Jim Machi : Industry Insight
Jim Machi

August 2013

You are browsing the archive for August 2013.

Is WiFi Withering Under LTE?

August 27, 2013

The August 19th edition of Mobile World Live featured a survey from EE saying “LTE is knocking public WiFi usage.” The article went on to say that WiFi usage among LTE users has decreased by 37 percent since April.  At a high level, this makes sense. Since LTE has speeds that make it equivalent to a mobile on-ramp to the internet, and assuming a relatively flat monthly data rate, then why not just stay on LTE if it’s fast enough and if it costs the same? You would too, right?

Part two: Choose your own endpoint for the best conference experience

August 20, 2013

As different endpoints come into play and different types of networks come into play, the mixing of the different codecs and the robustness of the underlying media server become even more important. As WebRTC begins to take hold, adding yet another type of codec and signaling into the conference, the mixing gets even more complicated. Sometimes, this mixing results in weird-sounding conferences, with such technical difficulties as echoing, differing loudness of participants, or some participants’ lines being dropped. 

Part one: How WebRTC can finally kill the boring, ineffective conference call

August 13, 2013

Phone conferences are boring, right?  You get your 800 number, call in, enter your pin code, and just like that – you’re dumped into what is far too often a painful conference call. How many times have you heard someone on a call ask, “Can you say that again?” Conference call participants don’t ask this question repeatedly because the sound quality is poor, but because the entire conference call format is boring and there are too many other distractions happening on their side of the phone. They’re emailing and instant messaging instead of engaging and collaborating.

If there's no "mobile" in your video development strategy, you're losing revenue

August 6, 2013

I’ll be speaking at the upcoming IT Expo West show in Las Vegas on August 27, where one of the topics I’ll be presenting on is, “How to make video part of your mobile strategy.” Mobile video is one of the most significant parts of the smartphone experience. YouTube’s most recent statistics report shows that mobile viewership makes up more than 25 percent of its global watch time, with more than one billion views a day. On certain carrier networks, mobile video traffic is responsible for as much as 70 percent of all mobile traffic, according to ByteMobile analysis. Further, the average iPad user generates three times the data traffic that an iPhone subscriber does.

Featured Events