Next Generation Communications Blog

Proactive Care Puts Operators One Step Ahead

By Thomas Fuerst, Senior Director, Multimedia Solutions MarketingAlcatel-Lucent

Monitoring and analyzing network data proactively saves operators time, money, and customers.

When a network service fails, it makes headlines, ticks off customers, and costs that network operator money. When a failure is headed off in advance, on the other hand, there might not be praise-laden headlines, but it's newsworthy nonetheless.

The traditional approach to customer care has typically been: a disgruntled customer calls customer service and complains of a service interruption or problem; the rep, learning of it for the first time, sends out a technician the next day, and eventually finds a resolution. Often, customers are left feeling put out, and the operator has spent significant time and money resolving the problem. Even worse is the customer who doesn’t call and just feels this is ‘typical’ of their network experience.  That is a customer at risk of leaving.

Proactive care flips this dynamic on its head by using predictive analytics to identify potential outages or errors in the network and stop them before they occur. It consists of three main parts: one, constantly monitoring and measuring data on the network; two, real-time analysis of the data; and three, the most important, acting on that analysis to fix the problem.

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10 Lessons from Volleyball

I've played volleyball for over 25 years. I have traveled around the US to watch the pros live - both indoor...

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Emerging Threats Combats a Million Plus Pieces of New Malware a Week

There are 250,000 plus new pieces of malware being produced each day equating to one piece per person in the US in...

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NFV-Based Software Telcos Need OSS/BSS Interoperability

One of the goals of ETSI NFV is to allow new entrants to provide solutions to carriers based on software instead of...

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SysAid's Lifshitz: The Cloud Will Dominate ITSM Market

Cloud computing has really become a household word with mainstream media outlets running stories on television about the growth in the space...

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Avaya Takes Networking Lead in SPB

At Interop Las Vegas 2013 Avaya was demonstrating their real-world Shortest Path Bridging (SPB) solutions and while interoperating with Spirent, HP and...

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Alianza Wants to Host Your Software Telco

The software telco(r)evolution representing the move from hardware to software is perhaps the biggest trend in the world of carrier telecom this...

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Leveraging Social Media to Create Revenue from New Markets

By Erin Harrison 

In order for service providers and enterprises to gain a competitive edge, they must tap into their innovation resources on a continual basis – not just looking at technical or service-related angles, but also taking into account new markets brought on by the advent of social media.

However, according to a recent Alcatel-Lucent whitepaper, Creating Revenue from Adjacent Markets with Social Advertising, “in an application and content market characterized by proliferation, innovation can happen anywhere, from any aspect of the business. It is critical to consider which business models, use cases and business cases can deliver innovation to all value chain participants: consumers, enterprises, advertisers, strategic industries and service providers.”

Service providers that carefully consider their assets and use them to construct innovative adjacent market offers have the opportunity to generate more revenue therefore leading to higher average revenue per user (ARPU) from businesses and consumers.

Having a coordinated and comprehensive innovation plan can create positive business outcomes for all involved partners.

The Future Economy of the Smart Grid


By Erin Harrison 

With the world’s overall energy demand increasing by what seems to be the hour, deployment of smart grids presents new opportunities for utilities and service providers – but first they need to weigh all the factors involved in the future of smart grid.

According to the International Energy Agency (IEA), global energy demand is expected to rise by nearly 40 percent between now and 2035, as cited in a recent Alcatel-Lucent article, “Anticipating the Future’s Smart Grid Economy.”

Power utilities are indeed presented with new revenue opportunities, but they need to determine how they fit in to the future Smart Grid.

A New Conversation Experience Demands New Go-To-Market Strategies


By Susan Campbell

The time is right for service providers to recognize new opportunities in converged services strategies as we consistently move toward an all-IP world. With convergence in place, the flexibility to deliver new services and business models is enabled. At the same time, a holistic, go-to-market strategy is essential to support new opportunities in this space.

A recent Alcatel-Lucent article, Converged Services Go To Market stresses that service development is key to staying competitive in today’s market. With constantly changing dynamics, it’s critical that service providers participate the right way in the right markets. The traditional methods for doing business have to evolve to include multi-sided business models that support more sophisticated settlement models, partner ecosystems, new delivery channels and new ways to measure success.

IPv6 Adoption Demands Clear Service Provider Strategy


By Susan Campbell

The constant growth of the Internet is demanding the adoption of IPv6 and service providers must be ready with a clear strategy. Each one must be able to effectively navigate multiple technology choices and issues to define the best approach, understanding the implications and deployment options for IPv6 in both mobile and telecom environments.

