trixbox Buyers Club Launches
April 18, 2007
Rich Tehrani has an interesting scoop on his blog about the trixbox Buyers Club, part of Fonality's marketing angle to promote trixbox, an Astrerisk-based IP-PBX. Essentially, the trixbox Buyers Club offers discounts on 1,200 products, including VoIP phones and even technical support, which will reside on the online trixStore. The trixStore provides competitive pricing on a wide selection of VoIP hardware and the additional Buyers Club discount is available to all registered trixbox users and resellers.A portion of each sale is reinvested in the company’s ongoing support of the trixbox community. Let's see, buy VoIP phones from Fonality's trixStore and Fonality uses a portion of those funds to reinvest in trixbox's community and development. I'm confused - doesn't Fonality do that already? Seems a bit gimmicky to me to drive customers to their VoIP store. Nevertheless, my wallet sure could use a really cool neon green trixbox Buyer's Club card to match the trixbox appliance.

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