Today, TMC announced the launch of NGN Magazine focused on next generation networks and how service providers and carriers can build these networks and what they will need to know to maximize savings and ARPU (average revenue per user).
"We're in an interesting time," says TMC President and Group Publisher, Rich Tehrani. No, he's not referring to the American political scene or the chaotic American economy. Rich is referring to Next Generation Networks, which Rich believes will be critical to the future of service providers and carriers. Certainly, in these tough economic times, squeezing the most efficiency and most value-add services is critical. Verizon is probably the best example of that. They've been investing billions in their fiber-based FiOS service which supports high-speed Internet, voice, and TV/video/HDTV. They are no doubt also looking to tie in their considerable wireless/cellular network with their FiOS network to offer customers a competitive advantage over competing solutions.
In his video interview with TMCnet Group Managing Editor Erik Linask, Rich discusses NGN Magazine. [click to visit video link]
The topics TMC's NGN magazine will address, some of which Rich mentions in the video interview:
» How do you deploy new services and applications ?
» What technology should you consider ?
» How do you integrate new technologies with legacy elements?
Erik points out that a lot of publishing companies have been cutting down on staff and even folding print publications. Rich addresses this point by pointing out that 2-3 million executives visit tmcnet.com to read the content digitally. He also discusses how TMC offers digital (PDF) versions of the print magazines which greatly reduces costs. Thousands of people subscribe to the digital PDF format.
While all facets of the economy seem to be slowing down, TMC continues to grow -- not only launching a new magazine, but recently adding new telecom/wireless industry talent such as Carl Ford, Scott Kargman, and more. Newspapers may die, print magazines may fold, but good information and news
will always be needed. And where there is a need for good information, people will pay for it. Publishing companies which are nimble enough to adjust to the trend towards online news dissemination will survive, while those that can't will die.
Case in point is the NY Times, which must deliver $400 million to lenders in May of 2009
or face bankruptcy. But if you're a New York Times fan, don't worry. I'm sure President-elect Barrack Obama will add them to the $700+ billion bailout. Can't have the NY Times go bankrupt, can we? Don't answer that question...