June 24, 2005
I really like this e-mail marketing campaign from Aculab. What amazes me is that it is coming from an English company who describe themselves as conservative. They must think they have something really great on their hands to break the mold and come out with a new campaign that is so edgy. I have learned at TMC that when you live on the edge you sometimes can go too far. I think this is a perfect play on their product name and commend Aculab for the design and branding. What do you think? Do you consider this insulting or is it adding fun to an otherwise boring world of telecom?
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