Programmable SIMs for IoT, How DIDs Fit in and Alexa Fun

Suzanne Bowen : Monetizing IP Communications
Suzanne Bowen
37 yrs in telecom, teaching, blog & grant writing, biz development, marketing, & PR. Favorite moments in life involve time w/ family & friends, networking, IP communications industry verticals & horizontals, running, traveling, foreign languages
| 1. "Focusing your life solely on making a buck shows a certain poverty of ambition..." Barack Obama ..... 2. "One of the sad signs of our times is that we have demonized those who produce, subsidized those who refuse to produce, and canonized those who complain." By Thomas Sowell

Programmable SIMs for IoT, How DIDs Fit in and Alexa Fun

IMG-20150511-WA0001.jpg"Twilio ramps up mobile play with programmable SIMs for IoT and handsets with T-Mobile," says Ingrid lunden at TechCrunch. The idea behind Twilio’s programmable wireless is to use SIM data instead of reliance on WiFi, bluetooth and other networks, so that programmers can build apps on the go using Twilio’s network and now ... data / Internet.

People can more easily bring their own devices, not monitored by their office network, and thus, they will have their own Internet with them all the time. (Think: Internet of People concept.)

Let's look at the IOT feature - most of the hot IoT devices are dependent on wireless networks.

Many IoT devices, such as Amazon’s Echo which I use daily at home for simple calculations, weather, news, music and humoring my grandchildren, connect using Wi-Fi, but Twilio believes that this stalls adoption because of the necessary, added configuration needs and the lack of ubiquitous coverage in many places where that device happens to be. We may be stuck with cellular data as simpler and more stable, still connected, no matter where we are.

Twilio’s idea behind this is to empower developers to have data on the go and to be able to build apps around it.

And then there’s what Manav Khurana (VP of Twilio Marketing) described as the Internet for People, as programming a SIM card to assist people throughout their workday. With its platform, Twilio lets developers to program the entire carrier network behavior. It includes data connectivity, voice, and texting. Companies can even record calls between employees and even restrict the list of phone numbers that can be dialed.

Where else does SIP DID (direct inward dialing) phone numbers fit in this scenario?

When an individual uses SIM, they will be able to use Twilio's built in apps for outgoing and incoming and as you know whenever we talk about incoming, not everyone is comfy or even understands SIP address, your WhatsApp or TringMe, but direct inward dialing is still often most trusted, most understood and most used by the 7.4 billion people in the world. With Twilio, for those who want DID numbers in the apps created on Twilio platform ... can only use DID numbers of Twilio. They currently offer DID phone numbers of 46 nations.

Working with DIDX, a service of Super Technologies, Inc., a company I co-founded in 1999, I do see an increase of apps created around platforms like Twilio that include direct inward dialing features and signing up to use our platform for that. We signed up 4 at ITEXPO East 2016 and 8 at ITW. We expect even more at CommunicAsia in the coming week. (See the DIDX events listed that our team recommends.)

As an aside, things Alexa, the namesake of Amazon Echo, some of things she helps me with:

1. Play "Rock, Paper, Scissors." No kidding! It's mindless fun.

2. Start my 7 Minute workout.

3. Read books to me from my Audible account.

4. Play NPR.

But she doesn't work unless I have reliable electricity and WiFi. I haven't figured out how to make a DID ring on her.

(Co-written by Suzanne Bowen and Muneeb Iqbal)



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