Next Generation Communications Blog

NFV Vendor Challenges Part 2

How will the software in NFV networks interact? Via a Management and Orchestration (MANO) layer.

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Rapport Open APIs Increase Employee Productivity

By: Richard Hatheway, Director, Enterprise Communications Product Marketing, Rapport for Large Enterprise, Alcatel-Lucent

What is one of the biggest factors affecting employee productivity today? Recent studiesby the National Business Research Institute and the Pew Research Center indicate that not having the right technology tools to do their jobs is one of the most critical. From something as simple as having a cell phone to as advanced as having a customized app, having the right tool provides employees with a productivity boost.

Unfortunately though, many large enterprises are unable to take advantage of advances in technology due to old or outdated infrastructure and ICT technology silos. In addition, being locked in to one technology vendor often stymies the enterprise from being able to update the tools necessary to increase employee productivity.

For instance, something as simple as developing and deploying a new app is often a frustrating experience, as the enterprise must submit a request to the technology vendor for a new app to be developed, then wait until the vendor adds it to their development queue before finding out when to expect it. This often takes months, if not longer.

In the meantime, instead of waiting for the new app, many employees take the “shadow IT” route. They download rogue (i.e., non-IT-supported) apps that will allow them to move forward with at least some of the functionality they seek, even without IT support. While this work-around may provide some degree of productivity enhancement for the employee, wouldn’t it be better if the enterprise was able to either plug in existing best-of-breed third-party apps or develop and deploy its own apps without having to wait for a vendor to become involved?

Alcatel-Lucent thinks so, which is one of the reasons our new solution, Rapport™ for Large Enterprise, is generating so much interest. Rapport is a private cloud-based communications and collaboration solution designed specifically for the large enterprise.

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Versay Solutions Moves to Support the Omnichannel World

A company known for professional services in the contact center – Chicago-based Versay Solutions has more recently applied its skills in analytics...

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Splice Software Uses the Power of Analytics to Expand its Product Line

Big data and analytics have had a huge impact on numerous spaces and certainly marketing is one of these areas. Perhaps the...

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Jet.com The .Good the .Bad and the .Ugly

The .GoodI’ve been using Jet.com for a few weeks and so far I have found the selection to be about 20-30% of...

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VoicePIN Voice Biometrics Brings New Tech to Phone and Apps

The biometrics market has been around for decades but never achieved widespread acceptance until after Apple rolled out TouchID. Laptop makers...

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Lasers are the Future of Drone Fighting

I’ve been among the first people to realize how drones can be a major problem for security in the world. In February...

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Hackathon Generates New Conversations, New Applications and Potential Revenue Opportunities

By: Gilles Duboué, IP Platforms Innovation Marketing, Alcatel-Lucent 

Recently in Munich, Alcatel-Lucent ran a 12 hour Hackathon that pitted the industry’s best and brightest developers against each other. The mission: build the most original, compelling and marketable app using New Conversation APIs.

New Conversation APIs make the rich functionality of IP Communications simple to mash up into applications. By enabling developers to easily integrated voice, video, data and contact information into any app, service providers can innovate faster – providing entirely new communications experiences to end users from any screen, device and network. They enable operators to explore new opportunities for enhancing retail services and to pursue new wholesale markets through application partners (web, verticals, M2P, M2M…).

NFV INSIGHTS: The making of NFV security - "from vision to reality"

By: David Amzallag - Alcatel-Lucent Vice President, Virtual Telecommunications and CloudBand CTO

While network functions virtualization (NFV) introduces new challenges to security, it also presents unique opportunities for addressing security problems due to the unprecedented scale, flexibility, and central control it affords. Compute, storage, and network resources can be optimally allocated and stitched together as required by the security policy. Our approach to address NFV security is based on a recursive, divide-and-conquer methodology, which involves securing the Alcatel-Lucent CloudBand™ NFV Platform, cloud nodes, and the network that interconnects them. CloudBand uses policy-based placement capabilities enabled by the CloudBand Management System to install virtualized functions in their appropriate security zones, and re-uses the security services provided by NFV applications.

I thought it would be a good idea to describe the journey to this approach together with its "making of" episodes.

Bell Labs and the Art of Disruptive Innovation

Mae Kowalke, TMCnet Contributor

Innovation takes many forms. But when it comes to the art of disruption, often it comes from quarters least expected. The breakthroughs that change the world are not something that can be forced or fully anticipated.

The foundation can be laid for disruptive innovation, however, as world-renowned research outfit Bell Labs well knows. Bell Labs, the research arm of Alcatel-Lucent, has been behind breakthroughs in innovation for generations.

