Brendan Read : The Readerboard
Brendan Read
TMC

The Readerboard

| Contact Center/CRM Views and Analysis

Call Center CRM

Forrester's Practical Solutions To Growing Business and Cutting Costs

January 30, 2009

There has been much and understandable wailing in the current economic climate about 'yes I need to retain and grow customers but my CFO has axed my budget'. Now Forrester Research has come up with five practical, leading-but-not-bleeding edge recommendations that will make CFOs, CMOs, and ultimately CEOs happy by shrinking costs and increasing business.
Posted in Call Center CRM

Rx For Downturn: Better Marketing, Better Customer Service

January 29, 2009

One would think that in a marketplace that is being buffeted by the nastiest economic downturn in years and by a shift in customers' attitudes from passive respondents to becoming active, empowered, participants that companies would step up their marketing and backed by strong customer service. Yet there is unfortunately evidence to the contrary. And companies that fail to get the word out, and deliver effective service risk failing, period.
Posted in Call Center CRM

Attention Microsoft: Focus on Quality, Core Competencies Or Go The Way of GM

January 26, 2009

Which brings the discussion back to Microsoft. Small, rugged, and cheap works. That's why Netbooks are becoming popular. They can be the ideal solutions for contact centers because there is no need for all those guts for what are essentially dumb terminal applications, which also minimizes security risks. So go with the flow: keep XP for them and then design Win7 as an ultrareliable, bug-free, easily migrateable solution for use on larger machines.
Posted in Call Center CRM

Genesys' Timely Deals: Consernos and SDE

January 22, 2009

One of the signature features of Genesys Telecommunications Laboratories, owned by Alcatel-Lucent, and why it is highly respected is its ability to execute thoroughly: whether in devising and enhancing new software or buying other industry firms. A case in point is Genesys' announcements today of two acquisitions: of Conseros, which provides software that enables dynamically prioritizing work task distribution, and SDE, the creators of the Genesys Customer Interaction Portal (GCIP).
Posted in Call Center CRM

The Blending of The Retail Channels

January 21, 2009

At the same time retailers need to integrate their contact centers with their stores by using presence-based routing tools and multimodal workforce management solutions to obtain increased efficiency from both workforces.
Posted in Call Center CRM

Must The Media Get Involved To Ensure Quality Customer Service?

January 20, 2009

The question that lingers is that why does it have to take the media to get involved to do the right thing? Why can't otherwise intelligent firms put in place solid procedures to resolve the issues in the first place that is far cheaper and less image-damaging than getting the press involved, and forking over cash in PR expenses?
Posted in Call Center CRM

Contact Centers and Economic Development

January 19, 2009

Contact center services are providing one of the few bright employment spots in a dismal economic climate, what with retail bankruptcies and closures and manufacturing shutdowns.
Posted in Call Center CRM

Why $40B in Broadband Availability Is Worth While

January 16, 2009

So the question then becomes: does an IP-supporting broadband network merit the same standing as a key infrastructure like roads, and transit? The arguments clearly point that way.
Posted in Call Center CRM

Congrats, Interactive Intelligence, For Becoming #1 in Unified Communications

January 13, 2009

It couldn't happen to a nicer, more deserving, and innovative firm. Interactive Intelligence has been rated, according to Datamonitor, the top unified communications (UC) vendor by North American contact centers who chose it as the one "they most trust to deliver a UC solution."
Posted in Call Center CRM

The Key Obstacle to Telework Is In The Mirror

January 12, 2009

So what is preventing what should be an even faster shift to telework? And why are outfits still opening formal contact centers which in this tough climate they may be forced to close anyway? The answer lies in the mirrors of especially mid-managers and executives. These are the individuals who feel they must 'see' people or know that they can 'see' their charges to be 'assured' that they are working.
Posted in Call Center CRM
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