Peter Bernstein
November 2010
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How Can Service Providers Improve Service Delivery by Leveraging Application Enablers?
Image by noway via Flickr
By Susan J. CampbellThe industry is changing rapidly as users throughout the mobile service segment are demanding richer content and innovative applications on a number of different devices. The information they want must be delivered on any device at anytime and anywhere or the service provider runs the risk of chasing a customer to the nearest competitor.
To improve the delivery of service, which is a priority for any service provider expecting to thrive in a tight market, they must leverage application enablers. This is to ensure they can keep up with the current demand, deliver the solutions the consumer today wants, and create new and innovative solutions that will meet the demand over the long-term.
Service Providers Gain Edge with Multimedia Smartloading
Image via Wikipedia
By Ed Silverstein
As a leader in fixed and mobile broadband, Alcatel-Lucent can ensure users adopt an optimal approach for distributing media to consumers, focusing on business models that ensure the highest level of subscriber uptake.
In addition, Alcatel-Lucent has a clearly-articulated multimedia strategy. Alcatel-Lucent enables service providers to deliver a range of multimedia services — including live video, VoD and PVR content — to today’s connected devices, unlocking new revenue opportunities.
Service providers can leverage their unique network assets to establish profitable new business models with content providers and deliver personalized, multi-screen content to consumers.]=
The first step is to build an open, flexible and robust framework that supports rich multimedia content experiences — a high leverage network.
Until now, content providers have focused on providing online multimedia services over the top of the service provider’s network, cutting the service provider out of the value chain.
