Next Generation Communications Blog

HP's March into Simplifying NFV

Arbitrage is one of the great opportunities which presents itself repeatedly in tech. In the nineties, something called international callback allowed am...

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Independence IT, The Multivendor Desktop-as-a-Service Company

The cloud is the answer – what was the question? That seems to be a common tech theme these days and for...

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Tech to Eliminate Fast Food Minimum Wage Workers

The Momentum Machines burger robot robot explainedAs cities around the country are passing laws to ensure minimum wages are increased to a...

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Advancing Texting for the Contact Center

Last week, we explored texting within the contact center realm.  As texting becomes more prevalent in the contact center, there will...

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GENBAND Perspectives 15 Live Blog #GBP15

Welcome to the Perspectives live blog for 2015. A follow up to blogs from 2014, 2013 and 2010.The live blog officially starts...

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Serve Powerful PBX Market in the Cloud via Wave-Tel

Wave-Tel's CTO and Business Development Director explain why offering an IP PBX in the cloud is so attractive to small businesses; therefore,...

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Sponsored Data Charging - Disrupting the Mobile Industry

By: Barbara Sampson, Senior Marketing Manager, Alcatel-Lucent

New Service Provider Revenue Monetization Model

Just as LTE has evolved to be the predominant technology for mobile broadband providers -- generating an average data volume per user of 168% higher than 3G data – so must the traditional charging model change. One charging model growing in popularity is Sponsored Data Charging. 

Sponsored Data Charging enables mobile subscribers to view, stream, and benefit from sponsored content and use applications over the mobile service provider’s network without that data usage coming out of their monthly plan. The data charges that a subscriber would pay for the sponsored content are paid instead by the third-party provider owning the content. Even more importantly, a subscriber can test out certain sponsored applications and features for a short time to determine whether to subscribe, without impacting monthly data-plan limits.

Not only is Sponsored Data Charging built for massive broadband usage from all kinds of connected devices, it also can support emerging technologies such as VoLTE and NFV. Key target industries include advertising, retail, media, entertainment, healthcare, and financial services.

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Alcatel-Lucent Offers New HLN Website

By Susan J. Campbell

Throughout the service provider industry, the main point of focus is to support the growing demands on the network. Consumers want more rich content all the time and service providers must be able to meet this demand or face quality problems and customer churn.

In this quest to provide customers what they need, service providers are completely re-thinking their business model. A strong network foundation is necessary to offer the differentiated service experience necessary to meet demand and maintain customer loyalty.

To empower service providers to maintain the architecture necessary to achieve the necessary performance level to thrive in this challenging market, Alcatel-Lucent has developed the High Leverage Network (HLN).





Top Ways that Self Organizing Networks Drives Network Efficiencies

By Susan J. Campbell

Self-Organizing Networks (SON) sounds like an IT manager's dream - something that is self-monitoring and needs very little attention, which also drives optimal performance and efficiency. In truth, this technology is a key element for reducing operational costs, quickly adapting cell sites to network conditions and improving network quality.

SON from Alcatel-Lucent is designed to reduce network planning and deployment costs, while also improving network performance and operational efficiency through the automation of the configuration and optimization. 

The SON platform works by empowering the Alcatel-Lucent Small Cell solution to automatically configure itself to its surrounding network. It also enables for the periodic monitoring, updating and optimizing of its neighbor relation lists and handover parameters. Such an approach has been proven to reduce handover failures by as much as 80 percent.





SON Operations Explained in Alcatel-Lucent Paper

By David Sims

Recently Alcatel-Lucent produced a Flash presentation on self-organizing networks, inter-cell interference coordination. Needless to say the graphics are punchier than what you'll find in this article, but we'll give the play by play, you can hit the original for the bells and whistles.

The entire licensed frequency band is available to all LTE cells of an operator. When the terminal enters an area of high interference, this requires that any two neighbor cells always have different frequency patterns, or colors (you'll want to check the graphics out on this one). So Step One is the initial coloring: Each cell picks a color and checks with its neighbor to see if there's a conflict.

Partnership with BT Leverages Alcatel-Lucent's High Leverage Network Services

Alcatel-Lucent this week announced a five-year agreement with U.K.-based BT for the evolution of its 21st Century Network (21CN). 

Company officials said that this project leverages Alcatel-Lucent's High Leverage Network architecture and transformational services. It is expected to further evolve BT's infrastructure and will allow the company to expedite network convergence, increase capacity and deliver content cost effectively.

In addition, the 21CN will help BT prepare to introduce new video-rich services to an expanded base of wholesale and retail subscribers. Customers in more than 170 countries will benefit from the development of this project and will help BT to strengthen its position in the U.K. by increasing performance, capacity and bandwidth to a larger customer base.



George Nazi, managing director, BT 21CN Core Convergence, said that 21CN is a huge transformational program that provides a network for the future that requires a game-changing approach.

