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carbon footprint

Are You a Greenocrite?

July 5, 2007

I have to agree partially with Tom Young of VNUNET when he says companies have to do more to be really green. It is easy to make announcements but backing them up is always a challenge. Still, the trend towards thinking green has improved corporate recognition that organizations can make the world a better place and save money at the same time.   I always have to wonder though, when I hear stories about people driving more than 100 MPH in a Toyota Prius… To be green must we change every aspect of our lives? In other words, are you better off driving 100 MPH in a Hummer than a hybrid?   The point is, are we too focused on calling each other out if we are not as green as possible?

Corporate Carbon Footprints

July 4, 2007

Yesterday I discussed carbon calculators and it is no surprise that there are so many ways to calculate your carbon footprint. Forbes decided to tackle the corporate carbon footprint concept in an article today and surprise – the article also details how complicated it is to calculate carbon emissions for companies.   But it seems that Starbucks can attribute about two ounces of carbon to the environment for every cup of coffee it serves. This doesn’t include the carbon needed to transport the coffee from store to store. Interestingly, one wonders if it makes sense to not take into consideration whether buying coffee at a retail outlet results in more carbon emissions than brewing the coffee yourself.

Canalys Asks Who is Willing to Pay More for 'Green' Technology

July 3, 2007

With all the talk about ‘being green’ these days, it can be easy to forget that environmentally-conscious products may cost more to make and/or buy, in terms of dollars, than their less earth-friendly counterparts. Industry research firm Canalys recently decided to take a closer look at this topic.   During April, Canalys conducted an online survey of more than 2,000 employed, adult mobile phone and PC users in France, Germany, Italy, Spain and the UK. The first asked these respondents if they would pay more for technology products and services produced in a ‘green’ manner.   By ‘green,’ Canalys here meant products and services for which manufacturers/providers made reducing the impact on global warming a focus.

Carbon Footprint Calculators

July 3, 2007

Here is a list of carbon footprint calculators. If you are interested, Nigel’s Eco Blog will be testing some of these over the next few weeks. I tried the BP calculator (Flash version) out and was pretty surprised at how large a footprint a single household can have. This is especially true as my business requires me to be on an airplane constantly.   Awareness is certainly something that will help reduce carbon emissions.

Big Green Day

July 3, 2007

It has been a pretty green day so far today with lots of news to keep our green loving readers on the edge of their carbon-free seats. For example, Cadbury Schweppes will be cutting its net absolute carbon emissions By 2020, the confectionery company famous for its Cadbury chocolate Easter eggs and other sweets intends to slash half of its net absolute carbon emissions, with at least 30 percent from in-company actions.
"We recognize that if we are serious about tackling climate change, we need to be 'absolutely' committed," said Cadbury Schweppes CEO Todd Stitzer in a statement. "This means re-thinking the way we do business, embedding sustainability into every decision we take."   Salon has an article about carbon credits which explains a bit about how the system works and moreover talks about politicians and companies supporting such initiatives.   Finally, here is a brief article with some links to carbon footprint reducing resources.

New Fuel Economy Standards

June 21, 2007

The Senate voted today to require average fuel economy of 35 miles per gallon for new cars, pickup trucks and SUVs by 2020, raising efficiency standards that have not changed significantly for nearly twenty years. While many politicians ands automakers oppose the bill as they say it is impossible to comply with, I believe this is not entirely accurate.   If we as a nation (the US) decided we wanted to drive environmentally friendly cars like in Europe I believe this new goal would be relatively easy to achieve. The reality of course is we are horsepower and space hungry nation when it comes to our vehicles and more is better.

Don’t Bite that Apple

June 21, 2007

Save the Planet

June 21, 2007

Carbon Calculator

June 20, 2007

Green Hiring May Be Illegal

June 19, 2007

In the perfect green world we would all commute no more than a few miles to work and do so in vehicles which require the least amount of fuel. In this scenario employees could even bike or walk to work on many days. Imagine how much energy would be saved in fact in an efficient distribution of workforce talent to companies located near where the talent lives.   The only problem here is it may be illegal for employers to ask questions about the vehicle employees drive or where they live. You certainly aren’t allowed to make a hiring decision about someone because they live at a certain address.   These rules of course are there to ensure companies do not discriminate but it may in fact also ensure companies are not able to minimize their carbon footprint effectively.   While I am no HR expert, it seems there may be a need to loosen up a hiring regulation or two so companies with a  green conscious can act more responsibly.
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