RightNow Acquires Salesnet

RightNow Technologies has just announced that it has bought Salesnet, an on-demand CRM provider. The acquisition was engineered to bring to RightNow Salesnet's sales workflow automation expertise. Jonathan Tang, president and co-founder of Salesnet, will become vice president of sales solutions at RightNow.

RightNow has stated that its goal is to support Salesnet’s existing customers and ultimately provide a seamless upgrade path to broader customer experience management solutions. Salesnet’s corporate office in Boston will become RightNow’s Boston office and will continue to include development, sales, marketing and support functions.

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