Greg Galitzine : Green Blog
Greg Galitzine
| Helping environmentally-conscientious business leaders choose environmentally-friendly solutions.

March 2009

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Telus Makes the Future Friendlier (and Greener)

March 9, 2009

Telus, which is one of Canada's largest communications companies, has taken an unusual--and correct--path in green marketing. It has gone green first through instituting a telework program for its internal contact center agents, which it calls at-home agents or AHAs and then decided to form and promote its AHA consulting/hosting program to other companies.

Telus has 750 AHAs who presently live within 150 km/95 miles from the firm's eight contact centers: in Alberta, British Columbia, Ontario, and Quebec and come in for training. That number will expand to 1,050 by the end of 2009.  They will represent nearly 21 percent of its contact center workforce from 16 percent currently.

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