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Rich Tehrani
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Social Media is Mainstream Media

March 2, 2010

Here is my Publisher's Outlook which will appear in the March 2010 issue of Customer Interaction Solutions Magazine. I hope you find it useful

Last month I spent some time discussing how social networking will impact your company on search engines. In this issue, it is worth discussing how these technologies are changing marketing, media and sales.

Microsoft Uses Courts and Other Companies to Fight Google

March 1, 2010

In the blink of an eye a company can become invisible on a search engine due to an algorithm or policy change and in the process they can lose millions of dollars or more.

Last month an internet marketing company Quinstreet went public and within the prospectus you can find the following warning:

Our approaches may be deemed similar to those of our competitors and others in our industry that Internet search websites may consider to be unsuitable or unattractive. Internet search websites could deem our content to be unsuitable or below standards or less attractive or worthy than those of other or competing websites.

Let Companies, not Government Create Jobs

February 23, 2010

Maybe it's because I am a techie or perhaps because I have seen how the post office, tax code and department of motor vehicles works - but I am fairly certain that an investment by Intel - in this case $2 billion for new US companies will generate 100x more lasting jobs per dollar than the US government via stimulus and/or jobs bills. It is worth pointing out that there are other firms investing as well bringing the total investment amount to $3.5B.

The reason VC firms are investing now is they feel more secure about the future and sense the opportunity to make money. This is what drives capitalism -- the opportunity to make money.

History has shown the US economy is vibrant and ever-evolving.

ITEXPO East 2010 Photos from Dan York

February 12, 2010

The Microsoftization of Google

February 10, 2010

You have to give Google credit; they seem to want to make the world a better place by opening up the world and making technology and services more accessible. And they are powerful enough to make it all happen - search revenue pours in and is being allocated to services which compete with Amazon and Microsoft among others. In the mobile phone space they go up against Palm, RIM, Nokia and Microsoft.

Yesterday they announced a new social networking initiative called Buzz which is supposed to unseat Facebook and twitter.

Supercomm Dies, What it Means to Carriers, The Industry

February 8, 2010

Last week, Doug Mohney had the big scoop that Supercomm will be cancelled - he blogged it as a rumor which was subsequently confirmed by the TIA and USTelecom today. As a show organizer myself I get a lot of questions regarding what this news means to our industry. Rather than continuing to opine on a person-by-person basis, I thought it made sense to put my thoughts in writing.

Microsoft Under Scrutiny

February 5, 2010

In a recent post I mentioned that years back I launched the world's first Tablet computing conference and at the time our fortunes were tied to Microsoft. Obviously the tablet PC market did not take off and now that the iPad has debuted and is already deemed to be successful by analysts, many are beginning to dissect the problems at Microsoft.

One very good article on the matter is from Mary Jo Foley at ZDnet who says the answer is for the company to continue focusing on small and isolated teams which launch new products isolated from the corporate parent. Ironically this is exactly what Microsoft did with ResponsePoint, the SMB PBX which was full-featured and a tremendous value.

Espionage via APT or Advanced Persistent Threat Widespread

February 5, 2010

Corporate and government secrets are currently being stolen on a grand scale - can anything be done about it?



If you are one of those people not easily rattled, please have a seat and get ready to shake. A new acronym, APT which stands for Advanced Persistent Threat is on the scene and by many accounts is an online threat which is virtually impossible to detect and even worse eradicate. Once your company is infected it seems hackers have access to virtually any and all information on your network.

Tech, Telecom: The Energy is Back

February 3, 2010

 Communications, wireless, consumer electronics, cloud computing, virtualization -- in a turbulent market, it is good to be in technology.


Monster.com was one of the companies I considered to have a natural monopoly in the US job search market a decade ago. Amazingly, social media sites like LinkedIn and Craigslist are making Job sites less relevant and as a result Monster just picked up HotJobs for $225 in cash to shore up its decreasing market share.

A decade or so ago it was common knowledge that satellite radio would eventually make a huge dent in the business of traditional radio companies.

Patent Pooling Taking Off

February 2, 2010

I suggested companies join the RPX patent protection club back in 2008 as I have seen how patent litigation can destroy a company's profitability and force it to lose focus. RPX as you may remember is a firm whose goal is to allow companies to buy into a pool of patents which can be used to protect them against future lawsuits. The idea is a company will think twice about pursuing a patent lawsuit if you can countersue using a huge pool of patents.

Since my original entry, Microsoft, Nokia and Sony have signed up for the service.

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