David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

Why E-Mail Sucks and How to Make it Smarter

Many of us live in email. I get hundreds per day and I need almost every message. I am also a source...

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The Contact Center's Seemingly Oxymoronic Play: How to Decrease Costs Yet Improve Customer Service

I was recently asked to talk to some of our many contact center customers about the new contact center trends.  It...

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The New Facet of Customer Experience Management - Field Service 2.0

By: Rhodo Odysseos, Product/Solution Marketing, Alcatel-Lucent, and Jess Verbruggen, Motive Integrated Marketing Assistant, Alcatel-Lucent

Traditionally, communications service providers (CSPs) have treated the field service aspect of their organization as a cost center. Field technicians engaged in maintenance activities were simply a part of the cost of doing business.  More recently, the communications industry in general and the field service arena in particular, has been disrupted by immense changes in the customer profile, service expectations, and behaviors.

Field service is often the only face of the company that a customer will ever see, so it’s not a surprise that CSPs are striving to make a positive impact on customers in this realm. Achieving full potential in field service saves CSPs a lot of time and money. Productivity and efficiency reviews targeted at field service operations, done correctly, can reinforce other areas of the business by increasing customer satisfaction and improving safety and quality. 

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Amazon Fire Phone Should be a Laptop

I’ve written a lot of headlines in my life but this one is among the oddest. Why on earth does a phone...

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Apple Pay Vs. Google Wallet

Replacing credit cards can likely only be done if the new system is dead-easy to use and it moreover has to be...

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Signaling Offers Great Differentiation for Mobile Value-Added Service Offerings

We’ve all heard that some Value Added Services (VAS) revenue such as Short Message Service (SMS) are starting to decline in...

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Birdstep Improves Wireless User Experience, Reduces Churn

A smartphone user can get tripped up easily when in motion as today’s smartphones look for WiFi networks to connect to and...

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Cloud Computing is Beyond Trendy

June 27, 2013

The expansion of access to quality high speed broadband at improving prices confirms the direction for service delivery by application service providers. It is towards cloud computing and the plethora of “as a Service” platforms and solutions. I am not aware of any studies that indicate less than double digit growth for hosted applications. However, it is the addition of IP enabled devices connecting to much improved cloud delivery platforms that is driving the demand.

Wireless Broadband is Rising Quickly

June 25, 2013

It is often noted that Hosted Unified Communications must include mobility (FMC) and integrated mobile access (smartphones, laptops and tablets). Given the rise in wireless broadband investment, up more than 40% from 2009 to 2012, from $21 billion to $30 billion per year, wireless is central to conducting business and for communications and access to information. The need to access information wirelessly has enabled the “APP Economy” that is purported to have created over 500,000 jobs since 2007.

The U.S.

What is the Price of Broadband?

June 20, 2013

A discussion about the state of broadband must always include access, speed and price (ASP) in order to provide a true assessment. The White House report “Four Years of Broadband Growth” covers all three elements but price is given the least amount of attention. In fact, it is given less than a page. This is due to two reasons, first the price of broadband in the U.S.

The Broader Reach of Broadband

June 18, 2013

ANPI considers quality high speed broadband as critical to the growth of Unified Communications and more generally IP communications. A report released last week by the White House Office of Science and Technology Policy and the National Economic Council describes the improvement in access, speed and to some extent price over the last four years in the U.S. The Four Years of Broadband Growth report offers several insights into the increase of broadband across America. The report is best viewed as combining two subjects; landline broadband and wireless broadband.

Hyperlocal Advertising for Agents - Lesson 2

June 13, 2013

This is Malachi again, I’ve hijacked David Byrd’s blog one more time (for now) to continue discussing hyperlocal advertising for the channel community. On Tuesday, I briefly discussed how to claim your Google Listing and how to place your company NAP to increase visibility at a local level. Today, I’ll be going into search engine optimization (SEO) basics that can help your business attract and retain potential customers.

SEO

Hyperlocal Advertising for Agents -- Lesson 1

June 10, 2013

Hello!  My name is Malachi Threadgill, Director of Internet Marketing at ANPI.  This week, I figured I would give David Byrd a break from blogging and give our partners some Internet marketing tips.

The days of marketing in the yellow pages and Valpak are ending. 

The Clouds are Building

June 7, 2013

It’s been an interesting week for hosted services given IBM’s purchase of SoftLayer for $2 billion and Salesforce’s $2.6 billion acquisition of ExactTarget. While there are few naysayers regarding the trend towards cloud computing and hosted services, it was the timing of these two moves that caught my attention. IBM is a bell weather company in that it adjusts to new directions in technology and IT services better than any other high tech company. I have never worked for IBM but I have had the opportunity to partner with them on various projects during my career.

IP Traffic Continues to Soar

June 3, 2013

Each year Cisco releases an updated forecast of Internet data activity that is part of the Visual Networking Index (VNI), developed to track and forecast the use of visual networking applications. In addition to some rather startling trends and size of global IP traffic projections, it’s a fun read just to see the names of numbers involved. It is not often that we evaluate usage using a numeric term like a zettabyte. In fact, reading the VNI forecast requires a primer on large numbers to understand the growth of traffic on the Internet and how it relates to individual, home, business and application usage.

Indirect Channel Sales: Why?

May 30, 2013

Using an indirect channel or agents to sell product is the most common form of selling. Most major brands use indirect channels to sell their products. Think of companies like Coca-Cola, Panasonic, Sony, American Airlines and many others. By using agents, these companies are able to meet the demand for their products globally which would not be possible using only direct sales.

Telecom Agent Priorities

May 24, 2013

It seems like every time a discussion regarding what is important to a telecom agent is conducted, the service providers begin with compensation plans. However, the agents tend to spend more time discussing support resources. The dilemma is in determining which party is accurately stating the true priority. I decided it may be more of a “Which came first, the Chicken or the egg?” type of issue.

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