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Rich Tehrani
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Will Nimble 2.0 take Social CRM Mainstream?

February 14, 2012

Recently consumer products manufacturer P&G – one of the largest advertising spenders at over $9B announced it will cut its marketing headcount in-part because advertising on Facebook and Google is more efficient. The maker of Gillette and Pantene products is not alone; in-fact the business world is focusing heavily on social media including Google+ and Twitter.

But while it is understood by many web-savvy companies that social is important – how many of them are embracing social CRM? My informal analysis shows the numbers are very low meaning there could be huge room for growth.

That is of course if you don’t ascribe to the idea that it is important for companies to help shape the dialogue about themselves online. More importantly, you don’t believe that tying social media into CRM systems can boost sales and service levels and perhaps even increase productivity.

One person who believes in the power of social CRM is Nimble founder and CEO Jon Ferrara. Around 1991 or so he told me at a dinner that his new company contact management/CRM company Goldmine has lots of potential because, “There is no Lotus in the market.” Ironically, Goldmine did in fact become a major player in the space while Lotus faded from the scene.

Last year Nimble rolled out its initial cloud-based social CRM solution and there are now 30,000 users and 3,000 of them spend almost half their day on the platform.

ITEXPO East 2012 Miami Schedule

January 25, 2012

One of the most frequent question I get regarding TMC’s ITEXPO which takes place next week in Miami – is with all that is going on – how do you make a decision as to which parts of the show to attend. Truth be told I believe the event and its collocated conferences and educational sessions rivals just about any other tech show in terms of education.

Some of the hot topics to be discussed include not only general communications and technology but 4G wireless, mobility, Asterisk, open source, business video, the channel, cloud computing and communications, HTML5, Mobile Latin America communications, M2M, technology patents, the MSP market, Super WiFi/white spaces and much more.

The following is a list of important details you will need to help navigate ITEXPO East 2012 Miami. I warn you – this is a subset of what is happening. To keep you posted on not only these items but other important events at the show please follow @itexpo on Twitter and turn on mobile notifications – it is pretty simple – just follow the menu below.

Bain Capital, Romney, Vulture Investing and 15% Tax Rates

January 23, 2012

A shout out to investors everywhere

I haven’t seen this level of funding in the tech space in years – I would go so far as to say the amount of funding is the greatest I’ve seen since 2000. I don’t believe we are exceeding 2000 levels but it is encouraging to see that investors believe that tech makes a solid investment.

Before I begin with which markets have gotten money, let me make a shout out to the investors in the world. You see, me, everyone at TMC and in fact most of the tech world owes its existence to investors who risk their capital against all odds to make a profit. It isn’t unusual for these investors to hit it big in one out of ten deals – meaning 90% of their investment is washed down the drain.

And because of their decision to be investors we get companies like Amazon, Facebook, Twitter, Pandora and Google which have made the world a better place.

We are in an unusual time in American history – one in which a potential presidential candidate is under attack for being a successful investor.

How Megaupload Takedown Hurts Cloud Computing

January 22, 2012

How self-destructive US policies are hurting hiring and industry
One of the biggest concerns regarding the passage of SOPA is that entire domain names could be blocked by federal authorities due to a single offending blog or web page. In this past week, major websites such as Wikipedia and Google engaged in an education campaign in order to have consumers put pressure on politicians who eventually reversed course on their support of the bill.

On a side note – as a conservative – the fact that a Republican, Representative Lamar Smith was the biggest proponent of this bill is horrifying. He should be thrown out of office by his constituents at the first possible chance.

Moreover, any politician who ever supported the bill should suffer the same fate.

But what is even scarier than theoretical web takedowns is actual ones and this week we saw Megaupload removed from the web because it allegedly engaged in activities which promoted pirating copyrighted material. Now if you aren’t a user of the site – and I never have been to my knowledge, you may be led to believe the US government was in its rights to take down a site designed solely to break the law.

But the challenge here is there are many users who used Megaupload for legitimate uses like sharing and storing files.

