Next Generation Communications Blog

Customer Experience

Opening up the skies with LTE Air-to-Ground

By: Thierry Sens, Marketing Director Transportation Segment, Alcatel-Lucent

(Note:  Originally posted on Alcatel-Lucent corporate blog)

“Ladies and gentlemen, the fasten seat belt sign has now been turned on. Please ensure your mobile devices are switched off for the full duration of the flight” It is the announcement that many passengers dread as they hurry to finish up one more e-mail, or send one final text or tweet, before the start of a flight and a few hours of absence from the connected world.

But from the end of 2016 this is set to change in Europe. Inmarsat announced on November 20 that it has signed a contract with Alcatel-Lucent to develop Long-Term Evolution (LTE) air-to-ground technology, which will be delivered in partnership with service providers and airlines in 30 European countries. Alcatel-Lucent will supply the ground LTE radio infrastructure, which consists of antennas situated 100 km apart. The system is capable of providing download speeds of up to 75 mbps to planes using 2x15 MHz FDD licenses which Inmarsat owns in the Mobile Satellite Service (MSS) S-band. This makes it not only the world’s fastest airborne broadband service, but a pioneer of future in-flight services for passengers and airline operations.

Subscribers Want Service Providers to Protect Their Devices

By: Patrick Tan, Alcatel-Lucent General Manager of Network Intelligence

A recent U.S. survey by Alcatel-Lucent Motive found that 71% of smartphones had no security protection to defend against malware. That’s a sobering stat considering the 20% rate at which mobile malware is increasing annually. The malicious activity can degrade smartphone performance, secretly pirates your data minutes, and steal personal information from you, spy on your whereabouts and track your browsing calls, texts, emails and web browsing.

Now here’s where the survey gets even more interesting: It reveals 65% of mobile subscribers think it’s the service provider’s responsibility to protect their smartphones. And the majority is willing to pay their service provider for this mobile service – up to $4.40 per month!

For operators continually on the hunt for new revenue generating services and “sticky” offers that attract and retain subscribers, device security services is a lucrative and differentiating opportunity right under their nose.

Helping Customers Help Themselves: The Era of Self-Service

By: Jessica Verbruggen, Integrated Marketing Assistant at Alcatel-Lucent Motive

While the Internet and all of the technologies that have stemmed from its creation have served to make our lives easier in many ways, they can also be very confusing and frustrating at times. In these times, people have traditionally turned to call centers to get customer support. In today’s increasingly digitized world though, fewer people are relying on this form of assisted service. Contacting a call center tends to be time consuming and, often times, frustrating. Traditional customer support is not very well-suited to handling the millions of very specific questions that arise during device usage every day. Enter mobile self-service.

There are few areas of our economy today that haven't been touched by the growing self-service industry. Many, it seems, prefer to resolve their issues themselves. People relish the ability to “do it themselves” because it affords them a certain level of control over their devices and services that was previously not attainable.

Addressing the threat from OTT voice apps with VoLTE

By: Josee Loudiadis, Director of Network Intelligence, Alcatel-Lucent 

Voice over LTE (VoLTE) and rich communications services can help mobile service providers reclaim market share being lost to over-the-top (OTT) applications.

Voice and text revenues are declining as mobile service providers (MSPs) face an unprecedented challenge from OTT communication apps such as Facebook, Instagram, and lesser known entrants, including WhatsApp and LINE. At first, MSPs enjoyed net gains because the use of these apps had generated significant data revenue. But times have changed. While still a source of revenue, these apps have begun to erode MSP’s native voice and messaging revenue.

To illustrate, let’s look at WhatsApp, who recently debuted its business model for mobile virtual network operators. In this model, WhatsApp (now owned by Facebook) provides voice and messaging services while leasing wireless services from a mobile operator. This means that MSPs are left with price per bit as their sole differentiator.

LTE Small Cells Help Public Transport Users Stay Informed in Real-time

By: Thierry Sens, Marketing Director Transportation Segment Marketing, Alcatel-Lucent

It’s raining. It’s Monday morning. And the bus hasn’t turned up.

