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IBM Investment Shows Marketing IS Eating Sales

March 28, 2014

Recently I wrote about the idea that marketing is eating sales, a direct quote from Barry O’Sullivan the new CEO of Altocloud. The concept is that marketing departments are gaining more power within organizations at the expense of sales departments. It isn’t that sales is going away, it is just that much of the waste in a sales department can effectively be eliminated if automated systems are used to better target and presell customers. The idea is a nurtured lead is a far better prospect than a cold call.

Tiscali to be one of the First Software Telcos

March 27, 2014

The traditional telco is dead – the case for moving to COTS technology is just too compelling. This is a theme I have been espousing for over a year. My readers further know companies like Metaswitch Networks have also been making the case as to why carriers need to start evaluating their software options immediately.

You also know about the cost savings associated with moving to standard servers – power and maintenance savings are a few additional benefits.

Libertarians and Fiscal Conservatives Want Currency 2.0

March 26, 2014

For those of you who follow financial or political happenings you know that many conservatives and libertarians favor investing in gold, silver and related commodities because their value cannot be altered by central banks around the world. Congressman and former libertarian presidential candidate Ron Paul actually asked Federal Reserve Chairman Ben Bernanke if he sees gold as a currency. Paul has advocated taking the US to a gold standard for years and while this likely won’t happen any time soon, conservatives and libertarians have invested in commodities as a way to protect themselves from the US and other central banks who purposely devalue their currencies.

If you missed the debate BTW, it is a great watch.

Can Apple's Haunted Empire Still Make Hits?

March 20, 2014

Isn’t it funny how much of the world has changed thanks to Steve Jobs? As I sit here at my computer using a mouse and GUI, which Jobs popularized while listening to MP3s, another industry he revitalized, I am fascinated by how much this man changed computing. Over a decade ago, my company TMC launched a show in the biometrics space called BiometriTech and another in the tablet space, Tablet PC Summit. Both shows failed because the companies in the industries failed to make products in volumes that translated into marketing budgets which allowed for a successful conference.

ShoreTel: The Communications Platform has a new Role to Play

March 18, 2014

ShoreTel Touts Low TCO and Cloud/Premise Integration

I just had a chance to meet with Mark Roberts, CMO of ShoreTel to a get a handle on what the company has been up to lately. He has been at Polycom and Mitel in the past and is just embarking on his fourth month in his new role but seems very excited to be where he is. This is in-part because he beleives the ShoreTel roadmap is the correct one to navigate the ever-evolving communications market.

Samsung Boosts Enterprise Wireless Performance

March 18, 2014

What does a company do after going up against Apple and showing it can compete head-to-head with Cupertino in the device space? Well, if its Samsung the next thing to do is cement your device strategy with wireless concrete meaning new wireless LAN products offering unique integration with Samsung devices. We know about Samsung KNOX and how it is designed to lock enterprises into using Samsung - at the expense of Blackberry and others. Now, this wireless LAN tech uses the best innovations from the world of LTE and brings them to a company near you.

Sennheiser Rounds Out Portfolio

March 17, 2014

 

The UC space is alive and well even as it moves from the customer premise to the cloud. To learn more about the market I had a conversation with William Whearty (pictured), VP Sales & Product Marketing at Sennheiser where he told me their 70-year history of making microphones and headphones shows we know how to reproduce sound.

Now, the company is making an aggressive push into various segments of the UC market and is working to add certifications.

Will You Win a Free Call Center Makeover Worth Millions?

March 14, 2014

Magellan Echo is a Smartwatch Which Amplifies Fitness

March 13, 2014


When I first got my hands on the $150 Echo Smart Running Watch from Magellan, I was excited to put it through its paces (pun intended). Many of us know Magellan as a rock solid GPS maker but I knew this piece of wearable tech wasn’t going to have a GPS unit inside it because the company told me so at CES a few months back.




In short, this is a great device for runners, bikers and anyone who relies on a smartphone when they exercise. This may sound counter-intuitive… After all, if you use a smartphone, why do you need a smartwatch?



Barry O'Sullivan joins Altocloud to Boost Marketing & Call Center Integration

March 12, 2014

“Marketing is eating sales,” said Barry O’Sullivan the new CEO of Altocloud, a company dedicated to producing solutions which can be used to create happier customers. Simply stated they have an analytics platform which integrates your contact center and marketing automation software in order to allow instant insight on what your customers are doing and more importantly, helping them receive increasingly personalized experiences with smarter interactions and faster resolution.

And having Barry on board carries a great deal of importance. He not only was a VP/GM at Nortel when the company was doing well, he also spent 11 years at Cisco, most recently as SVP & GM UC & VoIP.

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