IP Transformation Enables Network Operators to Maximize Market Opportunities

The face of the market is changing drastically for the network operator and unless they are willing to change with it and evolve, they will miss out on important opportunities for growth, revenues, profit and even survival.

As a result, many are turning to IP transformation as a business enabler to improve operational efficiency and re-investment. With this transformation, network operators are working with key market players to increase bandwidth, improve indoor wireless network coverage and accelerate adoption of standards and open interoperable service delivery platforms (SDPs).

At the same time, network operators are effectively improving network device capabilities while decreasing costs. The demand put on the network to product quality content will only increase and they must be able to handle this increase to keep customers happy.



Outsourced Network Management Helps to Secure a Responsive Network

By Susan J. Campbell

With the growing technological demands in the global marketplace, a number of companies are implementing such initiatives as globalization, branch automation, workforce virtualization and post merger integration. To make such transitions successful, many are turning to outsourced network management to drive a secure, responsive network.

Partnering with a network management partner like Alcatel-Lucent enables the organization to realize reductions in CAPEX/OPEX, deliver operational and financial efficiencies, reduce network overlays and lower IT costs, transform networks and processes for long-term growth and develop and grow new streams of revenue from new sources.

The proper management of the evolution of enterprise networks is essential for enhanced functionality and lower cost. This is true of the network itself, as well as the applications, content and databases they support.





Mobile Advertising Product Helps Mobile Operators Find Growth Opportunities

Alcatel-Lucent this month unveiled its mobile advertising solution, which company officials said will allow mobile operators to create more available ad space and provide advertisers with access to highly targeted audiences.

In an interview with TMCnet, Alcatel-Lucent officials explained that the Paris-based company's new product, Optism, helps mobile operators develop new business models and offer more personalized experiences to their subscribers. In turn, it helps advertisers reach wider, more targeted audiences through permission and preference-based mobile marketing that is aggregated across multiple mobile operators, helping them expose "tangible and intangible assets."

Thomas Labarthe, vice president of mobile advertising at Alcatel-Lucent, explained how Optism helps mobile operators offer more personalized experiences to their subscribers and what led to building an intuitive interface that bridges operators and advertisers.

"When we started this project 18 months ago, we spent quite some time with advertisers and agencies, and one clear message that we heard from them is that they needed someone in the market to make it easy to buy mobile and that in such circumstances, there is no doubt they will invest more in mobile [advertising]," Labarthe explained, noting that scale and simplicity ranked high on their list, and Alcatel-Lucent saw a "clear acceptance" of this kind of mobile ad solution.


LifeSize Joins Alcatel-Lucent Alliance and Application Partner Program

LifeSize Communications, a division of Logitech, and Alcatel-Lucent have partnered and the firm is now a member of the Alcatel-Lucent Alliance and Application Partner Program, or AAPP, to integrate LifeSize HD video solutions with the Alcatel-Lucent communications platforms.

AAPP supports companies that develop communications applications for Alcatel-Lucent enterprise solutions and today offers more than 100 certified applications and 300 registered companies in the AAPP, according to Alcatel-Lucent.

The partnership between the two companies enables high quality, immersive video communications with telephone-like features and ease of use for businesses of all sizes, company officials said.

In the beginning the companies will develop a solution that supports LifeSize HD audio and/or HD video calls within the Alcatel-Lucent telephony communications environment, extending features such as four-digit dialing and call handling, according to company sources.

The teaming also enables HD video collaboration between room-based LifeSize users and desktop-based Alcatel-Lucent OmniTouch 8660 My Teamwork Unified Conferencing and Collaboration users, they added

Multimedia Consumption Increasing, Drives IP Network Change

By David Sims

Increasing consumption for multimedia is driving the need for fully transformed, IP networks. Operators need to keep pace with consumer demand for fully transformed IP networks.

Of course the telecom value chain has changed significantly in the last 10 years, as an explosion of third-party application developers and content providers are delivering applications, video and other high-demand Web capabilities.

To differentiate, then, according to a recent blog post from Alcatel-Lucent, it is time to use high-value network capabilities to "foster open innovation with an ecosystem of application developers and content providers."

What this means, the post explains, is that service providers are positioned to "play a broader role in today's new value chain." The post notes that recent Alcatel-Lucent research shows application developers and content providers will, in fact, pay for access to high-value network capabilities because "it gives them better contextual information for more effective targeting of their applications and content."

Technical Challenges and Business Opportunities in Mobile Data

By Susan J. Campbell   Anywhere, anytime video is in high demand and that demand is not expected to wane anytime soon. The challenge for network providers in this climate is to identify opportunities and expand upon them, while also identifying inherent risks and mitigating appropriately to remain competitive.

With the growing demand in video, there is a change happening among the business, social and personal consumers - their behaviors are harder and harder to distinguish. This is a challenge for network providers who are trying to appeal to specific market sects. Lines are blurring between these different market segments, but they are not completely disappearing.

While differences still remain, it is important for network providers to understand how best to appeal to each customer.



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