Brendan Read : The Readerboard
Brendan Read
TMC
| Contact Center/CRM Views and Analysis

Why E-Mail Sucks and How to Make it Smarter

Many of us live in email. I get hundreds per day and I need almost every message. I am also a source...

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The Contact Center's Seemingly Oxymoronic Play: How to Decrease Costs Yet Improve Customer Service

I was recently asked to talk to some of our many contact center customers about the new contact center trends.  It...

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The New Facet of Customer Experience Management - Field Service 2.0

By: Rhodo Odysseos, Product/Solution Marketing, Alcatel-Lucent, and Jess Verbruggen, Motive Integrated Marketing Assistant, Alcatel-Lucent

Traditionally, communications service providers (CSPs) have treated the field service aspect of their organization as a cost center. Field technicians engaged in maintenance activities were simply a part of the cost of doing business.  More recently, the communications industry in general and the field service arena in particular, has been disrupted by immense changes in the customer profile, service expectations, and behaviors.

Field service is often the only face of the company that a customer will ever see, so it’s not a surprise that CSPs are striving to make a positive impact on customers in this realm. Achieving full potential in field service saves CSPs a lot of time and money. Productivity and efficiency reviews targeted at field service operations, done correctly, can reinforce other areas of the business by increasing customer satisfaction and improving safety and quality. 

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Amazon Fire Phone Should be a Laptop

I’ve written a lot of headlines in my life but this one is among the oddest. Why on earth does a phone...

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Apple Pay Vs. Google Wallet

Replacing credit cards can likely only be done if the new system is dead-easy to use and it moreover has to be...

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Signaling Offers Great Differentiation for Mobile Value-Added Service Offerings

We’ve all heard that some Value Added Services (VAS) revenue such as Short Message Service (SMS) are starting to decline in...

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Birdstep Improves Wireless User Experience, Reduces Churn

A smartphone user can get tripped up easily when in motion as today’s smartphones look for WiFi networks to connect to and...

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The Song Tapper

April 20, 2006

Feedback On Credit Card Piece

April 13, 2006

I've gotten some comment on my article of yesterday, Someone Needs To Put A Leash On Credit Card Issuers. Here is one:

Tracey;

Kudos! I just read your article, "Someone Needs To Put A Leash On Credit Card Issuers." You're right on target, of course, but there's even more!

Salesforce.com Acquires Sendia

April 12, 2006

Google My Pizza

April 7, 2006

As often happens on Friday, I'm too tired to cook. The very thought of making even�toast right now exhausts me. While I'm normally an avid cook, I am less than inspired to start experimenting in the kitchen tonight. The sum total of my kitchen equipment manipulation will be to acquire a beer out of the fridge upon entering my house.

Skills-Based Routing

April 6, 2006

Patents Gone Wild?

April 5, 2006

Former CIS editor David Butcher spotted my article on the Netflix versus Blockbuster patent hoo-ha today, and sent me a wonderful tidbit of information...that someone has actually patented the childhood "string phone" concept. To think...how much money do our former seven-year-old selves own the patent holders?

United States Patent 4,195,707
Kupperman, et al. April 1, 1980

Snow

April 5, 2006

Aspect Is Now Complete

April 4, 2006

The Packaging Industry...

March 31, 2006

...has gone mad. If you thought that the telecom industry has more than enough to annoy (IVRs, outbound telemarketing, cell phone billing), then consider the packaging industry.

I just opened a bottle of fish water conditioner since I needed to change the tank water of the goldfish I keep on my desk (Skippy). After taking the small bottle out of the clamshell package, I found a small protective cap ring on the bottle.

Impulse Buying Doesn't Work For Technology

March 31, 2006

Several months ago, our annual Buyer's Guide issue went off into the mail. It's a resource we hope you'll keep and refer to throughout the calendar year, particularly when your 17-year-old call center reader board spontaneously combusts, setting off the sprinklers, which in turns ruins all your headsets. Not that we're hoping you experience a scenario like that, but hey…you never know. One thing at Customer Interaction Solutions we try to do every year is to not only discuss what to buy, but how to go about buying it.   We're a nation of impulse buyers.
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