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Rich Tehrani
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Samsung

Apple Email Swings Back at Galaxy S4

March 16, 2013

 

For Apple, this past week has got to have been the biggest nightmare the company has faced in well over a decade. Cupertino went from being on top of the world in the eighties to crashing in the nineties to soaring over the past decade as the company became synonymous with the mobile revolution. Samsung has been improving its Galaxy S line and the latest iteration, the S4 actually had as much hoopla around its introduction as an Apple event.

Finally there is a mobile competitor to Apple which can generate as much buzz around a product launch.

Advertising - A Key Part to Samsung's Success

March 14, 2013

Being in the tech field I often get to speak to lots of engineers who explain to me they aren’t swayed by advertising. Quite often they tell me they don’t think people in general are swayed either. What they do is project their personal feelings on a broad population which is normal.

Many of these engineers run tech companies which typically don’t do so well.

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