Rich Tehrani : Communications and Technology Blog - Tehrani.com
Rich Tehrani
CEO
| Communications and Technology Blog - Latest news in IP communications, telecom, VoIP, call center & CRM space

TMC Team

Need a New Car? Win a Mustang at ITEXPO in Miami Next Week

January 27, 2012



I think I may have one of the best jobs in the world. I admit it is a bit ADHD-inducing as I get involved in lots of areas from new media to the latest technologies in the market as I run this major media company which is TMC. Not only do I get help influence tens of millions of people online I also get to host live events where I meet many of the readers who frequent my blog and TMCnet - the main web portal of TMC where I am CEO.

But the most exciting part of my job comes twice a year when I give away a car to an unsuspecting attendee at ITEXPO. Next week - Friday Feb 3rd at 1:45 pm at the Miami Beach Convention Center, I get to give the next car away and it will be a Ford Mustang.

Living in a Post-OS World

July 28, 2011



Two of the major drawbacks to a perfect cloud-based existence where the browser serves all your needs are speed of remote apps/services and UI flexibility. It just so happens, two news items have coalesced recently to help usher in the post-OS world. You see, while the tech pundits debate the idea of a post-PC world, companies like Google are going a step further and hoping to get rid of the operating system on the tablet, PC, smartphone and just about any other computing device you use.

HTML5 is one of the primary drivers of the flexible new UI allowing truly customizable media to be shown to users.

How Poor Branding and Positioning Have Led to Tech and Auto Failure

March 27, 2011

Lessons Learned From Microsoft, Cisco, Volkswagen, Mazda and Apple Misteps

Why do Cisco and Microsoft have trouble entering new consumer markets and why does Apple have challenges when trying to get into the enterprise server market? According to an article from Rob Enderle, President and Prinpal Analyst, Enderle Group the reason has to do with poor management choices which have more to do with seniority than ability - coupled with starving new products of the resources they need to make it.

I agree with many of the points he makes and the fact Redmond actually decided turd brown was a great color to use when competing with Apple is hard to digest (sorry).  But in addition to the thoughts from Enderle I would add there is a positioning challenge facing these companies as well. In today's world where everything seems to revolve around clicks and search ads, most companies don't even seem to know what positioning means.

And its too bad because companies fail every day because they generate lots of leads that won't turn into business. A laser-like focus on measurable marketing ROI is actually killing to companies which need to brand or rebrand as they extend themselves into new markets.

The fact is when I think Microsoft I think corporate software, Costco - I think warehouse superstore, Cisco brings to mind corporate solutions, Campbell's makes us think of soup, McDonald's brings to mind fast food, etc.

Some of the biggest blunders I have witnessed when it comes to branding and positioning have been in the automotive space.

TMC Launches New Logo for Online Communities or OCs

March 18, 2011

Many of you know TMC has been building viral, content-generated online communities for over a decade and in response to all the questions we have received over the years about community building, we have even launched an informative, objective and educational webinar centered on community building for companies in every industry whether they be in the B2B or B2C space.

Today we unveiled a new logo for these communities - and I wanted my readers to be the first to see it. I really hope you like it... Especially our new tagline, "Connect in the cloud." Also - notice how the cloud is a puzzle - which is supposed to symbolize "connecting."

ITEXPO East 2011 Tues, Feb 1, SIP Trunking, Cloud Computing & More

January 30, 2011

Be sure to get to ITEXPO on Tuesday, February 1st to take advantage of what has shaped up to be a great pre-conference day of networking and learning about communications and technology.

First up us Ingate's SIP Trunking Workshop at 1:00pm. Here is the schedule for the day:

1:00pm – The Case for SIP Trunking 1:30pm – Delivering SIP to the Enterprise 2:30pm – The Value of a Service Provider Demarcation Point 3:30pm – Ensuring Interoperability: The Key to Service Revenue Growth 4:30pm – Addressing Security Issues 5:30pm – Generating Revenue from HD Video 6:30pm – Wine Reception

Then at 2:00pm is Telecom One-on-One, a JS&A Power Networking Event. Bring lots of business cards and the sooner you start planning, the more meetings you can schedule and the more networking you can do. I attended the last one in NYC is was quite impressed with all the quality meetings I witnessed.

