Tag: advertising

We Asked an Expert: How Should Companies Communicate During the Covid-19 Pandemic?

We Asked an Expert: How Should Companies Communicate During the Covid-19 Pandemic?

The current Covid-19 pandemic has dramatically changed the landscape of advertising and PR. In a world used to planning advertising
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Why Mood Will be the Next Billion Dollar Marketing Market

Why Mood Will be the Next Billion Dollar Marketing Market

Real-time connectivity has its pluses for consumers but more so for advertisers looking to put the right message in front
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GM to Facebook: Your ads Don’t Work

When you are about to have one of the largest public offerings in the world – north of $100 billion
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As if Publishers Didn’t Have Enough Problems

TMCnet’s Scott Bouchard points out something very scary for publishers and that is the face that the new Apple Reader
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Google and Video Advertising

Google is already winning the war for the hearts and minds of advertising decision makers with its YouTube acquisition. In
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VoIP Ad Scolding

Great news for those of us waiting for VoIP to go mainstream. Take a look at this. Apparently VoIP is
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Toll Booth Advertising

While driving in Florida I noticed a number of toll booths with ads from Geico. I have nothing against the
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Google as Ad Agency

You know I think it is time to call a spade a spade. Google doesn’t want to be called an
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Milliondollarhomepage Copycats

Everyone who is anyone is after Milliondollarhomepage. Especially after the news got out about the last few pixels being auctioned
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Alcohol Advertising

I saw an article in the Wall Street Journal this morning linking increased alcohol advertising with increased alcohol consumption in
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