CRM Junkyard TMC

It's All for the Kids!

July 26, 2005

Interesting news this morning--


The Children’s Internet, Inc., an Internet service for kids’ browsers and services, and Convergys today announce an outsourcing agreement under which the customer care and billing services provider will handle customer calls in support of The Children’s Internet’s upcoming marketing and distribution campaign.


On September 1 this year, The Children’s Internet Inc. will begin a national direct-response TV marketing campaign to enlist new subscribers to its recently launched Internet service, which is designed to be secure and targeted specifically to children aged pre-school through junior high.


The Children’s Internet is a comprehensive Internet security system that aims to bring secure Web experience to children. The service uses a proprietary browser complete with “a lively look, fun, educational and entertaining links secured in a ‘white list’ so that material from unapproved sites will not accidentally be displayed,” according to the company, which has collaborated with Convergys in the past, in the form of another company.


Said Sholeh Hamedani, The Children’s Internet, Inc. CEO, in a company statement: “We’ve come full circle! Twenty years ago Convergys was instrumental in the success of our past company, SyberVision, when it broke new ground and, fueled by direct-response infomercials, became the leader in their industry. Here we are today about to embark on another innovative and unique venture. Having worked with Convergys in the past, we know first-hand that Convergys is a very reputable and reliable provider of customer care services, and we have great confidence in the company’s ability to efficiently and effectively handle what we expect to be a rapidly growing customer base.”  


Convergys claims to field more than 1.2 million telephone and Internet-based contacts every day on behalf of it clients through more than 40,000 toll-free numbers and 22,000 Web-enabled workstations across such markets as wireless, cable and broadband, Internet, CRM and employee care. The customer care services provider says it processes more than 50 billion wireless call detail records per year in its data centers. 




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