Finally at 4:45pm - Interactive Intelligence presents Cloud-Based Communications, an interactive event for Fortune-class organizations at the Gansevoort Hotel.

ITEXPO East 2011 Schedule

January 27, 2011

Dear ITEXPO attendees - thanks again for registering and we look forward to hosting you next week. My team just sent out this email of schedules and happenings from the show and it is so detailed and explains so much that I decided to pass it along. I hope you find it worthy of keeping on hand at the event.

ITEXPO

February 2-4, 2011

Miami Beach Convention Center

 

REGISTER TODAY

As you know, ITEXPO is next week at the Miami Beach Convention Center, February 2-4. Save time and money by sourcing products and services from hundreds of companies and gain industry knowledge through the conference program in one convenient location.

Below are some details and information that make your experience at ITEXPO great.  As always, if you have any questions, please check the event site or contact Frank Coppola or 203.852.6800 x131 to register.

 

----------------------------------------------------------

REGISTRATION INFO

When you arrive at the Miami Beach Convention Center, please go to the Hall B Lobby and proceed to the registration counter to register and/or receive your badge.

Verizon Drives Stake Through Heart of Net Neutrality

January 27, 2011

Updated with modified quote from Hunter Newby January 28, 2011, 8:15 AM EST

Updated again January 28, 2011, 4:37 PM EST for grammatical reasons

--

My views have shifted on net neutrality over the years - to the point where I firmly believe that carriers have the right to recoup investments they make in networks. At the same time, I understand fully that IP communications is dependent on traffic not being impeded by a carrier looking to promote an alternative service. Having said that, there are a number of peering points located around the US – only a few places where fiber exists in enough quantity to allow massive interconnections between hundreds of carriers, enterprises and web 2.0 companies such as Google and Facebook.

Terremark owns one facility – the NAP of the Americas in Miami. Telx owns another at 60 Hudson in New York, and CoreSite at One Wilshire in Los Angeles.

Austin, Texas Selected For ITEXPO West 2011

January 27, 2011

I have some very exciting news to share regarding ITEXPO. I alluded to it a few weeks back and now it’s here. ITEXPO West 2011 will be moving to the Austin Convention Center in Austin Texas, on September 13-15, 2011. ITEXPO was launched in San Diego, CA at the Hotel Del Coronado and moved to Long Beach and eventually Los Angeles.

If Super WiFi is A Dream, At Least I'm in Good Company

January 27, 2011

Updated Jan 27, 2011, 8:01 pm EST.

It’s no secret that both Microsoft and Google are looking at white spaces and Super WiFi as an area of growth allowing inexpensive broadband wireless signals to be transmitted over long distances.

But technology is difficult to predict – we didn’t know for sure tablets were going to cannibalize PC sales but they are and we didn’t know small, cheap hard drives were going to cut the legs out from the large, expensive hard drive market. You may know that in 1997 when I went to COMDEX and told the world TMC was going to launch a magazine called Internet Telephony – people laughed and told me it wasn’t an industry.

Ten years later after a few “overhype” phases, VoIP software maker Skype has devastated the long-distance market and is hiring by the hundred.

The point is technology does what it does – sometimes it transforms markets and other times it gives us massive bubbles of hype.

Still, as I sit here in TMC headquarters – at River Park in Norwalk… A building which is also headquarters to Priceline, I can’t think of how many times people told me Internet travel was doomed. Yet, the name your own price for travel company has a market cap of $24.5B prompting me to even call it's success revenge of the dotcom. Ecommerce was also supposed to be overhyped – but look at Amazon.

Getting to Know ITEXPO Participants

January 24, 2011

AT TMC, we painstakingly attempt to ensure you know as much about the participating companies at our events as possible before the conference so you can get a sense of who is there, where there expertise lies and if they may have something of value to offer you as you look to make purchasing decisions in the world of technology and communications. As a result we survey ITEXPO speakers and exhibitors before the event and ask questions which can help you connect with thought leaders you believe might be of assistance at the event.

Not everyone answers but we do send the questions to hundreds of companies and they seem to trickle in each day. Here is the list of people and companies who responded to my questions and links to their answers. I truly hope you find it useful.

Oh and one note you should know...
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