11 Things Yahoo Must Do Now That Yang Has Stepped Down

January 18, 2012

As reported on TMCnet yesterday, Jerry Yang, co-founder of Yahoo! has stepped down from the board to pursue other interests. We have a great deal to thank Yang for – as the first company to categorize the web and build out many free services, society has benefit greatly from what Yahoo has more or less given away for free. That is the positive – the negative is the company has eroded top management and investor confidence for many years. Not to mention the botched Microsoft acquisition some years back at a valuation more than double what the company is worth now.

Alianza Lands Huge Clearwire Cloud Communications Deal

December 20, 2011

Fasten your seat-belts - this is getting interesting... cloud-communications provider Alianza just landed a four-year hosted software licensing agreement with Clearwire. Alianza's end-to-end voice platform combines all the back-office platform management, product management, and end-user support functions into a single web-based administrative user interface and this deal marks perhaps one of the largest if not largest cloud-based VoIP deal I am aware of. Company President and CEO Brian Beutler certainly thinks this is the largest deal in the industry...

Dotcom All Over Again?

December 5, 2011

This time domain names = IP addresses and dotcom = cloud

The idea of cloud is not new – think mainfraimes, ADP for payroll and the ASP market of over a decade ago. This time though the investors are behind the move and it seems potentially for good. I say “potentially” because I launched a magazine to educate the market on the cloud revolution called Communications ASP in 2001 and it was a mega-success for a few issues until almost all our advertisers told us at once that their investors no longer allowed them to use the term ASP.

Poof. And just like that the market disappeared – bankrupting the majority of these players except for a few like Salesforce.com who scraped by.

This weekend the news broke that cloud-based SuccessFactors was purchased at a 50% premium to their Friday closing price by SAP and Oracle was rumored to have been in the bidding as well.

We have a slow economy – a record 46 million Americans on stamps, Europe in major trouble and a boom in the values of cloud companies.

Why a Cloud Computing Magazine? Why Now?

November 4, 2011

I am very excited to be going to the Cloud Expo next week in Silicon Valley - it is always a great show and I have lots of video interviews set up. I have been to the last three east coast shows in New York - this is the first time I am going to the west coast for the event. Fuat Kircaali and his team have done a tremendous job over the years.

The following article is the first draft of my column in a new TMC publication which is timely and should be of interest to virtually everyone in tech. The website mentioned below should be working soon - it is propagating through DNS servers as I post.

At Metaswitch Forum 2011

October 3, 2011

I presented at two sessions today at Metaswitch Forum 2011 and both focused on wireline trends in the market. The general theme of this conference so far has to do with how carriers can compete in a world which is rapidly becoming mobile and social. Metaswitch for it's part has been busy improving it's platforms allowing carriers to take back control of business relationships with their customers.

Interesting takeaways from this session is a discussion being led by Anusha 'Ash' Nirmalananthan of Metaswitch where she is dissecting some social network activities in Facebook and Skype and exposing areas of exploitation for carriers.

She says, innovation and differentiation are crucial for carriers going forward.

Why Blocked AT&T, T-Mobile USA Deal is Good for Growth

August 31, 2011

Critics might say, in the history of M&A, it is difficult to recall one instance where more jobs were created as a result of two companies coming together. Yet this is the argument AT&T has been making for just less than three months after the merger announcement with AT&T and T-Mobile USA was announced. In part the argument was reinforced by the company's commitment to bring remote call center jobs back to the states.

Moreover, AT&T’s claim that this merger would be good for consumers is an interesting one as critics might say it is fairly easy to argue either side.

For example, if the merger were to go through, AT&T would have tremendous incentive to upgrade the speed of its network because as of the last year it has started to charge for bandwidth – eliminating unlimited plans. In other words, the company would be motivated to speed up its network to ensure it could charge customers more per unit of time they use network services.

In the alternate scenario, improving network speed would be something done to stay competitive and passing on the higher costs of network improvements to consumers could only be done if other carriers decided to do the same thing.

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