AT&T Calls on Wal-Mart, Circuit City for Triple Play

Tom Keating : VoIP & Gadgets Blog
Randy Savicky
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AT&T Calls on Wal-Mart, Circuit City for Triple Play

uverse.gifJust when you were ready to give up cable altogether and watch TV on your computer, telecommunication companies start aggressively rolling out fast new ways to get TV, Internet and voice services -- do I hear "Triple Play"?

And they really, really want your business. AT&T has announced it would begin selling its AT&T U-verse TV and U-verse High Speed Internet services in Circuit City and Wal-Mart stores across the country.

U-verse uses a hybrid network of fast fiber-optic and conventional copper wires to bring TV, Internet and voice services to your home. Bundles start at $69 a month. It's trying to sweeten the deal by offering $200 cash back to customers who order certain U-verse packages online.

Why the big deals and incentives? AT&T is duking it out with Verizon's FiOS and cable companies like Time Warner Cable to get into new homes as customers frustrated with the relatively slow speeds of DSL look for faster service.

And they're doing it at a tough time. Broadband service providers are having trouble recruiting new subscribers, due to a soft housing market, a weakened economy, broadband market maturity and predictable seasonality, according to research firm Strategy Analytics

More at the LA Times.


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