Brendan Read : The Readerboard
Brendan Read
TMC
| Contact Center/CRM Views and Analysis

Rich Tehrani Thoughts From California

I've been on the road in Vegas and California over the past ten days or so. Here are my thoughts. The Venetian...

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GENBAND Kandy Goes Public at Ruby Skye

Last night, GENBAND hosted a gala premiere at Ruby Skye in San Francisco for its official Kandy launch - the transitional solution...

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Peter's View: The Channel Ecosystem

I read CRAIG'S VIEW: THE NEW CHANNEL ECOSYSTEM by Craig Schlagbaum, channel chief at Comcast. My response was too long for...

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2 Ways to Maximize Your Vendor Relationship

As channel partners, we get hammered all the time to sell vendor's stuff - even if it is unreasonable or doesn't...

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The Changing Definition of the Diameter Signaling Controller and Diameter Routing Agent (DRA)

Next week, I will be speaking at the Signaling Focus Day of LTE Asia.  The signaling focus day obviously will have...

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The Cat Video Index: A Simple View of Data Costs

By: Andy Porter, Product Manager in the Payment, Policy and Charging department at Alcatel-Lucent

The Economist has its famous Big Mac index for comparing buying power across countries. But I wanted an index that focuses on the cost of mobile data usage. That meant I had to find a data-charging equivalent of the Big Mac. I needed an item that crosses cultural boundaries, is universally understood and is available worldwide.

I considered many possibilities. But the answer arrived when I saw my daughter laughing at a video of a cat playing a piano. Obviously, the mobile data equivalent of the Big Mac is the YouTube video. It’s a universally available service that is easily measured in quantitative terms, making it ideal for comparing mobile data costs.

In honor of my daughter, I chose the classic “piano-playing cat” as the baseline video. And by the way, this cat video has been viewed over 34 million times, proving its suitability as a baseline.

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THE SECRET VALUE OF VoLTE - WHAT'S IN IT FOR CONSUMERS

By: Ed Elkin, Director, IP Platforms Marketing, Alcatel-Lucent 

Today’s consumers want faster mobile broadband, and lots of it. That’s the dominant fact shaping Mobile Service Providers’ competitive strategies. So let’s look at what you can offer these valuable subscribers with voice over LTE (VoLTE).

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New Facilities For Convergys

January 25, 2007

Entellium Honored By Frost & Sullivan

January 24, 2007

Targus Expects Strong Growth For 2007

January 22, 2007

TARGUSinfo, which provides both lists and what it calls on-demand lead verification, today issued a release that the company "anticipates another year of 'meteoric gains' for the affiliate marketing industry and is poised to help these companies with a solution that scales easily with their explosive growth."

Why?

Overall Internet advertising is expected to grow by 13.4 percent in 2007, according to the Interactive Advertising Bureau, and affiliate marketing – the generation of sales and leads through advertising on others’ sites – is positioned to take on an even larger role within the expansion of the overall advertising market.

“I think we can expect another year of meteoric gains for affiliate marketing,” says Shawn Collins, the co-founder of the Affiliate Summit and one of the industry’s foremost experts. Collins also notes that 2005-06 holiday spending growth was 26 percent, and he expects affiliate programs to also increase with this uptick.

“The biggest challenge in the coming year for affiliate marketing is for the positive forces in the industry to dispose of the garbage in the space, including using better lead verification from the likes of TARGUSinfo,” Collins says.




Teleperformance Makes German Acquisition

January 19, 2007

Teleperformance SA and United Internet AG have signed a share purchase agreement relating to the acquisition by Teleperformance of 100 percent of the shares of twenty4help Knowledge Service AG, a European provider of technical support and help desk services.

twenty4help is the current European leading company in technical support and help desk with a consolidated turnover of more than 100 million euros. The company operates in European countries such as Germany, the Netherlands, the UK, Sweden, Spain, Poland and the Czech Republic and offers technical support in 22 languages.

At the closing date, the acquisition will be paid in cash by Teleperformance for a consideration of approx 85 million euros. According to Teleperformance, the operation is the first step of its 2007 external growth plan.

Web Site Security

January 18, 2007

Anyone ever had this happen before? This is new to me.

At lunchtime, I visited Citibank's Citicards Web site to check my balance and see if my Vonage and NetFlix charges were posted yet, so I can pay my card balance off.

The moment I arrived on Citicard's Web site, however, Firefox (my browser) popped a message on me that it had been reported that the site was being hijacked by fraudsters, and warned me not to enter any personal information (user name and password) onto the site, because it could be used by criminals. I retried three times and received the same message each time before I gave up. This afternoon, the message was gone and I was able to successfully log in to my account.

I'm not sure if the problem was truly with the CitiCard site, or whether it was Firefox being overzealous.





New GM for Onyx

January 17, 2007

Mercado Improves E-Commerce

January 16, 2007

E-merchandising company Mercado today announced the launch of Mercado 4.0 – a solution the company is positioning as a "new generation of intelligent e-Commerce." According to the company, version 4.0 combines the best site search and navigation technologies with sophisticated merchandising and actionable reporting. It can provides e-commerce merchandising managers with the knowledge, tools and control that they need to immediately obtain maximum return on their online retail site.


Merchandising managers can deploy auto-ranking formulas that self optimize product ranking according to dynamic metrics such as inventory levels, conversion rates and product freshness. Mercado 4.0 automates the process of aggregating and analyzing data and affecting changes to e-commerce site behavior, helping save time and ensuring information is acted on according to a company’s formulas and merchandising campaigns.

Technology's Watchful Eye

January 16, 2007

Executive Pay Lunacy

January 3, 2007

Did you read about the resignation of Home Depot's CEO, Robert Nardelli today? It appears that activist shareholders are being pesky and want to know why Home Depot sends all its profits home in ridiculous levels of executive pay while stock prices are flagging. So...to quell those ludicrous executive pay accusations, the company is letting Nardelli walk with essentially $210 million dollars. The New York Times reports that, "Under an agreement with the company, Mr. Nardelli will receive a severance payment of about $210 million, an amount that includes cash, the acceleration of unvested stock awards and options, bonus payments and incentive awards and various benefit programs.

Canadians Buying Online Less Than Americans

December 22, 2006

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