Greg Galitzine
Cloud
Wireless Providers Using Cloud to Deliver Multi-Screen Services for Content Providers, IPTV Operators and Multimedia Players
By Mae Kowalke
Many service providers in the wireless space are finding that opportunities expand and doors open when cloud services are embraced as the present and future for content providers, IPTV operators, and multimedia players. Although it takes a fundamental shift in thinking about business models, new revenue streams emerge when cloud capabilities—existing or newly added—are exposed externally.
In a recent TechZine article, "Seeding the Clouds with Multimedia Services," two members of Alcatel-Lucent’s Multimedia Practice Services Group (Yacine Mahfoufi, Marketing Director and Raul Hernandez, Product Marketing Director) explored cloud opportunities in these three areas—content providers, IPTV operators, multimedia players—and addressed ways of overcoming challenges to those opportunities.
For multimedia players, cloud migration is a top priority for the next few years.
“These players are used to accessing advanced technology, such as virtualization and web farming and for their content creation needs (for example, 3D, editing, and content sharing),” Mahfoufi and Hernandez noted. “Some media players, such as studios and post-production companies, are already utilizing cloud-based storage services or processing capabilities to manage their end-to-end digital delivery chain.”
Right now, what multimedia players need is new revenue from a variety of business models, including multi-screen video streaming services.
Keeping Current with Technology Imperative to Quality, Profitability
By Ed Silverstein
Design and innovations are vital in response to the massive use of mobile broadband networks.
Consider the current trends. Mobile broadband network traffic is projected to double each year for the foreseeable future, according to a study from Tolaga Research.
The growth is being driven largely by the popularity of smartphones, new technology, standardization of software, and IP-based networks, according to information from Alcatel-Lucent.
Cloud Solutions Can Give Network Service Providers the Tools to Compete
By Beecher Tuttle
The cost-effective, scalable and highly flexible nature of cloud-based solutions has made them extremely popular among businesses large and small. With cloud services, enterprises and SMBs can deploy low-cost, business-critical applications that can be securely accessed from any Web-enabled device, giving employees the ability to take work outside of the four walls of their office.
The inherent benefits that cloud solutions provide businesses have helped the market grow exponentially in recent years. In fact, Forrester Research estimates that the total U.S.
The Financial Impact of Content Peering on the Internet Economy
By Peter Bernstein
With all of the industry discussion around the coming tsunami of data traffic, particularly video, there has been much global discussion about necessary network build-outs to accommodate what everyone agrees is coming. This includes intense focus on the notion of shared proportionality in terms of cost causers and cost bearers. Given the criticality of the debate/discussion, Alcatel-Lucent thought it would be a good time to look at one critical component of traffic and financial flows, namely CONTENT PEERING.
Gaming Goes Mobile, Multi-player and into the Cloud
Peter Bernstein, Senior Editor
It is not just fun and games in the video gaming market, it is big business. A recent Gartner report estimates that the combined global gaming “ecosystem” (digital console, portable, online and mobile) will exceed $74 billion in 2011. This represents a 10.4 percent increase over the $67 billion in 2010, and Gartner projects the market to reach $112 billion by 2015.
Cloud Services Offer Winning Solution for SMBs, Service Providers
By Susan J. Campbell
The buzz throughout the telecommunications and technology space is surrounding cloud computing. Cloud-based services enable service providers to tap into new markets without expanding budgets. On the corporate side, businesses of all sizes can leverage enhanced capability through cloud services that fit within tight budgets.
A recent Alcatel-Lucent Enriching Communications article, Cloud Services: A Strategy and a Framework, explored the potential that cloud services creates for the small- to medium-sized business (SMB) that typically does not have its own IT staff or the capabilities to deploy complex applications to support strategic initiatives.
Cloud Computing - Compliance Relies on Partnerships
By Susan J. Campbell
Cloud computing – it has been introduced and touted to the masses as the economical, no-strings-attached approach to leveraging features and capabilities that were once only available to the enterprise. Telecom operators driving cloud communications need to be able to make decisions about where and when to comply with governance. The challenge is that compliance is relatively complex.
A recent Alcatel-Lucent Enriching Communications article, Compliance in the Cloud: Risk or Reward?, explored the challenges of compliance in the cloud.
Tools and Techniques for Securing Data in the Cloud
By Mae Kowalke
The acronym CIA is probably associated most commonly with the U.S. Central Intelligence Agency. But, in the realm of security for cloud services, CIA stands for Confidentiality, Integrity and Availability. These lie at the core of how to most securely store and transport data in cloud.
Leverage the Cloud in the Back Office
By Susan J. Campbell
Taking a platform to the Cloud is a strategy that is gaining more and more attention in the enterprise segment, yet the network back office stands to gain significant value from this migration. It’s no longer enough for the enterprise to drive innovation through cloud-based applications on the customer side of the service provider business; it’s time to take it to the back office.
A recent Alcatel-Lucent Enriching Communications article, Bridging the Cloud to the Network Back Office, explores the fact that cloud services that deliver end-to-end Service Level Agreements (SLAs) to cover the network and IT will differentiate. At the same time, dynamic management for the cloud incorporates a flexible data model and the automation of OSS/BSS.
HP and Alcatel-Lucent Creating the Cloud-Ready Data Center
By Erin Harrison
Cloud computing has already transformed the way we live and do business. Consumers like the idea that they can access low-cost applications anywhere, anytime, on any device – and enterprises are moving applications to the cloud to reduce costs and streamline operations.
The movement toward to the cloud gives service providers an opportunity to deliver cloud services from their data centers as a natural extension of the network and hosting services they already offer. According to Alcatel-Lucent’s whitepaper, “Creating the Cloud-Ready Data Center,” with the right infrastructure, service providers can leverage their greatest assets:
