David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

Nuance Brings Artificial Intelligence to the Omnichannel World

The robots aren’t coming, they are here is all I could think of today as I mulled over my notes from a...

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NFV Vendor Challenges Part 2

How will the software in NFV networks interact? Via a Management and Orchestration (MANO) layer.

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Rapport Open APIs Increase Employee Productivity

By: Richard Hatheway, Director, Enterprise Communications Product Marketing, Rapport for Large Enterprise, Alcatel-Lucent

What is one of the biggest factors affecting employee productivity today? Recent studiesby the National Business Research Institute and the Pew Research Center indicate that not having the right technology tools to do their jobs is one of the most critical. From something as simple as having a cell phone to as advanced as having a customized app, having the right tool provides employees with a productivity boost.

Unfortunately though, many large enterprises are unable to take advantage of advances in technology due to old or outdated infrastructure and ICT technology silos. In addition, being locked in to one technology vendor often stymies the enterprise from being able to update the tools necessary to increase employee productivity.

For instance, something as simple as developing and deploying a new app is often a frustrating experience, as the enterprise must submit a request to the technology vendor for a new app to be developed, then wait until the vendor adds it to their development queue before finding out when to expect it. This often takes months, if not longer.

In the meantime, instead of waiting for the new app, many employees take the “shadow IT” route. They download rogue (i.e., non-IT-supported) apps that will allow them to move forward with at least some of the functionality they seek, even without IT support. While this work-around may provide some degree of productivity enhancement for the employee, wouldn’t it be better if the enterprise was able to either plug in existing best-of-breed third-party apps or develop and deploy its own apps without having to wait for a vendor to become involved?

Alcatel-Lucent thinks so, which is one of the reasons our new solution, Rapport™ for Large Enterprise, is generating so much interest. Rapport is a private cloud-based communications and collaboration solution designed specifically for the large enterprise.

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Versay Solutions Moves to Support the Omnichannel World

A company known for professional services in the contact center – Chicago-based Versay Solutions has more recently applied its skills in analytics...

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Splice Software Uses the Power of Analytics to Expand its Product Line

Big data and analytics have had a huge impact on numerous spaces and certainly marketing is one of these areas. Perhaps the...

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Jet.com The .Good the .Bad and the .Ugly

The .GoodI’ve been using Jet.com for a few weeks and so far I have found the selection to be about 20-30% of...

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VoicePIN Voice Biometrics Brings New Tech to Phone and Apps

The biometrics market has been around for decades but never achieved widespread acceptance until after Apple rolled out TouchID. Laptop makers...

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Mobility is Influencing Email and U.S. Broadband Ranking Falls

August 9, 2013


As a marketing executive, I will not dismiss the effort marketers are putting into improving marketing automation utilizing targeted email, however, recent research shows that people are opening emails at increasingly significant rates. In just over the last 12-15 months, people are opening marketing emails 35% more. In 1Q2011 the open rate was 23.3% rising to 31.1% in 1Q2013. This is a significant change over a very short period of time.


The Value of the Cloud Hits New Highs

August 1, 2013

As an industry, we have focused our discussion of trending data along the lines of customer adoption of various cloud services and applications. However, a complete view of the value of the cloud also includes understanding the growing value of companies that provide cloud platforms, applications and services.

According to the Bessemer Venture Partners (BVP) the market value of the top players in cloud computing has crossed $100 billion. BVP released the following quote, “With 30 large public companies collectively representing more than $100 billion in market capitalization and $12.5 billion in estimated 2013 revenue, the cloud computing industry has officially come of age.” In reaction to the growth, the venture group has released the “BVP Cloud Computing Index.

Burn Fewer Calories, Make More Money

July 30, 2013

Although I am mostly known for my marketing acumen, I have spent years developing, managing and supporting sales. Through the years I have learned that qualifying opportunities is one of the most important and difficult tasks for a sales person. Often emotion, false relationships and the desire to please potential business customers prevent objective decisions regarding the pursuit of valid business. Unqualified leads cannot be closed.

Generations Working together Well (Part 2)

July 25, 2013

Understanding the uniqueness of each generation provides a platform for developing multiple approaches to a given value or set of values requirement

Generations Working together Well

July 23, 2013

I have worked purposely to build a marketing team that is multi-generational.

A growing dependence upon the Cloud

July 15, 2013

It has been five years since the launch of Apple iTunes and the world of cloud services has benefited from it ever since. That is not to say that iTunes has been accepted by everyone, but as familiarity with cloud based apps and micro purchases has increased so too have the opportunities for business based cloud services. There are many examples both large and small of cloud service providers offering IT services, applications and business support solutions. Microsoft, Google, Intuit and Amazon are probably the best known.

It's All about Mobility and Consumption

July 2, 2013

It’s not too soon to note that ANPI will be participating in the upcoming IT Expo and Cloud Partner conferences. They came to mind as I was reading about the state of PC shipments worldwide. According to an IDC forecast PC shipments will decline -11.7% in 2Q13, -4.7% in 3Q13 and -1.6% in 4Q 2013. Overall, 2013 will continue and accelerate the trend away from PCs to other computing devices.

Cloud Computing is Beyond Trendy

June 27, 2013

The expansion of access to quality high speed broadband at improving prices confirms the direction for service delivery by application service providers. It is towards cloud computing and the plethora of “as a Service” platforms and solutions. I am not aware of any studies that indicate less than double digit growth for hosted applications. However, it is the addition of IP enabled devices connecting to much improved cloud delivery platforms that is driving the demand.

Wireless Broadband is Rising Quickly

June 25, 2013

It is often noted that Hosted Unified Communications must include mobility (FMC) and integrated mobile access (smartphones, laptops and tablets). Given the rise in wireless broadband investment, up more than 40% from 2009 to 2012, from $21 billion to $30 billion per year, wireless is central to conducting business and for communications and access to information. The need to access information wirelessly has enabled the “APP Economy” that is purported to have created over 500,000 jobs since 2007.

The U.S.

What is the Price of Broadband?

June 20, 2013

A discussion about the state of broadband must always include access, speed and price (ASP) in order to provide a true assessment. The White House report “Four Years of Broadband Growth” covers all three elements but price is given the least amount of attention. In fact, it is given less than a page. This is due to two reasons, first the price of broadband in the U.S.

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