipoffReport.com which in turn increased the ranking of the site.

So basically a viral loop was set up where customers were drawn into using the site because of high rankings and the more customers, the more chance of having poor service issues and subsequently more links were created to the site.

From a consumer standpoint this is a nightmare but from the perspective of the retailer it encourages them to give worse service - or at least that is what the owner of the company believed.

A Google spokesperson referred the reporter at the New York Times who wrote the story to speak with Danny Sullivan, editor-in-chief of the blog Search Engine Land who ended up calling Google cagey and explaining that the company does not use sentiment analysis. Moreover he said if the world's leading search engine were to do so, it may be impossible to find a link to the White House if a lot of people hate the President and say so online.

He continued:

Google doesn’t need sentiment analysis to help people like Clarabelle Rodriguez [referred to as a victim of the company in the article]. It could simply become better at incorporating consumer reviews on the main page of its search results.
David Segal, the reporter behind the story - deserves a raise because this is a great investigative piece.











Cisco Social Video Ad I Like

December 1, 2010

Last week I shared a video ad from Calabrio I thought was great and a as a result, Ross Daniels shared a Cisco ad which is quite good as well. For the decades as I have covered the communications and tech space, I have been amazed at how dry marketing and PR can be. I am thrilled to see human interest being injected into promotional messages - making them more engaging and potentially viral.

Check the Cisco ad out below

 


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Solid Video Ad Worth Watching

November 29, 2010

Astricon Asterisk Videos Posting

November 26, 2010

Back from Budapest

November 22, 2010

I just got back from Budapest, Hungary and it was a great trip and I met met lots of great people - many readers thankfully at the Dialogic Connections Conference. Jim Machi at Dialogic was nice enough to write up the conference and include me in his piece.

Apparently the fact I like to talk a lot makes people think I should be in politics  but strangely my wife says I don't talk enough - I'm still trying to figure that one out.

In terms of Budapest and travel there - here is what you need to know:

  • The weather seems similar to New England.
  • There are many gorgeous buildings, statues and castles worth seeing.
  • 99% of people speak English.
  • They are very friendly and many people asked me how I like their country and one person even asked me to bring my business there.
  • The food is good - I ate some sort of mountain animal - a sheep or goat or something called a mouflon which was great.
  • Be sure to go to a restaurant called Spoon - basically a floating establishment in a ship and Golden Dragon in the art district in Szentendre - an hour or so from Budapest by train.
  • There are lots of free and open WiFi APs everywhere and the 3G is pretty fast as well.
  • You can also get hot wine and cider all over the place and a bus tour is a must.
  • Unemployment is around 30% but it seems like a very safe place.
  • The currency is not part of the Euro - they use a Forint which is very inflated and a hotel stay at a top location can cost as low as $150. One dollar is worth over 200 Hungarian Forints BTW.
  • And no, I didn't see Brad Pitt or Angelina Jolie.

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