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Answer to Quickie Quiz: More TVs or People

Drum roll and the envelope please! According to ratings guru, Nielsen, TV sets now outnumber people in the average American home, with 2.73 sets compared to 2.55 residents. Statistics also show that half of American homes now have three or more...
Posted in VoIP & Gadgets Blog on October 3, 2006 7:18 PM

Search Results from VoIP & Gadgets Blog on nielsen

Nielsen wants to track everything you watch

Nielsen wants to expand upon their TV tracking into the Web realm and even your iPod to track what video content you watch. According to this MSNBC article, "Nielsen Media Research said Wednesday it plans to integrate TV with Internet...
Posted in VoIP & Gadgets Blog on June 16, 2006 12:05 PM

Search Results from VoIP & Gadgets Blog on nielsen

Advertisements in video games

Activision, Inc. and Nielsen Entertainment today released the results of a study on the effectiveness of in-game advertising that incorporates different levels of product integration. According to some video interviews I watched, the two companies feel that advertisements and product...
Posted in VoIP & Gadgets Blog on December 5, 2005 5:07 PM


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