It’s a story experienced all the time in cities across the world, and is a major challenge for transit operators in the battle for passengers. When you are wet through and the bus still hasn’t come around the corner, taking the car always feels like the better option.

However, telecommunications technology is helping to readdress this balance. Research has shown that use of mobile apps which show up-to-date and accurate journey information is improving journey experience. Passengers can plan their journey better meaning the wait for the bus is no longer such a drag.

IP Video: A Whirlwind of Innovation

By: Roland Mestric, Director, Video Solutions Marketing, Alcatel-Lucent

Before the iPhone, the world of TV was relatively simple. Linear TV programs were delivered to the TV set over the air or to its set-top box (STB), which was directly tied to the cable coax, the home gateway or the satellite dish.

Now everything has changed.

Video-enabled, IP-connected devices with ever-greater screen resolution are flooding the market. Tablets, smartphones and smart TVs are running on many flavours of operating systems. All use different protocols, formats and standards. With these devices, end users have many options to watch video. These include being attached to the service provider’s managed network, or being directly connected to the Internet and consuming ‘over-the-top’ content. Moreover, end users want to watch their favorite content on demand; they no longer want to be restricted to linear programing. This adds yet another level of complexity to this whirlwind of change.

Covering all IP video options results in countless protocols, proliferating standards and loads of acronyms. Even industry watchers can find the rapidly evolving world of IP video confusing. That’s why I created this IP video streaming infographic.

The New Facet of Customer Experience Management - Field Service 2.0

By: Rhodo Odysseos, Product/Solution Marketing, Alcatel-Lucent, and Jess Verbruggen, Motive Integrated Marketing Assistant, Alcatel-Lucent

Traditionally, communications service providers (CSPs) have treated the field service aspect of their organization as a cost center. Field technicians engaged in maintenance activities were simply a part of the cost of doing business.  More recently, the communications industry in general and the field service arena in particular, has been disrupted by immense changes in the customer profile, service expectations, and behaviors.

Field service is often the only face of the company that a customer will ever see, so it’s not a surprise that CSPs are striving to make a positive impact on customers in this realm. Achieving full potential in field service saves CSPs a lot of time and money. Productivity and efficiency reviews targeted at field service operations, done correctly, can reinforce other areas of the business by increasing customer satisfaction and improving safety and quality. 

Cloud DVR Comes of Age

By: Mathew Pitt-Bailey, Product Communications, Alcatel-Lucent 

I know what you’re thinking. Here is another article about “the cloud”. There’s been a lot of talk, a lot of promise – in short, a lot of hype about how the cloud will transform our industry. But when is it going to start delivering? 

Well actually, it already has.

Big Data for Better Operations - The Use of Analytics in the Connected Home

By: Alan Marks, Senior Product Marketing Manager, Alcatel-Lucent’s Motive Customer Experience Solutions

The increasingly competitive broadband market has service providers facing new challenges as they deliver services to today’s Internet-connected home. One challenge is delivering technical support for the rapidly increasing number of Internet-connected devices in the home. Consumers are now connecting gaming consoles, smart phones, tablets and other devices to their residential gateway, and their broadband Internet service. In light of this increasingly complex and dynamic technological landscape, it is no surprise that service providers have turned to analytics to better understand their customers’ needs.

The Cat Video Index: A Simple View of Data Costs

By: Andy Porter, Product Manager in the Payment, Policy and Charging department at Alcatel-Lucent

The Economist has its famous Big Mac index for comparing buying power across countries. But I wanted an index that focuses on the cost of mobile data usage. That meant I had to find a data-charging equivalent of the Big Mac. I needed an item that crosses cultural boundaries, is universally understood and is available worldwide.

I considered many possibilities. But the answer arrived when I saw my daughter laughing at a video of a cat playing a piano. Obviously, the mobile data equivalent of the Big Mac is the YouTube video. It’s a universally available service that is easily measured in quantitative terms, making it ideal for comparing mobile data costs.

In honor of my daughter, I chose the classic “piano-playing cat” as the baseline video. And by the way, this cat video has been viewed over 34 million times, proving its suitability as a baseline.

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