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Rich Tehrani
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Will Nimble 2.0 take Social CRM Mainstream?

February 14, 2012

Recently consumer products manufacturer P&G – one of the largest advertising spenders at over $9B announced it will cut its marketing headcount in-part because advertising on Facebook and Google is more efficient. The maker of Gillette and Pantene products is not alone; in-fact the business world is focusing heavily on social media including Google+ and Twitter.

But while it is understood by many web-savvy companies that social is important – how many of them are embracing social CRM? My informal analysis shows the numbers are very low meaning there could be huge room for growth.

That is of course if you don’t ascribe to the idea that it is important for companies to help shape the dialogue about themselves online. More importantly, you don’t believe that tying social media into CRM systems can boost sales and service levels and perhaps even increase productivity.

One person who believes in the power of social CRM is Nimble founder and CEO Jon Ferrara. Around 1991 or so he told me at a dinner that his new company contact management/CRM company Goldmine has lots of potential because, “There is no Lotus in the market.” Ironically, Goldmine did in fact become a major player in the space while Lotus faded from the scene.

Last year Nimble rolled out its initial cloud-based social CRM solution and there are now 30,000 users and 3,000 of them spend almost half their day on the platform.

The Only Way Google can be Successful in Consumer Electronics

February 10, 2012

Yesterday I detailed how Google IS the tech news of the day and folks, this search leader is ambitious – more so than Microsoft ever was. In addition to a Dropbox killer and massive Google+ growth I outlined in this recent post, the company is also getting into the home entertainment business through its Motorola Mobility acquisition. Specifically Google will release a self-branded line of consumer electronics allowing you to stream music throughout your home.

Google already has a cloud-based music service so obviously there is synergy there but the only way I see this strategy working is by Google doing things differently.

My loyal readers know I am a fan of Sonos – they sell an in-home audio streaming service which integrates with Slacker, Pandora, Sirius/XM, Spotify and even integrates with iOS devices and iTunes libraries stored on computers. In-short, you have access to all your music and favorite radio from any room.

Google+ Growth, Dropbox Killer: Google IS the Tech News

February 9, 2012

Google has entrenched itself is so many areas of tech they have become the technology news of the day. First off, Google+ growth has been nothing short of fantastic, in part because the company has altered search results to put more emphasis on this social network. Every SEO/SEM professional has had no choice in the past few months to get up to speed on the latest social network from the search giant. And this in part is the reason why it has half the unique visitors of Twitter according to web traffic tracking site Compete.

In other unrelated news in the mobile market – hey wait, it isn’t unrelated at all – once again it features Google whose Motorola Mobility acquisition is about to get OKed – perhaps as early as next week.

The bad news now for those companies selling products with technology covered by Motorola/Google patents – you’re on the hook for 2.25% of every sale.

Need a New Car? Win a Mustang at ITEXPO in Miami Next Week

January 27, 2012



I think I may have one of the best jobs in the world. I admit it is a bit ADHD-inducing as I get involved in lots of areas from new media to the latest technologies in the market as I run this major media company which is TMC. Not only do I get help influence tens of millions of people online I also get to host live events where I meet many of the readers who frequent my blog and TMCnet - the main web portal of TMC where I am CEO.

But the most exciting part of my job comes twice a year when I give away a car to an unsuspecting attendee at ITEXPO. Next week - Friday Feb 3rd at 1:45 pm at the Miami Beach Convention Center, I get to give the next car away and it will be a Ford Mustang.

A Dream for Alan Harper - iPads Do Increase Chiropractor Visits

January 26, 2012

When the iPad was released I penned a piece titled iPad Neck – Ouch! Because I had such a neck ache, I had to see a chiropractor. Just over a year and a half later I came across a report on TMCnet which explains that yes, indeed, I am not alone. Researchers have found that prolonged use of tablets as opposed to desktop computers has led to not only pain in people’s necks but their shoulders as well.

The reason has to do with how the screen is positioned. With a desktop or laptop your head is generally up, facing forward as opposed to when you use a tablet and your head is tilted down.

