The fact is, social networking is still in early stages of development. Communicating on the Internet, like communicating on the phone or any other channel, is what you make of it.

The basic functionality of social networking is to, simply, provide the basic links to other people with additional features and options to make that a better link than, say, picking up a telephone and just calling the person or sending them an e-mail.

I don't think that you can say there is an end game. I think the main value is the connections and, hopefully, when you need the connection you will know where to find it.

Other companies, like mine (www.adn1.com) are working on different solutions to the item. Some companies are enormous and some are small and growing. One single company can not provide the perfect solution for everyone, so we are all working to build better networks, one at a time.

If you have any suggestions on how we can improve, please send me your thoughts or feedback.

Gary Pick, Director & CEO
American Digital Networks
http://www.digital50.com/news/digital50.asp