Nintendo Says "Wii" to the Senior Set

October 31, 2006

It'a almost like writing a book report back in elementary school: "This book would be enjoyed by anyone between the ages of 8 and 80."

It seems like Nintendo is taking the same approach with its Wii gaming system -- positioning it not just for kids, but for seniors, too!

How else would you explain the company showing up at Life@50+, an annual event sponsored by AARP?

Intended for those over the age of 50, the event attracted more than 20,000 people and featured a wide range of panel discussions, celebrities and exhibitors showcasing products for older Americans.

How many of you out there will be buying a Wii for grandma this holiday season?

 



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Comments to Nintendo Says "Wii" to the Senior Set


  1. Carrie :
    March 12, 2007 1:05 PM

    I didn't think that older people would be so interested in the Nintendo Wii--check out this retirement community in Chicago:
    http://www.erickson.com/ericksonvideogallery/evlPlayerver5.asp?videoname=sportsActivitiesStreaming&var2=7

    Everyone loves to Wii!


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