Want successful CRM? Its the empathy, stupid.A recent experience reminded me of the importance of handling customers well, especially in times of need. Case in point, I was scheduled to go to the Salesforce Dreamforce event next week and I...
The recent Salesforce.com Cloudforce 2011 conference in New York Word of mouth advertising has always been important to business but today, a small group of people who others trust could be responsible for making or breaking a product or company....
Sure Myspace is troubled, just let go of about half their staff and will likely be sold off. Obviously Google, Microsoft, Yahoo and AOL come to mind as acquirers. Google could potentially avoid antitrust concerns because Facebook is such a...
Obviously most every site relies on Facebook for traffic but in the case of MySpace a whopping 18% of the traffic comes from Facebook – the top upstream site in-fact according to Alexa. The next highest referral sites are...
As I sat to write this month's column for Customer Interaction Solutions Magazine I came across interesting news from Google that the company has decided to launch a new service called Google Realtime which was a feature of Google's search...
I generally don't do book reviews as there just isn't enough time in the day but I recently read Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry by MarcBenioff...
Software as a Service or SaaS has become an established way of working where instead of buying servers, operating systems and software, you lease software over the web on a monthly basis allowing you to scale up or down as...
The behind the scenes company powering a call center near you In the year 2000 when society was in the midst of realizing how technology and the internet in particular was going to change the world, I noticed there was...
Hats off to Benioff and company at SalesForce.com for beating the quarterly estimates and also for keeping guidance for the year. Analysts are grappling with whether the SaaS model is immune from slowing in a down economy and the simple...
Hosted applications continue to get more press as time goes on. Similar to the e-commerce space, this market saw a slew of new entrants during the bubble times and many of these companies subsequently crashed and burned. Obviously having ASPs...
It was over a year and a half ago when I had a chance to listen to MarcBenioff talk about how his company's software would be integrating with Google to provide a mashup allowing companies to better track their...