On2 Technologies, a leading provider in video compression solutions, has just introduced it's latest generation proprietary video compression format, VP8.VP8 has been designed with 40 new innovations to the well established technologies used in previous generations. It provides the functionality to lower the cost of encoding by enabling greater throughput through its computational efficiency. VP8 encodes in realtime on low end machines, and takes fewer cycles to decode than other leading algorithms.
Using VP8 as your web-video compression codec, you can potentially experience huge savings in bandwidth and storage costs without jeapordizing video quality. VP8 can deliver the same video-quality in 1/2 the bandwidth of existing implementations of H.264 advanced video compression.
Read more about the release of VP8 here.
