What if Virgin Mobile took the challenge of providing a Virgin Mobile Femto?
What would that mean at the home? A service that had unlimited ringtones?
An improved music player strategy that include private events? I started to see some signs of genius here, when it came to hearing a difference in the femto model. And in Virgin's case it could be bundled with a pay as you go model.
By in large femtocells often come across as a pretty strange beast to me. Built for the carrier unlike a WiFi device in your house, but supposedly something you want to pay for. Dual Mode phones are clearly popular (even though it prays for security to be missing) so when does the femtocell become compelling?
Better coverage in your home, that pushes the landline out of their, but you need to keep a DSL or Cable Modem? Feels like a stretch to me.
But bring in the idea of an MVNO with Femtocells and now it has some real legs, like the battle that rages in France with triple play set top boxes from Free and all the Thomson customers.
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Acronym Decipher
MVNO - Mobile Virtual Network Operator
FVNO - Femtocell Virtual Network Operator
Tags: Cable Modems, DSL, Dual Mode, Femtocells, Free, Free.fr, FVNO, Jim Patterson, MVNO, Sprint, Thomson, Virgin Mobile
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