ITEXPO East 2012 Miami Schedule

January 25, 2012

One of the most frequent question I get regarding TMC’s ITEXPO which takes place next week in Miami – is with all that is going on – how do you make a decision as to which parts of the show to attend. Truth be told I believe the event and its collocated conferences and educational sessions rivals just about any other tech show in terms of education.

Some of the hot topics to be discussed include not only general communications and technology but 4G wireless, mobility, Asterisk, open source, business video, the channel, cloud computing and communications, HTML5, Mobile Latin America communications, M2M, technology patents, the MSP market, Super WiFi/white spaces and much more.

The following is a list of important details you will need to help navigate ITEXPO East 2012 Miami. I warn you – this is a subset of what is happening. To keep you posted on not only these items but other important events at the show please follow @itexpo on Twitter and turn on mobile notifications – it is pretty simple – just follow the menu below.

ITEXPO East 2012 Miami Out of Office Message

January 24, 2012

While I digest the super-strong, mind-numbing Apple growth numbers which propelled the stock to a high of $460 per share after hours I have just set my out of office message for next week when I will be at ITEXPO. The message is below in case you want to use something similar. And for your convenience here is the first show daily from the event – which covers news from Sprint, AT&T, Whitespace Alliance, Panasonic, Accedian Networks, Cycle30, FaxSIPit, Phone.com and Polar Media.

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Thank you for your message. Starting Jan 30th I will be at ITEXPO (www.itexpo.com) in Miami.

This is the global tech and communications conference - covering cloud, MSP, super WiFi, 4G, M2M, Patents, SIP, VoIP, HTML5 and featuring keynotes from Google, Sprint, Samsung, The FCC and Sir Terry Matthews.

On Friday, Feb 3rd @ 1:45 pm I give away a new Mustang - You must be present to win so I hope to see you there.

Despite Outages, Verizon Has Record Quarter

January 24, 2012

Months back Verizon sent me a 4G personal hotspot to review and I confess it is one of the most important pieces of technology I have. For example just yesterday I was at a lunch meeting for an extended period of time – and I had an iPad and keyboard with me. The Optimum WiFi network was not working well. AT&T was also having problems for whatever reason – it was very slow.

Bain Capital, Romney, Vulture Investing and 15% Tax Rates

January 23, 2012

A shout out to investors everywhere

I haven’t seen this level of funding in the tech space in years – I would go so far as to say the amount of funding is the greatest I’ve seen since 2000. I don’t believe we are exceeding 2000 levels but it is encouraging to see that investors believe that tech makes a solid investment.

Before I begin with which markets have gotten money, let me make a shout out to the investors in the world. You see, me, everyone at TMC and in fact most of the tech world owes its existence to investors who risk their capital against all odds to make a profit. It isn’t unusual for these investors to hit it big in one out of ten deals – meaning 90% of their investment is washed down the drain.

And because of their decision to be investors we get companies like Amazon, Facebook, Twitter, Pandora and Google which have made the world a better place.

We are in an unusual time in American history – one in which a potential presidential candidate is under attack for being a successful investor.

How Megaupload Takedown Hurts Cloud Computing

January 22, 2012

How self-destructive US policies are hurting hiring and industry
One of the biggest concerns regarding the passage of SOPA is that entire domain names could be blocked by federal authorities due to a single offending blog or web page. In this past week, major websites such as Wikipedia and Google engaged in an education campaign in order to have consumers put pressure on politicians who eventually reversed course on their support of the bill.

On a side note – as a conservative – the fact that a Republican, Representative Lamar Smith was the biggest proponent of this bill is horrifying. He should be thrown out of office by his constituents at the first possible chance.

Moreover, any politician who ever supported the bill should suffer the same fate.

But what is even scarier than theoretical web takedowns is actual ones and this week we saw Megaupload removed from the web because it allegedly engaged in activities which promoted pirating copyrighted material. Now if you aren’t a user of the site – and I never have been to my knowledge, you may be led to believe the US government was in its rights to take down a site designed solely to break the law.

But the challenge here is there are many users who used Megaupload for legitimate uses like sharing and storing files.
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