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Crucial Google and HP News

January 20, 2011

Here's a quick digest of the news you need to know from the past hour:

  1. 4 HP directors are stepping down - these are the one who pushed out Mark Hurd in the weird soap opera style of the "he said," "she said" variety. Joel Hyatt, John Joyce, Robert Ryan and Lucille Salhany will step down, and five new members will take their places on Friday, bringing the total number of board members to 13. The five incoming members of HP's board are: Shumeet Banerji, CEO of Booz & Company; Gary Reiner, formerly of General Electric; Patricia Russo, former CEO of Alcatel-Lucent; Dominique Senequier, CEO of AXA Private Equity; and Meg Whitman, former CEO of eBay.
  2. HP is also investigating Hurd's exit from the company. This is truly the never-ending tech story.
  3. Google had a blow out quarter and Eric Schmidt is stepping down as CEO - to be replaced by past CEO Larry Page.
  4. Bonus news: Headsets are getting accelerometers meaning soon we may not have to press buttons at all to communicate.


9 Social CRM Tips For 2011

December 27, 2010

Facebook Just Overtook Yahoo! in unique visitors and you Still Have no Social CRM Strategy?

Facebook just overtook Yahoo by a comfortable amount to become the third largest website in the world according to comScore. The world’s leading social networking site attracted 648 million unique visitors in November 2010 and this compares to just 630 million for Yahoo.

It is obvious the growth of social networking is not slowing down any time soon and as more and more commerce is being initiated based upon social network chatter; the need for companies to monitor and participate in these online conversations grows by the day. Yet with all the growth in the market, social CRM is something most companies aren’t focusing on in a concerted way.

TMC Seeks Product Marketing Manager

December 13, 2010

How TMCnet Global Online Communities look online (Click to enlarge or go to TMCnet to see a larger version) (Channels run along the left border)


Due to great success achieved by TMC's customers, we have seen massive growth in our online community-building products and as a result, we are in the middle of a search for a product marketing manager - someone whose focus will be to articulate the value proposition of these products to a broader audience.

An established product-line, our keyword-based Global Online Communities (GOCs) and channels have grown to over 200 and many of our customers are coming to us to purchase more terms to help them with organic search engine rank, news search rank, community building, social network needs and numerous other reasons.

We believe we have the largest collection of sponsored, news-generated communities on the Internet and as a result it makes sense to focus more resources on this product-line so more companies in more industries can learn how such products can assist them in their growth.

These products are very dear to me as I knew in the nineties that every company would need someone to help them with content generation - text, audio and video. I realized every website had to eventually become broadcast TV stations and newspapers in one.

And now, that is exactly what TMC provides sponsors - a third-party content-generating machine which creates targeted news which in-turn brings a large, laser-focused audience based precisely on specific terms and concepts.

The benefit for readers is we continue to reinvest our resources - many of which come from this cloud-based community building and SEO model right back into more reporters, editors and designers meaning more targeted and in-depth news and analysis for people looking to make purchasing decisions.

What is most gratifying is the smallest companies choose to work with us to grow their brands and we also have major players as customers such as RIM and Alcatel-Lucent.

Obviously I am biased but I see this community concept as the most underestimated product on the Internet. Most people don't understand it.
















Google Now Ranks Based on CRM

December 2, 2010

This past weekend I was fairly amazed to read about how a retailer of glasses with very high rankings on Google seemed to thrive on providing service which is extremely aggressive and even hostile. The site, DecorMyEyes.com has an owner who goes by an alias Tony Russo (his real name is Vitaly Borker) and threatens customers by calling them names like bitch and and does things like sending them pictures of their homes as an intimidation tactic.

The amazing thing about the story is it explained that the more horrible the customer service level, the more complaints were generated on high-ranking sites such as RipoffReport.com which in turn increased the ranking of the site.

So basically a viral loop was set up where customers were drawn into using the site because of high rankings and the more customers, the more chance of having poor service issues and subsequently more links were created to the site.

From a consumer standpoint this is a nightmare but from the perspective of the retailer it encourages them to give worse service - or at least that is what the owner of the company believed.

A Google spokesperson referred the reporter at the New York Times who wrote the story to speak with Danny Sullivan, editor-in-chief of the blog Search Engine Land who ended up calling Google cagey and explaining that the company does not use sentiment analysis. Moreover he said if the world's leading search engine were to do so, it may be impossible to find a link to the White House if a lot of people hate the President and say so online.

He continued:

Google doesn’t need sentiment analysis to help people like Clarabelle Rodriguez [referred to as a victim of the company in the article]. It could simply become better at incorporating consumer reviews on the main page of its search results.
David Segal, the reporter behind the story - deserves a raise because this is a great investigative piece.











Recorded Future Predicts Future

December 2, 2010

You may have read back in July on TMCnet that Recorded Future is able to track future relationships and has received investment from the CIA and Google's VC arm. More recently, MIT's Technology Review writes how the company is able to generate a time-line showing important company milestones such as earnings releases and drug trial registrations. The information is gleaned from Twitter as well as numerous web sources.

Recorded Future calls their product a Temporal Analytics Engine and on the company's site you can see how the tool can be used to discover how events have unfolded over time. In one example the site explains how five years ago Thomas Friedman of the New York Times wrote, “It is obvious to me that the Irish-British [economic] model is the way of the future, and the only question is when Germany and France will face reality: either they become Ireland or they become museums.

Google Earth 6 Goes 3D

November 30, 2010

Cuil is Dead

November 5, 2010

For whatever reason - someone mentioned competing with Google I believe, I wondered what Cuil is doing these days. So I visited the site only to find it was gone. A quick search showed this Google competitor which launched with fanfare and lots over-hyping died out much more quietly than it launched. Too bad.

The company burned through $33M and has nothing to show for it - they didn't even sell the domain name - not that it would have fetched much - perhaps it would have made a worthy redirect to Bing.com?

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New Editorial Additions to TMC

November 3, 2010

Tehrani on Future of Broadband

November 2, 2010

Did the FTC Let Google Off Easy?

October 28, 2010

You have likely heard Google was investigated by the FTC for privacy breaches regarding its Street View data gathering practices which collected passwords and emails in some cases. TMC’s Erin Harrison covered this news explaining the FTC dropped the case because it was satisfied with Google’s decision to improve its privacy controls but many privacy groups are not happy with this outcome. Sidney Hill from E-Commerce Times reports that the Electronic Privacy Information Center for example is still unhappy because the FTC didn’t determine if laws were broken.

Interestingly there are inferences in the latter article about Google’s close ties to the Obama administration and whether this may have helped the search giant out in this particular case.

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