David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

AirHopper: Even Air-Gap Networks are Not Secure

It’s a good time to be in the Cybersecurity business. Quite often, highly secure computers are disconnected from the outside world so...

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The era of the hardware-based media server is over -scaling software-based media servers

As the telecom world moves closer and closer to software- based infrastructure, many questions are being asked about scalability of these...

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Brochures

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10 Reasons Why Microsoft is Winning

With new CEO Satya Nadella at the helm, Microsoft is changing and into something it needs to be. A company embracing a...

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Recognizing the Similarities Between WebRTC and VoIP

Next week I’ll be giving a keynote at the WebRTC Conference and Expo V.  When I last gave a keynote at...

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Invisible is Good Design

The whole idea of being a technology provider is that you make the technology invisible to the customer. They just have...

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VDSL and Vectoring are Important Parts of Broadband Deployment

By: Wendy Zajack, Dir. Product Communications, Alcatel-Lucent

From original on Alcatel-Lucent corporate blog

A few months ago our home WiFi slowed to a crawl. At first we thought it was a temporary thing, but after my son ran a diagnostic there was a problem with our high-speed broadband.  

While the technician was fixing it, he mentioned that for an extra $10 a month we could get a faster plan.  Living in the US we already (in my opinion) pay enough for our monthly broadband package so I immediately said ‘no.’ But I told my kids that IF they wanted to pay for it … we would consider it.

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Effective Email Marketing

April 16, 2013

Email marketing offers the highest return on investment (ROI) of any form of digital or interactive marketing tools. Currently, it is nearly 40:1 or for every dollar invested an average return is $40. Knowing email marketing has a high ROI potential does not necessarily translate into developing and executing an effective email marketing campaign. So, let’s identify some basic steps to complete for effective email marketing.

Email, The Not Respected Marketing Behemoth

April 11, 2013

Earlier this week while preparing to discuss Digital Marketing with some prospects, I came upon an interesting article extolling the value of using email to market products. I was somewhat surprised to see a very solid return on investment (ROI) for email marketing. According to the Direct Marketing Association (DMA) for every dollar spent on email, the average return in 2011 was $40.56. The DMA estimates that the ROI for 2012 will be $39.40 and $35.02 in 2016.

Telepresence and Video Conferencing, Growing?

April 8, 2013

When Cisco Systems purchased Tandberg, it signaled the beginning of a converged solution for video. One that combined video, voice and IP technologies into something that continued to move towards the promise of true video collaboration. Normally, this blog addresses the growth of Skype and Google’s Hangout. These are video applications that deliver good value to small businesses.

Ten Best Free Apps for Small Businesses

April 1, 2013

Today’s small business owner has tools available to him or her that were unthinkable just a decade ago. With the advent of more and more powerful mobile devices, easy access to the Internet and the proliferation of mobile applications and online services, every business owner can be more productive with little to no cost. The following applications are available for either iOS or Android:

  1. Google Drive – Google Drive app lets users port and edit files from PC to a tablet to a smartphone. It is a comprehensive office suite and cloud/remote drive.

SIP Edges Out T1

March 28, 2013

In what has always been forecasted to become a horse race, Infonetics announced that, according to their research, enterprise customers in 2015 will purchase more SIP Trunks than legacy T1 lines. Specifically, after receiving responses from 300 business with at least 101 employees, Infonetics noted that the use of SIP Trunks will grow from today’s 38% to 58% in 2015. Correspondingly, T1 Lines are forecasted to decline from 71% to 55% in 2015.  While the difference may be statistically insignificant, the most important consideration is the rapid change in slope for the two products, SIP Trunking upward and T1 lines downward.

Changes Coming for the FCC

March 26, 2013

FCC Chairman, Julius Genachowski, has informed his staff and President Obama of his intent to resign in the near future. Interestingly, I began this blog shortly after he assumed the role of chairman. I like many others wanted to see the FCC function in a less contentious manner than when under the guidance of Michael Powell. I, for one, believe he accomplished that objective, although votes on major issues by the FCC continued to be along party lines.

Measuring Your Business' Growth Potential

March 22, 2013

This week while attending RICA/RTG Spring Forum for wireless service providers, I learned one new method for measuring customer satisfaction and potential success/growth of a company and a new word. The context was during a series of presentations addressing the market trends affecting wireless carriers and service providers. I discussed the trends associated with the adoption of hosted communications, VoIP, Unified Communications and SIP Trunking; subjects that, as the CMO of ANPI, I both know well and continually monitor. The discussion that led to the discovery of a new term, dealt with the devices used to connect to wireless networks.

Bring Your Own Governance

March 18, 2013

Over the past few days there have been multiple articles espousing the importance of Bring Your Own Device (BYOD) and mobility. While there are those that insist mobile phones will soon exceed desktop phones, the facts don’t support the conclusion. It is expected that desktop phones will continue to be the primary communications device for the foreseeable future simply due to the cost of replacing all of the devices. However the importance of mobile devices has grown to a point where an AT&T study indicated that 66% of small businesses (2-99 employees) could not survive without mobile devices.

FCC Moves on Call Completion

March 14, 2013

In a clear demonstration of the priority the FCC places on addressing rural call completion issues, Tuesday it was announced that Level 3 agreed to make a voluntary contribution of $975,000 after an investigation into its rural call completion practices.

Call completion practices into rural areas have been suspect for some time as callers complain about false busy signals, long hold times of dead air, no ringing on distant end and poor voice quality. The effect has been to cause businesses to lose customers, families to miss important information and create potentially dangerous situations affecting the public good.

As FCC Chairman Julius Genachowski accurately points out, “When calls to American in rural communities aren’t reliably completed, the consequences are both life-threatening and damaging economically.”

Transforming Your Business with Hosted Communications

March 12, 2013

Tomorrow, three others and I are offering ideas for ILECs and service providers to engage in new business models during a morning session at COMPTEL. If you are attending, we are in Pinion 2 beginning at 10:15. During this session, I and other panelists will discuss potential new revenue streams and products, such as hosted communications, Wi-Fi, machine-to-machine (M2M) platforms and IPTV. Given the range of subjects it should prove to be a lively session moderated by yours truly.

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