Erik Linask : Convergence Corner
Erik Linask


To Read or Not to Read (on Your iPad)

May 4, 2011

A recent study by Simba Information suggests that 40 percent of iPad owners do not read e-books on their iPads.  Should we be surprised?  I think not, but Michael Norris, senior analyst and author of the report, says, “A lot of people equate the sale of a new gadget with the creation of a new reader, and it just doesn’t happen.”

That may be true, but the question is why, and there are a number of factors that likely play into the survey results. 

Sports Illustrated iPad Version a Winner (Finally)

May 20, 2011

Recently, I questioned the immediate future of the iPad as a reader.  I don’t see it as a game changer yet.  That said, one thing bothered me for a long time – the fact that Sports Illustrated somehow found sense in charging print subscribers $4.99 for each iPad issue.  I would expect non-print readers to pay for issues, but the idea of making those of us who already pay for print to double our investment is pure lunacy, especially when its key competition (ESPN The Magazine) doesn’t. 

Making Sense of the BYO WiFi Device Party

October 3, 2011

When it was first introduced, the iPad was predicted by many to become a laptop replacement.  While many use their iPads and other tablets in lieu of their laptops in many situations, the prophecy was far from accurate.

Think about it:  As you head off for the office each morning, how many devices do you bring with you that will soon connect to your corporate WiFi network?