A recent Alcatel-Lucent article, Making the Move to IPv6, stresses the importance of developing an IPv6 transition strategy as IPv4 addresses are nearly exhausted. Service providers have much work to do as IPv6 isn’t compatible with the technology in IPv4, introducing a number of new concepts that will change the way broadband networks are operated.

The Social Impact of the Future Smart Grid

By Erin Harrison

While much progress has been made with today’s smart grid, the smart grid of the future will impact our business landscape, the energy marketplace and the ways in which we interact socially and culturally.

The smart grid’s largest social impact will be seen in developing nations, notes Christine Hertzog, managing director of the Smart Grid Library, in a posting “Managing Change for the Smart Grid.” Hertzog states that approximately 2.4 billion people of the world live in energy poverty – what she terms a “permanent blackout.”

In addition, the smart grid will enhance control and convenience in the industrialized world while allowing for social progress in developing nations, according to smart grid experts. When and how well these benefits gain traction will depend on how skillfully today’s energy providers manage change.


Neo-Urbanizing India: Inching Towards Prosperity


By Erin Harrison

As Alcatel-Lucent Market and Consumer Insight groups, along with a team from IMRB International, wind down their neo-urbanization research in India, this week we learn that the group landed in an area that is finding prosperity, representative of a larger trend in the country.

The final leg of Alcatel-Lucent’s three-week journey took them from Bhiwadi to Coimbatore, a “town” of 1.25 million people located at the base of the Western Ghats foothills in the Tamil Nadu region of South India.

Yoga Poses for the Network Operator

By Amanda Noz, Marketing Director, Alcatel-Lucent

Yoga has been in the news lately and for network operator strategists, who may be feeling more like pretzels than yogis as they try to twist this way and that to accommodate rapid changes in the value chain, the idea of letting go of strict control over their networks and opening up to a world of potential security threats is anything but relaxing. Yet network operators who ignore these changes, risk falling out of the whole chain of innovation and in the process, defaulting to a commodity utility business, rather than maximizing their revenue streams as innovative and differentiated customer experience providers.

So how do you bring these two opposing views into alignment?

Today network operators who operate the broadband data networks (wireline and wireless) have thinner margins than in the past, while at the same time; all kinds of new players are making money by creating new applications that we did not even know we needed to run on the networks. Innovation brings disruption and disruption brings opportunities and threats. It transforms application and content value chains.

Creating The New Conversation Experience


By Susan Campbell

Humans are an increasingly mobile species, relying on technology to keep them connected to people, information, processes and more. While continued mobile technology innovation is a key in meeting the needs of a rapidly changing world, consumers are now demanding more than just technology – they want a new conversation experience. This experience is focused not solely on technology, but instead on improving the content and context of human interactions.

A recent Alcatel-Lucent (ALU) article in the company’s Enriching Communications business e-zine entitled, Needed: A New Conversation Experience, the focus was on the importance of human interactions, stressing that the new conversation experience needed to be more personal, secure, social and mobile. It detailed how network intelligence will enable the new conversation experience and as well as how open innovation helps to enhance the experience, while also encouraging service uptake and loyalty for service providers (SPs).

Reducing Total Cost of Network Ownership with lightRadio Baseband Processing and Backhauling


By Beecher Tuttle

In order to succeed in the current wireless market dominated by bandwidth-hungry mobile applications, service providers need to find ways to expand network capacity while simultaneously reducing energy consumption and operating costs. This is quite a challenge to say the least.

Alcatel-Lucent's efforts in this area have resulted in some profound innovations, headlined by its new wireless networking paradigm, lightRadio™, which is designed to help service providers address growth and quality challenges.

The lightRadio technology family is comprised of innovations in antennas, radios and baseband processing, which combine to allow service providers to create next-generation architectures without the need to make complete infrastructure overhauls. Rather, lightRadio makes the most of existing wireless assets and capabilities to address cost, capacity and connectivity barriers.

Reducing Total Cost of Network Ownership with lightRadio Baseband Processing and Backhauling


By Beecher Tuttle

In order to succeed in the current wireless market dominated by bandwidth-hungry mobile applications, service providers need to find ways to expand network capacity while simultaneously reducing energy consumption and operating costs. This is quite a challenge to say the least.

Alcatel-Lucent's efforts in this area have resulted in some profound innovations, headlined by its new wireless networking paradigm, lightRadio™, which is designed to help service providers address growth and quality challenges.

The lightRadio technology family is comprised of innovations in antennas, radios and baseband processing, which combine to allow service providers to create next-generation architectures without the need to make complete infrastructure overhauls. Rather, lightRadio makes the most of existing wireless assets and capabilities to address cost, capacity and connectivity barriers.

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