David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

VAR tag

Drill down on VAR search:

25 result(s) displayed for VAR (1 - 25 of 33):

Who is Servicing Your Customers?

Segmenting the businesses by small, medium and large has often been a source of disagreement. However, one thing we know to be true. Small businesses are the engine that drives our economy. As such it is worth noting that there...

Letterman I am not

Okay so when you decide to do a Top 10 list you are suppose to start with number 10. This, of course, generates an increased level of interest and ends the count with a bang. I blew that since I...

Internet Marketing State of the Union

The primary topics normally discussed on this blog involve IP telephony, the VAR community, Unified Communications, and of course my passion for food.  Occasionally, I like to spice it up and discuss marketing and more specifically, internet marketing.   The shifts...

Teaching Old Dogs New Tricks

Consider that years ago attempting to market to SMBs was a very expensive proposition. The number of SMBs is in the millions and traditional mass marketing cost is in the hundreds of thousands to millions of dollars. With the advent...

ReVeal

I didn’t cook this weekend until Sunday. And deciding what was the recipe of the week was a bit difficult as a result. I made Osso Buco with roasted potatoes, cabbage and cheesy rolls. Each was delicious. The osso buco...

The Value of the VAR

It is not unusual for a VAR to ask our channel managers how to improve their sales of SIP. However, it is the wrong the question. The VAR should never lead with SIP. The Broadvox VAR Partner Program was established...

Testing Has Begun, Please Disconnect Your Laptop

It has been an interesting week for bandwidth utilization discussions. First, there is the announcement by Level 3 that they have been forced by Comcast to pay higher fees to terminate traffic over the Comcast network. It is suspected that...

IT Managers Value Different PBX Features

While the list of favorite features for end users contains the most commonly used features those selected by IT managers might raise an eyebrow or two. To recap, the end user list is as follows: Call forwarding Call waiting Conference...

To STUN or Not to STUN

I am often asked how many people read this blog. The fact is I have no idea. The blog is posted with PhonePlus,  VON/xchange, TMCnet's IP Communications and SIP Trunking communities, Telecom Reseller, and Broadvox. The target audiences for...

Veal Valdostana and Traffic Pumping Update

I didn't cook this weekend as we spent the time in New York City. It's an eating vacation. Walking and window shopping are interrupted by dining adventures both planned and serendipitous. Day one was at the Stage Deli across...

Making Lemonade or M&A

For the months it took to reach a definitive agreement to merge between Broadvox and Cypress Communications, those of us in the know knew that silence was important. When one my direct reports figured out we were performing due...

Hosted, Cloud Computing, SaaS, Managed Services

The list of terms for a similar function has gotten ridiculous. In a world that has gone acronym crazy, it is very difficult to get a simple message out. However, hear me scream that the market for virtual IP...

It's All About the Channel

One of the less surprising announcements yesterday was that Mark Hurd would be joining Oracle as a co-president. I found it more interesting that Larry Ellison found HP Board had let him go due to political correctness. For the...

To All of You, Thanks

Yesterday a most unusual thing happened. A customer complained by sending an email to our CEO. Most companies expect to see emails or phone calls to upper management regarding service or billing issues regularly. However, in the case of...

Offal is not Awful and the Seven Deadliest Attacks

Last week was great for food. I was in Cleveland to train our new channel managers when I found I had an evening to myself. I went to Lola, owned by Michael Symon, an Iron Chef on the food...

Integrating Wireless with IP Communications to Increase Revenues

Often times I am asked to provide advice to our partners on how they can increase their sales. In addition to the basic blocking and tackling that must be done to develop a sales force and educate our prospects,...

Pearing Up can be Good

It was a bit chilly, this weekend and I thought a chicken potpie would hit the spot. I also noted that I have not given you my chicken potpie recipe. It seemed like a good idea. I took a...

Searching for IP Services - Part II

I had hoped to have similar reviews of the SIP Trunking offerings between AT&T and Verizon. However, it is not possible without a phone call to Verizon. I didn't have time to do that so I'll go with what...

Channel Manager Qualities II

Continuing with Wednesday's message, a good channel manager should be... Trainer: Selling another's company's product is not easy. It requires the VAR to represent another company's product as if their own. This requires a thorough understanding of the product...

Channel Manager Qualities

Most of us have an immediate reaction to what makes a good channel program. I often see columns stating the top ten elements or criteria for selecting or participating in a channel program. Some of these are not debatable....

Writing the Customer a Monthly Check (Case Study I)

A few months ago, I issued a blog that stated I would cover ROI and case studies developed by our VARs. We now have three very different case studies to share with our VARs, OEM partners and prospects. Generally,...

The Broadvox VAR On-Boarding Process...

Proper on-boarding of a VAR is very important to their success as a reseller of our product offering. As stated before SIP is to new to assume that VARs understand the marketing, selling and installation of SIP Trunks. To...

We are the Champions..We are Agnostic!

Most days this is less a blog and more an assessment or statement about the IP Community. Today, it is a blog or web log or what happened to me lately. Yesterday I received the following call: "Hi, is...

SIP...It's the RAGE Part II or Who's Buying?

Always an interesting question. What we know is that no vertical market is superseding another in the adoption of VoIP/SIP.  Analysts in particular look for some type of vertical trend. They find it difficult to believe that a given...

FUD and TAG

Perhaps you are wondering what got me going on this whole FUD thing and IP Communications. I was recently on a panel at the Technology Assurance Group National Convention. This is an exceptional organizational consisting of 120+ major VARs...
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