10 Ways to drive mobile data growth through the youth market

By Daisy Su, Senior Strategic Marketing Manager, Corporate Marketing, Alcatel-Lucent (@daisysu)

Last week, I talked about mobile operators are building an overall brand experience that engages young consumers because the youth segment is valuable — and do influence adult segments. In addition to creating a youth brand or a youthful brand, mobile operators must also consider how to craft specific offers that promote the “mobile data first” experience to drive mobile data growth through the youth market.

Here are the 10 ideas that can help craft the “mobile data first” offers using an online charging solution (OCS)

Ethernet VPN (EVPN) - Networks for Ethernet Services

By: Greg Hankins, Senior Product Line Manager, Alcatel-Lucent

I’ve been talking a lot about EVPN recently at network operator conferences around the world, because I’m really excited about this new technology.  EVPN offers an alternative to VPLS that integrates both Layer 2 and Layer 3 services, and can run over simple IP networks with ECMP for resiliency and load balancing.  EVPN is an interesting new technology if you are providing a Layer 2 infrastructure over multiple sites, delivering integrated Layer 2/Layer 3 services, or providing cloud services.

Kabel Deutschland Simplifies its IP Edge

Mae Kowalke, TMCnet Contributor

IP address exhaustion is an issue every Internet service provider must face. With the dwindling of IPv4 addresses, operators must migrate to IPv6 and seamlessly if they are to meet the needs of commercial, residential and mobile services.

For Vodafone Company Kabel Deutschland (KD), Germany’s largest cable operator, it was no question whether the move to IPv6 would be a bolt-on solution or something more integrated. A bolt-on solution would not do for KD, according to a recent Alcatel-Lucent case study on KD. The company needed to address the issue of flexibility to accommodate long-term growth and next generation service delivery without compromising its reputation for high-performance and high-value service.

Build a Brand Experience that Engages Young Consumers

By Daisy Su, Senior Strategic Marketing Manager, Corporate Marketing, Alcatel-Lucent (@daisysu)

I’ve received a lot of questions from mobile operators, who are asking about mobile data growth and how it’s related to the youth market — meaning consumers from the age of 18 to 25 or sometimes 18 to 22. The mobile operators’ own research shows that the youth segment is valuable — and influences adult segments. The Business Case for Youth section of the Mobile Youth Report also says: “The youth market is worth $1 trillion dollars. Youth drive high-end smartphone markets. Youth have the highest lifetime value of all customers.” As a result, mobile operators around the world are taking notice of young consumers, and some are investing in a new youth brand to attract that segment. 

Shared Data Plans: A Tool for Attracting and Retaining Subscribers

Alcatel-Lucent’s Rich Crowe opens a new chapter of the Six Degrees of Mobile Data Plan Innovation blog series by examining consumer interest in shared data plans.

Shared data plans have become popular with mobile operators. Today, 19 of the world’s 25 largest mobile operators by subscriber base size[1] offer data-sharing options. Many others are following suit and offering subscribers the ability to connect several users or devices to the same pool of mobile data.

For operators, the addition of shared data plans is about clearing new paths to market expansion, subscriber stickiness and bottom-line growth. But what do mobile consumers think of shared data? What factors make them more or less likely to embrace it? And what impact does it have on whether they stick with a mobile operator?

How to Kill Shadow IT: Step Two - Make It Completely Unnecessary

By Bryan R. Davies, Senior Director of Enterprise Communications Marketing, Alcatel-Lucent

In my first blog in this series, I discussed the reasons enterprise employees are bypassing the IT department when they purchase business software. Most shadow IT users would put it this way: “That’s what I have to do to get my job done efficiently.” In many respects, that short summary goes right to the heart of the matter.

But I’d like to push a little deeper now and examine the place where shadow IT begins – the point where enterprise employees start believing it’s a necessary option. What’s the crucial factor there? Cumbersome processes with long delays? Inferior or out-of-date tools? Or could it involve how those employees are perceived and treated?

We Ask the Experts: How Can VoLTE Outperform Circuit-switched Services?

By Jean Jones, Director, Wireless Marketing, Alcatel-Lucent

This second blog in our series begins a discussion of the most basic, yet crucial voice over LTE (VoLTE) question: How can you make sure your 4G voice service works as well — if not better — than familiar 3G wireless services. Your subscribers’ expectations are high now, as VoLTE services are launched on a larger scale. And they’re looking for carrier-grade quality.

To satisfy these expectations (and reap all the benefits of VoLTE), you need to start with a new way of thinking about service deployment. According to the VoLTE experts I’ve talked to, that means developing an end-to-end strategy. Then, ideally, carrying out your plan with the help of a cross-functional team.

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