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Proactive Care Puts Operators One Step Ahead

By Thomas Fuerst, Senior Director, Multimedia Solutions MarketingAlcatel-Lucent

Monitoring and analyzing network data proactively saves operators time, money, and customers.

When a network service fails, it makes headlines, ticks off customers, and costs that network operator money. When a failure is headed off in advance, on the other hand, there might not be praise-laden headlines, but it's newsworthy nonetheless.

The traditional approach to customer care has typically been: a disgruntled customer calls customer service and complains of a service interruption or problem; the rep, learning of it for the first time, sends out a technician the next day, and eventually finds a resolution. Often, customers are left feeling put out, and the operator has spent significant time and money resolving the problem. Even worse is the customer who doesn’t call and just feels this is ‘typical’ of their network experience.  That is a customer at risk of leaving.

Proactive care flips this dynamic on its head by using predictive analytics to identify potential outages or errors in the network and stop them before they occur. It consists of three main parts: one, constantly monitoring and measuring data on the network; two, real-time analysis of the data; and three, the most important, acting on that analysis to fix the problem.

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10 Lessons from Volleyball

I've played volleyball for over 25 years. I have traveled around the US to watch the pros live - both indoor...

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Emerging Threats Combats a Million Plus Pieces of New Malware a Week

There are 250,000 plus new pieces of malware being produced each day equating to one piece per person in the US in...

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NFV-Based Software Telcos Need OSS/BSS Interoperability

One of the goals of ETSI NFV is to allow new entrants to provide solutions to carriers based on software instead of...

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SysAid's Lifshitz: The Cloud Will Dominate ITSM Market

Cloud computing has really become a household word with mainstream media outlets running stories on television about the growth in the space...

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Avaya Takes Networking Lead in SPB

At Interop Las Vegas 2013 Avaya was demonstrating their real-world Shortest Path Bridging (SPB) solutions and while interoperating with Spirent, HP and...

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Alianza Wants to Host Your Software Telco

The software telco(r)evolution representing the move from hardware to software is perhaps the biggest trend in the world of carrier telecom this...

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The CES 2013 Trend? Body Paint and Hot DJs

January 8, 2013

Here at CES 2013 there is a trend towards hot female DJs instead of or in addition to booth babes as well as body painting and logo tattoos on booth personnel. The fight to get the attention of attendees gets tougher each year it seems.  

FERRARI by Logic3 At CES

January 8, 2013

Here at CES 2013 at the FERRARI by Logic3 booth I checked out the Cavallino GT 1 Air, a 350W all-in-one sound system which shook the convention center with its rich and powerful sound. This thing gives Bose and B&W a run for its money. Ferrari not included.


Ford Makes Big CES Splash

January 8, 2013

Here at CES 2013 Ford has a major presence and is pushing its gadget-friendly vehicles with a drawing for prizes.


Avicii Makes CES Splash

January 8, 2013

As a huge fan of both telecom and electronic dance music or EDM the news that one of the EDM legends, DJ Avicii has teamed with Ericsson on a crowdsourced project which takes bassline, effects, melody, rhythms and vocals from you the public and turns it into a song. Ericsson will support this Avicii x You initiative using its experience in the cloud and of course wireless. For Avicii, this deal raises his profile further to a more "techie" crowd and probably pays pretty well. For Ericsson, they get to be associated with hip and new music and can leverage this proof of concept into other areas.

Some Outside CES Shots

January 8, 2013

Here are some shots of the Las Vegas Convention Center where CES 2013 is being held. I will update you with more pics the rest of this week.


A Larger iPhone - Apple Will HAVE to Listen Now

January 8, 2013

Sometimes I feel like a broken record MP3 player but when you know you are right and you are a student of history, you see the mistakes companies make before they do. On July 8th of 2010 I told you that larger Android devices would be a threat to Apple. The point was that Apple is repeating its mistake from the eighties where it had its own hardware competing against many manufacturers. At the time price/performance was the Achilles heel of Cupertino but now the challenge is not only price/performance but form factor.

How Mobile Will Destroy Retail Margins

December 21, 2012


Some of the news of the week has to do with eBay deciding mobile advertising doesn’t work for them as it clutters small screens and doesn’t provide that much revenue. This seems to make sense but if you think this in any way is going to change the impact of mobile advertising and commerce you are dead wrong.

Logic and rumors tell us Amazon will be releasing a telephone soon and the reasoning for them to do so goes far beyond expanding its ecosystem and pushing people to download apps and watch videos online.

Location based advertising is where everything is going.

Flexible Samsung Screens and Jim Cramer's Mistake Round Out Tech News

December 20, 2012

Samsung to show flexible screens are coming to a smartphone and tablet near you but what still needs to be worked out is how to get multicore processors and batteries to bend along with them. Moreover, what happens when you bend them too far – do they just snap, pouring the guts of the battery onto your lap or dinner plate? We still have some time on this tech but the progress is promising. Can’t wait to see it (and bend it) at CES.

Chinese Government Funds Global Telecom Roll Outs Through ZTE

December 20, 2012

With global uncertainty the norm, many carriers have struggled to get financing for new infrastructure projects and in fact they have been a bit hesitant to spend on areas other than wireless where ROI is much more predictable. Subsequently, the financial challenges facing Alcatel-Lucent, Nokia Siemens Networks, ZTE and others aren’t expected to dissipate any time soon. What may be a surprise to some though is how ZTE, a Chinese telecom equipment manufacturer with relatively low costs could have lost $414 in Q3 of this year while seeing sales drop by 13% and gross margins cut in half.

In response to this decline, China Development Bank (CDB) an entity controlled by the Chinese government has given the company a $20B line of credit at very low rates allowing it to streamline operations, continue its expansion and perhaps most importantly finance its customers’ purchases.

Tomorrow's Cloud, Optimized by Plantronics

December 19, 2012


Most people think of the cloud as being removed from the local environment because, after all, it requires the addition of a browser to access. But thanks to innovation from the people at Plantronics, the cloud can now reach through the browser and be closer to the user than ever before. In fact, the company has an SDK, which for the first time bridges the worlds of mobile and enterprise communications as well as computing. While CTI or computer-telephony integration is not a new concept, Plantronics uses its Spokes software as communications middleware to seamlessly connect mobile telephony with cloud-based or on-premise enterprise software.

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