David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

Citrix Boosts Mobile Solutions to Carriers, Enterprise

Citrix was showing off a lot of interesting solutions at MWC 2015, starting with the MPX 25000, a device which provides ADC...

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Like Parasailing

Just drifting along on the wind like a leaf on a stream. You don't control your own destiny. What do you...

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Birch Buys Globalinx

It seems that Birch is acquiring more customers. In a surprise move (to me because where are they getting the money...

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Why Carriers and WebRTC Don't Have to be the Same Magnet Polarization and Can be Partners Part II

Last week, I started exploring why WebRTC is interesting for carriers and wrote about extending existing applications with WebRTC to keep...

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NFV INSIGHTS: Preparing for the future of NFV

By: Andreas Lemke, Ph.D. - Alcatel-Lucent

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Have you ever gotten your hands dirty and really implemented an NFV or SDN application? Six teams from academia and industry in Israel and Europe can answer with a resounding yes! These teams gathered in Haifa at the 4-day 2015 Winter School and Hackathon event, organized by Bell Labs, Alcatel-Lucent’s CloudBand team and Israel’s leading Institute of Technology, Technion. The event offered a full program to get acquainted with the fundamental concepts behind cloud computing, software defined networking (SDN) and network functions virtualization (NFV).

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What's Left to MegaPath

In 2010, Speakeasy and Covad got married to MegaPath to make a $500 million MSLEC (as they announced it). In 2012,...

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ITEXPO Miami 2015 Videos Being Posted

If you missed ITEXPO a few weeks back in Miami, FL – I am sorry to hear that… It was one of...

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When did "Tele" Get Removed from Telecommunications?

September 24, 2013

Last week while working with my ANPI marketing team, I asked them to consider what Apple had identified as key features during the announcement of the new iPhones. They identified cheaper version with multiple colors, improved camera for better pictures, new operating system, fingerprint recognition for improve security, wireless file transfer, longer battery life and faster processor to play games and improve video features. Please note what was not mentioned during the event; using the device as a phone. It is not a discussion point because the device is no longer primarily used as a phone.

Unified Communications - Reinvigorating Your Engine for Growth

September 17, 2013

Unified Communications – Reinvigorating Your Engine for Growth:

For several years, Independents have faced a number of challenges that have created material barriers to growth. Factors such as wireless substitution, a challenging economic climate, and intercarrier compensation/USF reform have conspired to constrain the ability for the independent community to maintain top and bottom line revenues much less grow them. Yet, against the backdrop of such challenges, independents have a clear path to reinvigorate their growth prospects through the deployment of cloud-based Hosted Unified Communications (UC) Services.

Five Essentials to Selling Hosted Unified Communications

September 12, 2013

Today, I discussed the ANPI five essential keys to successfully sell hosted Unified Communications (UC) with a number of Cloud Partner attendees. While these are my five, you may have a different five or the desire to add or replace one or more. How we approach selling is very individualistic and it is always challenging to develop a list that satisfies everyone. However, the following five items use both past experiences and a changing landscape for sales.

Shout Out to Medium Sized Businesses

September 9, 2013

I and most people are guilty of ignoring mid-size or medium-sized businesses. Sure we use the phrase small-to-medium sized businesses, SMBs and, in Europe SMEs. However, the discussion usually revolves around companies that have fewer than 100 employees or greater than 1000 or enterprises. Seldom does anyone specifically write about the “M” in “SMB”. Granted depending upon how the group is segmented, it represents the widest range of companies with the greatest diversity of needs.

Hearing and Meeting the Woz

September 3, 2013

Last week to close out IT Expo, ANPI sponsored the keynote speaker, Steve Wozniak. To establish a festive mood for the man known as the “Woz”, ANPI handed out hundreds of sunglasses and beach balls. It was duly noted that it was the first time an audience was hitting beach balls into the air as a keynote speaker came onto the stage.

Steve’s speech was an enjoyable recap of the birth and growth of Apple Computers.

The Power of SIP

August 27, 2013

This week the ANPI marketing and sales team is attending and exhibiting at IT Expo in Las Vegas. It is one of the two shows that we will use to launch our retail offering of Hosted Unified Communications (UC). Over the next four days there will be opportunities for us to speak, learn and discuss the latest in IP communications. As such, I do regret accepting a slot to discuss SIP Trunking, since I no longer believe it is the latest thing in IP Communications.

Disruptive, Disruption, Disturb, The New Norm

August 23, 2013

Disruptive technologies do not always lead to disruption that can disturb a social norm. However, through the combination of digital technology, IP communications and devices that support mobility, we are experiencing the permanent changing of several social norms. Long held practices or appropriate behaviors are being dispensed with and the voices of those in opposition to the changes are no longer relevant. My observations of these changing norms are as follows:

  • Conversation no longer needs to be private.

When Donuts Rule

August 20, 2013

Just over a year ago I joined ANPI as their CMO and one of the first things I noted was our domain name, “anpisolutions.com”. Why? A squatter had the domain and was waiting for a payday. We were fortunate that the squatter had seen little interest in “anpi.com” and was quite willing to negotiate for a sum much less than the initial offer.

Improving Email Open Rates

August 16, 2013

Email blasts are an everyday occurrence and a bane on work productivity. However, as a CMO, I have to acknowledge that emails are the one of the most effective and inexpensive ways to communicate with a large number of people concisely and quickly. Consequently, it is often misused and, therefore, fails in meeting a key objective; getting opened and read.

Earlier this year I pointed out that email marketing had an ROI of $38 for every dollar spent so it is very cost effective.

Knowing a SMB when You See One

August 12, 2013

Last week I heard a comment regarding the size of a small business being around ten employees. That is not a definition either I use or any credible source. However, it pointed out a need to define what we mean when we use the terms “SMB” and “enterprise”.

The Small Business Administration has a very complicated definition of what characteristics a small business should have.

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