Let’s face it, superheroes are pretty cool and aside from Batman and a few others, most of them are low tech.

Try for example to post a status update with a hammer.

But wait, when you merge low-tech superheroes and the desire for studios to offset the millions of movie investment dollars, you get the opportunity for lots of new movie-branded paraphernalia. And who better than Rich Steeves at TMCnet to go through the numerous toys and other products which go along with the movie?

Check out the video for more.