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TMC Editorial Open House at 40+ Companies

August 5, 2010

Book ITEXPO Now to Save Hundreds

August 4, 2010

Today is the last day to save hundreds or thousands on registration

We have been seeing an incredible stream of registrations for ITEXPO and related events and as is always the case, my team has done its absolute best to make this show better than ever. At TMC we take education extremely seriously and in a trade show market where companies regularly fold up and go away, we are proud to be putting on industry-leading events for 24 years.

What I have personally learned over the years is if you provide the best education to your customers with a wide enough array of topics, your attendees walk away very happy.

Support for Net Neutrality Wanes in Tech Community

July 28, 2010

I just came across an article worthy of passing along from the Technology Liberation Front, a group which is focused on helping to reduce the amount of regulation imposed on the Internet and technology. Aside from a typo or two (I make them as swell  ) the excellent article titled Amazon.com Switches Sides on Net Neutrality focuses on how tech companies who once supported net neutrality are scared to death of being caught in the crosshairs of an administration gone wild with overregulation.

The article begins by discussing how Amazon's Pail Misener has for all practical purposes switched sides on the net neutrality issue as discussed in an editorial for CNET. Some of the points in the post have to do with net neutrality being a solution in need of a problem.

ITEXPO West 2010 Starts in 68 Days

July 27, 2010

Altering Language to Achieve Government Objectives

July 26, 2010

Language is obviously crucial to describing and understanding the world around us but did you know the particular language you speak can influence how you see the world as compared to speakers of other languages? This weekend I had a chance to read a fascinating article in the Wall Street Journal on the topic authored by Lera Boroditsky who is a professor of psychology at Stanford University and editor in chief of Frontiers in Cultural Psychology.

What makes the article so interesting is the analysis of speakers of different languages and the differences in how they interpret the world. For example, 1/3 of the world uses language with absolute directions for space as opposed to relative ones and as a result the speakers of such languages are able to perform navigational feats scientists once thought humans were incapable of.

Comunicano: Your Influencer Relations Company

July 23, 2010

Many of you in the communications and technology spaces already know Andy Abramson as he is a well-known and influential blogger. But what you may not realize about Andy's company Comunicano is it is a major player in the world of influencer relations. By capitalizing on a strategy which Andy describes as the boulevard of communications, his company works with his clients to ensure their news turns into stories which are told and retold throughout the web and other media outlets.
 


As you can see from the inverted pyramid above, Comunicano segments the disparate audiences necessary to push a product along the influencer road to ultimately convince followers to purchase.


ShopVisible on Mobile Commerce

July 22, 2010

There has been and will continue to be a massive increase in mobile commerce as consumers are becoming more accustomed to shopping online and mobile devices are proliferating and providing bigger screens and better interfaces. Personally I have been amazed at how easy it is to use a number of sites such as Amazon to purchase as I am walking while walking by doing a quick search and check-out without the need to enter in a great deal of data.

There are many hundreds of thousands of retailers globally or more who must grapple with developing online interfaces which allow customers to make rapid purchases regardless of device. ShopVisible LLC is one company devoted to helping retailers migrate seamlessly to the mobile web and I did get a chance to test one of the implementations they performed for a customer and thought the results were good in that they gave consumers a chance to find what they wanted in a non-cluttered manner.

Skype Upgrade Supercharges iPhone 4

July 21, 2010

For all the benefits Skype has given users of PCs and MACs, on an iPhone the app was inferior on so many levels. Bluetooth connectivity was nonexistent and multitasking was not allowed on the app - the OS didn't support it either. Basically you could use Skype for outbound calls on your iPhone but a lack of multitasking meant you dropped calls when you left the app and forget about IM because again, if you left the app to check email or stream music you wouldn't get your inbound messages.

Today, the company just announced an upgrade which should make Skype one of the most-used apps on the iPhone.

Truphone, GlowPoint, XConnect, In Store Solutions News and More

July 21, 2010

Today, TMC hosted a number of companies in the communications and technology spaces and it was a learning experience for all. Much news was broken and you can expect a torrent of related articles from my editors this week. TMC's Juliana Kenny does a great job giving you an overview of the companies we met with below.

 

The following companies were present and clicking on the links will take you to video explaining exactly what they do and what they plan to provide customers in the future.

Mobile YouTube Site Shows Cloud's Potential

July 9, 2010

iJustine's videos on the mobile version of YouTube running on an iPhone 4


Without a doubt one of the best results of the feud between Microsoft and Google is the migration towards web-based apps by the search giant. Two things Google will continue to do to take the wind out of Apple's sails are to provide applications and services which give Android an advantage over the iPhone and migrate applications to the cloud. The reason for the cloud migration has to do with proving you can do everything you need to in a hosted data center and that local apps are a legacy nuisance.

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