Apple Takes Lead in $1K+ Computer Market

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Apple Takes Lead in $1K+ Computer Market


Everybody knows that Apple is kicking butt, and now research force NPD has reported huge growth in Apple's share of the so-called “premium” computer market — machines that cost more than $1,000.

Less than 18% in January 2006, by September 2007 it had grown to more than 57%, and in the first quarter of 2008 it hit a record 66%.

To some extent, this is growth by default as HP, Dell and Lenovo ship beaucoup quantities of PCs at price points between $500 and $750, whereas the only Macintosh that sells for less than $1,000 is the $599 Mini.

Read more about it here from Fortune.

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